Rascasse Audience Intelligence

Kris Jenner Audience in United States

A data profile of the people who buy, follow and care about Kris Jenner in United States — modelled from more than twelve digital signal sources. Kris Jenner has an estimated audience of 5,273,235 people in United States.

#12among TV personality in United States#655among Person in United States#618in Movies & TV

The average Kris Jenner fan in United States is 32.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Lamar Odom, TMZ, Kendall Jenner, with strongest over-indexing on Lamar Odom (8.35× the country average).

Demographically, the Kris Jenner audience skews more female with an average age of 32.9, and over-indexes on personality traits such as Extroversion, Creativity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kris Jenner fan in United States is more female, around 32.9 years old, with strong Extroversion tendencies and a notable affinity for Lamar Odom.

Category: Movies & TV · Type: Person · Subtype: TV personality

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kris Jenner profile in United States.

Audience size
5.3M
in United States
Gender
68.0%♀
32.0% male
Age
32.9
average years
Country rank
#6360
Person in United States
Fig. 01

Search interest · 12-month trend

-52%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kris Jenner fans

68.0% are female, 32.0% are male, average age 32.9.

Fig. 02

Gender split

68.0%
Female
32.0%
Male
Demographic split for Kris Jenner audience in United States
MetricValue
Female68.0%
Male32.0%
Average age32.9
Estimated audience size5,273,235
Fig. 03

Age distribution

Ø 32.9
average years
Age distribution of the Kris Jenner audience in United States
Age bracketShare%
16-1938%
20-2921%
30-3917%
40-4914%
50+11%
Fig. 04

Worldwide distribution

35.9%

of the worldwide Kris Jenner audience comes from United States.

Worldwide audience distribution share by country for Kris Jenner
CountryShare
United States35.9%
United Kingdom6.7%
Brazil4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kris Jenner audience in United States is strongest.

Fig. 05

Top regions by affinity

Kris Jenner fans by region: top regions in United States
#RegionReachAffinity×
01California~900K1.39×
02New York~400K1.22×
03New Jersey~200K1.18×
04Arizona~100K1.18×
05Texas~600K1.17×
06Connecticut~70K1.17×
07Nevada~70K1.17×
08Massachusetts~100K1.14×
09Illinois~200K1.13×
10Florida~500K1.11×
11Georgia~200K1.11×
12Louisiana~90K1.11×
13Rhode Island~20K1.08×
14Michigan~200K1.06×
15New Mexico~30K1.05×
16Pennsylvania~200K1.04×
17Virginia~200K1.04×
18Washington~100K1.04×
19Maryland~100K1.04×
20Oregon~70K1.04×
21North Carolina~200K1.02×
22Tennessee~100K1.01×
23South Carolina~90K1.01×
24Ohio~200K1.00×
25Oklahoma~70K1.00×
26Kentucky~80K0.99×
27Hawaii~30K0.99×
28Washington, District of Columbia~20K0.99×
29Colorado~90K0.98×
30Minnesota~80K0.98×
31Alabama~80K0.98×
32Arkansas~50K0.98×
33Indiana~100K0.97×
34Missouri~90K0.96×
35Utah~50K0.95×
36Delaware~20K0.95×
37Mississippi~50K0.94×
38New Hampshire~20K0.93×
39Kansas~40K0.91×
40Nebraska~30K0.90×
41North Dakota~10K0.90×
42Wisconsin~80K0.89×
43Idaho~30K0.89×
44West Virginia~20K0.87×
45Maine~20K0.87×
46South Dakota~10K0.86×
47Iowa~40K0.84×
48Montana~10K0.82×
49Alaska~10K0.79×
50Vermont~8K0.78×
Fig. 06

Affinity by region

Affinity by region — Kris Jenner, United States
0.78×1.00×1.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kris Jenner audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kris Jenner audience
#·InterestCategoryAffinity×
01Perez HiltonInternet & Social Media11.92×
02Teen Choice AwardsMovies & TV10.32×
03Rob KardashianMovies & TV9.94×
04Lamar OdomSports8.35×
05Venom (band)Music & Radio6.35×
06Kendall JennerFashion & Accessoires5.60×
07Brooklyn NetsSports3.83×
08Kim KardashianMovies & TV3.22×
09TMZInternet & Social Media2.46×
10Britney SpearsMusic & Radio2.07×
11DayBusiness & Career1.77×
12Macy'sShopping1.73×
13MarshallsFashion & Accessoires1.71×
14VirtuePolitics & Society1.67×
15Instant messagingInternet & Social Media1.66×
16Contemporary R&BMusic & Radio1.66×
17GodPolitics & Society1.64×
18TV reality showsMovies & TV1.56×
19DressesFashion & Accessoires1.55×
20Beauty salonsBeauty & Wellness1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kris Jenner audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kris Jenner audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.41×
CreativityOPEN1.30×
Price SensitivityPREMIUM1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kris Jenner audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.94×
SustainabilityBALANCE0.96×
Pet OwnershipJOY0.99×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kris Jenner have in United States?

Kris Jenner has an estimated audience of 5,273,235 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kris Jenner fans?

68.0% of Kris Jenner fans are female, 32.0% are male, with an average age of 32.9 years.

03

Which brands do Kris Jenner fans like most?

Kris Jenner fans show strongest brand affinity for Lamar Odom (8.35×), TMZ (2.46×), and Kendall Jenner (5.6×) over the country average.

04

Where do Kris Jenner fans live in United States?

Kris Jenner fans in United States are most concentrated in California (reach ~900K), Texas (reach ~600K), and Florida (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Kris Jenner fans also like?

Beyond Kris Jenner itself, the audience over-indexes on TMZ (2.46×), Kendall Jenner (5.6×), TV reality shows (1.56×), and Brooklyn Nets (3.83×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Kris Jenner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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