Rascasse Audience Intelligence

Legends Audience in United States

A data profile of the people who buy, follow and care about Legends in United States — modelled from more than twelve digital signal sources. Legends has an estimated audience of 3,604,808 people in United States.

The average Legends fan in United States is 41.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Concerts, Bars, Livemusic, with strongest over-indexing on Concerts (2.54× the country average).

Demographically, the Legends audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Indulgence, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Legends fan in United States is more female, around 41.6 years old, with strong Indulgence tendencies and a notable affinity for Concerts.

Category: Music & Radio · Type: POI · Subtype: Concert venue

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Legends profile in United States.

Audience size
3.6M
in United States
Gender
60.0%
40.0% male
Age
41.6
average years
Country rank
#8795
POI in United States
Fig. 01

Search interest · 12-month trend

+21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Legends fans

60.0% are female, 40.0% are male, average age 41.6.

Fig. 02

Gender split

60.0%
Female
40.0%
Male
Demographic split for Legends audience in United States
MetricValue
Female60.0%
Male40.0%
Average age41.6
Estimated audience size3,604,808
Fig. 03

Age distribution

Ø 41.6
average years
Age distribution of the Legends audience in United States
Age bracketShare%
16-1918%
20-2916%
30-3917%
40-4922%
50+28%
Fig. 04

Worldwide distribution

31.2%

of the worldwide Legends audience comes from United States.

Worldwide audience distribution share by country for Legends
CountryShare
United States31.2%
United Kingdom14.3%
France6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Legends audience in United States is strongest.

Fig. 05

Top regions by affinity

Legends fans by region: top regions in United States
#RegionReachAffinity×
01Kansas~90K3.40×
02Maine~20K1.57×
03Tennessee~100K1.52×
04Missouri~80K1.49×
05Nevada~50K1.40×
06New York~300K1.38×
07Louisiana~60K1.34×
08Nebraska~20K1.25×
09South Dakota~9K1.17×
10Indiana~70K1.16×
11Utah~40K1.15×
12Michigan~100K1.13×
13Arizona~80K1.13×
14Wyoming~6K1.12×
15Alaska~8K1.10×
16Oklahoma~40K1.09×
17Idaho~20K1.08×
18Maryland~60K1.07×
19Illinois~100K0.98×
20Iowa~30K0.95×
21Alabama~40K0.92×
22Texas~300K0.91×
23Colorado~50K0.90×
24California~300K0.89×
25New Mexico~20K0.89×
26South Carolina~50K0.88×
27North Carolina~90K0.87×
28Washington~60K0.87×
29Oregon~30K0.86×
30Arkansas~20K0.86×
31Montana~8K0.86×
32North Dakota~6K0.85×
33Kentucky~40K0.84×
34Mississippi~20K0.84×
35New Hampshire~10K0.83×
36New Jersey~70K0.81×
37Wisconsin~40K0.81×
38Pennsylvania~90K0.80×
39Florida~200K0.79×
40Minnesota~40K0.79×
41West Virginia~10K0.79×
42Ohio~80K0.78×
43Connecticut~30K0.77×
44Georgia~80K0.76×
45Hawaii~10K0.75×
46Virginia~60K0.71×
47Delaware~7K0.70×
48Washington, District of Columbia~7K0.69×
49Massachusetts~40K0.66×
50Rhode Island~7K0.60×
Fig. 06

Affinity by region

Affinity by region — Legends, United States
0.60×1.00×3.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Legends audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Legends audience
#·InterestCategoryAffinity×
01ConcertsMusic & Radio2.54×
02DepopFashion & Accessoires2.18×
03LivemusicMusic & Radio1.89×
04Compact carCars & Mobility1.74×
05Labor DayPolitics & Society1.71×
06Movie theaterMovies & TV1.67×
07Megan FoxMovies & TV1.67×
08Us WeeklyInternet & Social Media1.64×
09Film scoreMusic & Radio1.64×
10VoucherShopping1.60×
11Music festivalsMusic & Radio1.59×
12BrewingFood & Beverages1.56×
13BarsTravel & Leisure1.55×
14FoodieFood & Beverages1.53×
15MeteorologyHome & Garden1.51×
16Talk radioMusic & Radio1.51×
17NightlifeArts & Culture1.51×
18Political scienceBusiness & Career1.51×
19Wine tastingFood & Beverages1.51×
20CrosswordGames1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Legends audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Legends audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.26×
Community OrientationOPEN1.23×
ExtroversionTHRILL1.21×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Legends audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.89×
DIY MentalityTHRILL0.90×
CreativityOPEN0.92×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Legends have in United States?

Legends has an estimated audience of 3,604,808 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Legends fans?

60.0% of Legends fans are female, 40.0% are male, with an average age of 41.6 years.

03

Which brands do Legends fans like most?

Legends fans show strongest brand affinity for Concerts (2.54×), Bars (1.55×), and Livemusic (1.89×) over the country average.

04

Where do Legends fans live in United States?

Legends fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and New York (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Legends fans also like?

Beyond Legends itself, the audience over-indexes on Bars (1.55×), Livemusic (1.89×), Foodie (1.53×), and Music festivals (1.59×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Legends. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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