Landed property Audience in United States

Landed property has an estimated audience of 494,202 people in United States. 51.4% are female, 48.6% are male, average age 41.7. Top regions: Texas, California, Florida. Top brand affinities: Goop, Governor of Michigan, Historic site, Product design, Wok.
The average Landed property fan in United States is 41.7 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Goop, Governor of Michigan, Historic site, with strongest over-indexing on Goop (6.92× the country average). Demographically, the Landed property audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Landed property fans
| Metric | Value |
|---|---|
| Female | 51.4% |
| Male | 48.6% |
| Average age | 41.7 |
| Estimated audience size | 494,202 |
Audience persona
The typical Landed property fan in United States is balanced, around 41.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Goop.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 23,149 | 0.54× |
| California | 21,405 | 0.39× |
| Florida | 12,473 | 0.37× |
| New York | 10,790 | 0.39× |
| Georgia | 7,182 | 0.47× |
| North Carolina | 6,168 | 0.41× |
| Michigan | 5,850 | 0.45× |
| Illinois | 5,470 | 0.33× |
| Ohio | 5,342 | 0.35× |
| Pennsylvania | 4,818 | 0.29× |
| Tennessee | 4,770 | 0.48× |
| Mississippi | 4,538 | 1.11× |
| Virginia | 4,383 | 0.36× |
| South Carolina | 4,144 | 0.56× |
| Louisiana | 4,034 | 0.63× |
| Arkansas | 4,031 | 0.99× |
| Oklahoma | 3,942 | 0.72× |
| Kentucky | 3,880 | 0.63× |
| Alabama | 3,755 | 0.54× |
| Indiana | 3,749 | 0.42× |
| West Virginia | 3,746 | 1.63× |
| Alaska | 3,738 | 3.54× |
| Washington | 3,653 | 0.37× |
| Maryland | 3,634 | 0.43× |
| New Jersey | 3,625 | 0.29× |
| Minnesota | 3,544 | 0.5× |
| Kansas | 3,460 | 0.89× |
| Idaho | 3,459 | 1.4× |
| Missouri | 3,352 | 0.42× |
| Arizona | 3,311 | 0.33× |
| Hawaii | 3,305 | 1.56× |
| Iowa | 3,285 | 0.81× |
| Montana | 3,259 | 2.38× |
| Colorado | 3,187 | 0.41× |
| Wisconsin | 3,174 | 0.43× |
| North Dakota | 3,132 | 3.08× |
| New Hampshire | 3,087 | 1.59× |
| Massachusetts | 3,040 | 0.31× |
| Wyoming | 3,030 | 4.14× |
| Nebraska | 3,022 | 1.22× |
| Connecticut | 3,018 | 0.61× |
| New Mexico | 3,007 | 1.21× |
| Nevada | 2,997 | 0.63× |
| Rhode Island | 2,980 | 1.89× |
| Maine | 2,979 | 1.68× |
| Oregon | 2,959 | 0.52× |
| Utah | 2,941 | 0.66× |
| Vermont | 2,931 | 3.38× |
| Delaware | 2,669 | 1.96× |
| Washington, District of Columbia | 1,927 | 1.3× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 6.92× | Internet & Social Media |
| Governor of Michigan | 9.44× | Politics & Society |
| Historic site | 5.11× | Arts & Culture |
| Product design | 2.32× | Business & Career |
| Wok | 6.53× | Food & Beverages |
| Elsword | 15.73× | Games |
| Fairy godmother | 6.99× | Literature |
| headspace | 8.24× | Health |
| Grinch | 3.46× | Movies & TV |
| Hibachi | 6.76× | Food & Beverages |
| Google Home | 5.5× | Technology & Electronics |
| Cherish (group) | 9.11× | Music & Radio |
| Vocal harmony | 3.75× | Music & Radio |
| Hipster | 7.88× | Politics & Society |
| Israel | 1.66× | Travel & Leisure |
| Grace Slick | 6.81× | Music & Radio |
| El Paso County, Colorado | 9.08× | Travel & Leisure |
| TV Fanatic | 6.98× | Movies & TV |
| GEMS Education | 20× | Business & Career |
| No Escape (1994 film) | 6.34× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.89 |
| Risk Appetite | THRILL | 1.56 |
| Quality Awareness | PREMIUM | 1.48 |
| Family Orientation | CONSERVATISM | 1.47 |
| Design Affinity | PREMIUM | 1.43 |
| Indulgence | JOY | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.1% |
| Singapore | 15.3% |
| Malaysia | 12.3% |
See Landed property audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Landed property have in United States?
Landed property has an estimated audience of 494,202 people in United States, concentrated in Texas and California.
What is the gender split and age of Landed property fans?
51.4% of Landed property fans are female, 48.6% are male, with an average age of 41.7 years.
Which brands do Landed property fans like most?
Landed property fans show strongest brand affinity for Goop (6.92×), Governor of Michigan (9.44×), and Historic site (5.11×) over the country average.
Where do Landed property fans live in United States?
Landed property fans in United States are most concentrated in Texas (reach 23,149), California (reach 21,405), and Florida (reach 12,473). These three regions account for the largest share of the active audience.
What other brands do Landed property fans also like?
Beyond Landed property itself, the audience over-indexes on Governor of Michigan (9.44×), Historic site (5.11×), Product design (2.32×), and Wok (6.53×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Landed property. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.