Rascasse Audience Intelligence

Legal advice Audience in United States

A data profile of the people who buy, follow and care about Legal advice in United States — modelled from more than twelve digital signal sources. Legal advice has an estimated audience of 2,021,671 people in United States.

The average Legal advice fan in United States is 45.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Sustainable energy, Retail banking, Renewable energy, with strongest over-indexing on Sustainable energy (10.03× the country average).

Demographically, the Legal advice audience skews balanced with an average age of 45.3, and over-indexes on personality traits such as Family Orientation, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Legal advice fan in United States is balanced, around 45.3 years old, with strong Family Orientation tendencies and a notable affinity for Sustainable energy.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Legal advice profile in United States.

Audience size
2M
in United States
Gender
48.3%
51.7% male
Age
45.3
average years
Country rank
#14112
Topic in United States
Fig. 01

Search interest · 12-month trend

-50%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Legal advice fans

48.3% are female, 51.7% are male, average age 45.3.

Fig. 02

Gender split

48.3%
Female
51.7%
Male
Demographic split for Legal advice audience in United States
MetricValue
Female48.3%
Male51.7%
Average age45.3
Estimated audience size2,021,671
Fig. 03

Age distribution

Ø 45.3
average years
Age distribution of the Legal advice audience in United States
Age bracketShare%
16-199%
20-2913%
30-3919%
40-4924%
50+35%
Fig. 04

Worldwide distribution

36.9%

of the worldwide Legal advice audience comes from United States.

Worldwide audience distribution share by country for Legal advice
CountryShare
United States36.9%
United Kingdom7.0%
Portugal6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Legal advice audience in United States is strongest.

Fig. 05

Top regions by affinity

Legal advice fans by region: top regions in United States
#RegionReachAffinity×
01Nebraska~20K1.91×
02Colorado~50K1.53×
03Washington, District of Columbia~8K1.33×
04Oregon~30K1.26×
05Mississippi~20K1.18×
06Alabama~30K1.17×
07Tennessee~50K1.14×
08Kentucky~30K1.11×
09Hawaii~10K1.09×
10Montana~6K1.08×
11Pennsylvania~70K1.07×
12Kansas~20K1.06×
13Rhode Island~7K1.05×
14Texas~200K1.02×
15Ohio~60K1.01×
16Indiana~40K1.01×
17Missouri~30K1.01×
18Oklahoma~20K1.01×
19California~200K1.00×
20Michigan~50K0.99×
21Arizona~40K0.99×
22Washington~40K0.99×
23New Mexico~10K0.99×
24New York~100K0.98×
25Georgia~60K0.98×
26Louisiana~30K0.98×
27Nevada~20K0.98×
28New Hampshire~8K0.98×
29Florida~100K0.97×
30South Carolina~30K0.96×
31Arkansas~20K0.96×
32Delaware~5K0.96×
33South Dakota~5K0.96×
34Alaska~4K0.96×
35North Dakota~4K0.96×
36North Carolina~60K0.94×
37Vermont~3K0.94×
38Massachusetts~40K0.93×
39Maryland~30K0.93×
40West Virginia~9K0.93×
41Idaho~9K0.92×
42Illinois~60K0.90×
43Minnesota~30K0.90×
44Maine~7K0.90×
45Connecticut~20K0.88×
46Iowa~10K0.88×
47Virginia~40K0.87×
48Utah~20K0.86×
49New Jersey~40K0.82×
50Wisconsin~20K0.81×
Fig. 06

Affinity by region

Affinity by region — Legal advice, United States
0.81×1.00×1.91×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Legal advice audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Legal advice audience
#·InterestCategoryAffinity×
01Škoda AutoCars & Mobility15.71×
02Elderly careHealth13.45×
03Retail bankingBusiness & Career11.95×
04Civil servicePolitics & Society10.91×
05ExxonMobilCars & Mobility10.21×
06Sustainable energyHome & Garden10.03×
07Sharon OsbourneMovies & TV8.34×
08Renewable energyBusiness & Career7.31×
09Online bankingBusiness & Career6.53×
10LotteryGames5.75×
11FedExBusiness & Career5.63×
12Home automationTechnology & Electronics5.44×
13LinkedInInternet & Social Media5.38×
14InnovationBusiness & Career4.57×
15First class travelTravel & Leisure4.33×
16Mortgage loansBusiness & Career4.08×
17Solar energyHome & Garden4.08×
18Vehicle insuranceCars & Mobility3.98×
19Discount storesShopping2.79×
20AirbnbTravel & Leisure2.06×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Legal advice audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Legal advice audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM3.46×
Quality AwarenessPREMIUM2.76×
SustainabilityBALANCE2.58×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Legal advice audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.70×
Healthy LifestyleBALANCE0.79×
Pet OwnershipJOY0.80×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Legal advice have in United States?

Legal advice has an estimated audience of 2,021,671 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Legal advice fans?

48.3% of Legal advice fans are female, 51.7% are male, with an average age of 45.3 years.

03

Which brands do Legal advice fans like most?

Legal advice fans show strongest brand affinity for Sustainable energy (10.03×), Retail banking (11.95×), and Renewable energy (7.31×) over the country average.

04

Where do Legal advice fans live in United States?

Legal advice fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Legal advice fans also like?

Beyond Legal advice itself, the audience over-indexes on Retail banking (11.95×), Renewable energy (7.31×), FedEx (5.63×), and Mortgage loans (4.08×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Legal advice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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