Landed property Audience in United States

Landed property has an estimated audience of 494,202 people in United States. 51.4% are female, 48.6% are male, average age 41.7. Top regions: Texas, California, Florida. Top brand affinities: Capital One, Google Maps, Indeed.com, CarGurus, Google News.

The average Landed property fan in United States is 41.7 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Capital One, Google Maps, Indeed.com, with strongest over-indexing on Capital One (10.46× the country average). Demographically, the Landed property audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Landed property fans

Demographic split for Landed property audience in United States
MetricValue
Female51.4%
Male48.6%
Average age41.7
Estimated audience size494,202

Audience persona

The typical Landed property fan in United States is balanced, around 41.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for Landed property in United States
RegionReachAffinity
Texas23,1490.54×
California21,4050.39×
Florida12,4730.37×
New York10,7900.39×
Georgia7,1820.47×
North Carolina6,1680.41×
Michigan5,8500.45×
Illinois5,4700.33×
Ohio5,3420.35×
Pennsylvania4,8180.29×
Tennessee4,7700.48×
Mississippi4,5381.11×
Virginia4,3830.36×
South Carolina4,1440.56×
Louisiana4,0340.63×
Arkansas4,0310.99×
Oklahoma3,9420.72×
Kentucky3,8800.63×
Alabama3,7550.54×
Indiana3,7490.42×
West Virginia3,7461.63×
Alaska3,7383.54×
Washington3,6530.37×
Maryland3,6340.43×
New Jersey3,6250.29×
Minnesota3,5440.5×
Kansas3,4600.89×
Idaho3,4591.4×
Missouri3,3520.42×
Arizona3,3110.33×
Hawaii3,3051.56×
Iowa3,2850.81×
Montana3,2592.38×
Colorado3,1870.41×
Wisconsin3,1740.43×
North Dakota3,1323.08×
New Hampshire3,0871.59×
Massachusetts3,0400.31×
Wyoming3,0304.14×
Nebraska3,0221.22×
Connecticut3,0180.61×
New Mexico3,0071.21×
Nevada2,9970.63×
Rhode Island2,9801.89×
Maine2,9791.68×
Oregon2,9590.52×
Utah2,9410.66×
Vermont2,9313.38×
Delaware2,6691.96×
Washington, District of Columbia1,9271.3×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Landed property audience
BrandAffinityCategory
Capital One10.46×Business & Career
Google Maps8.94×Internet & Social Media
Indeed.com8.33×Business & Career
CarGurus11.69×Cars & Mobility
Google News10.27×News
Google Drive6.45×Technology & Electronics
Penthouse apartment30.01×Home & Garden
Circle K9.7×Shopping
AccuWeather8.37×Home & Garden
Enterprise Rent-A-Car7.85×Cars & Mobility
DeviantArt8.47×Internet & Social Media
Khan Academy9.32×Business & Career
Diane Keaton6.81×Movies & TV
Aaron Rodgers6.88×Sports
Bruce Willis7.73×Movies & TV
Billy Bob Thornton8.86×Movies & TV
Beetlejuice4.67×Movies & TV
ICloud8.86×Technology & Electronics
Kendra Scott9.93×Fashion & Accessoires
Property finder5.44×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Landed property audience
TraitClusterScore
Luxury OrientationPREMIUM1.89
Risk AppetiteTHRILL1.56
Quality AwarenessPREMIUM1.48
Family OrientationCONSERVATISM1.47
Design AffinityPREMIUM1.43
IndulgenceJOY1.31

Worldwide distribution

Worldwide audience distribution share by country for Landed property
CountryShare
United States20.1%
Singapore15.3%
Malaysia12.3%

See Landed property audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Landed property have in United States?

Landed property has an estimated audience of 494,202 people in United States, concentrated in Texas and California.

What is the gender split and age of Landed property fans?

51.4% of Landed property fans are female, 48.6% are male, with an average age of 41.7 years.

Which brands do Landed property fans like most?

Landed property fans show strongest brand affinity for Capital One (10.46×), Google Maps (8.94×), and Indeed.com (8.33×) over the country average.

Where do Landed property fans live in United States?

Landed property fans in United States are most concentrated in Texas (reach 23,149), California (reach 21,405), and Florida (reach 12,473). These three regions account for the largest share of the active audience.

What other brands do Landed property fans also like?

Beyond Landed property itself, the audience over-indexes on Google Maps (8.94×), Indeed.com (8.33×), CarGurus (11.69×), and Google News (10.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Landed property. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.