Rascasse Audience Intelligence

Leprechaun (film) Audience in United States

A data profile of the people who buy, follow and care about Leprechaun (film) in United States — modelled from more than twelve digital signal sources. Leprechaun (film) has an estimated audience of 2,998,293 people in United States.

#6among Horror in United States#476among Movie / TV Show / Series in United States#1360in Movies & TV

The average Leprechaun (film) fan in United States is 36.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Gwyneth Paltrow, Jamie Foxx, Brad Pitt, with strongest over-indexing on Gwyneth Paltrow (67.49× the country average).

Demographically, the Leprechaun (film) audience skews more female with an average age of 36.0, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Leprechaun (film) fan in United States is more female, around 36.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Gwyneth Paltrow.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Horror

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Leprechaun (film) profile in United States.

Audience size
3M
in United States
Gender
60.1%♀
39.9% male
Age
36.0
average years
Country rank
#10317
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Leprechaun (film) viewers

60.1% are female, 39.9% are male, average age 36.0.

Fig. 02

Gender split

60.1%
Female
39.9%
Male
Demographic split for Leprechaun (film) audience in United States
MetricValue
Female60.1%
Male39.9%
Average age36.0
Estimated audience size2,998,293
Fig. 03

Age distribution

Ø 36.0
average years
Age distribution of the Leprechaun (film) audience in United States
Age bracketShare%
16-1929%
20-2920%
30-3919%
40-4918%
50+14%
Fig. 04

Worldwide distribution

36.2%

of the worldwide Leprechaun (film) audience comes from United States.

Worldwide audience distribution share by country for Leprechaun (film)
CountryShare
United States36.2%
Brazil10.6%
United Kingdom7.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Leprechaun (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Leprechaun (film) fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~30K1.34×
02Alabama~50K1.27×
03Utah~30K1.22×
04West Virginia~20K1.14×
05Kentucky~40K1.12×
06Pennsylvania~100K1.11×
07Louisiana~40K1.11×
08Arizona~70K1.10×
09Indiana~60K1.10×
10Arkansas~30K1.08×
11North Dakota~7K1.08×
12Ohio~100K1.07×
13Illinois~100K1.05×
14Georgia~100K1.05×
15California~400K1.04×
16New Jersey~80K1.04×
17Nebraska~20K1.04×
18Texas~300K1.03×
19South Carolina~50K1.03×
20South Dakota~7K1.03×
21North Carolina~90K1.02×
22Washington~60K1.02×
23Idaho~20K1.02×
24Oklahoma~30K1.01×
25Tennessee~60K1.00×
26Iowa~30K1.00×
27Montana~8K1.00×
28New Mexico~20K0.99×
29New Hampshire~10K0.99×
30Michigan~80K0.98×
31Missouri~50K0.98×
32Wisconsin~40K0.97×
33Connecticut~30K0.97×
34Kansas~20K0.97×
35Massachusetts~60K0.96×
36Nevada~30K0.95×
37Alaska~6K0.95×
38Virginia~70K0.94×
39Maine~10K0.94×
40New York~200K0.93×
41Oregon~30K0.93×
42Florida~200K0.91×
43Colorado~40K0.91×
44Minnesota~40K0.91×
45Rhode Island~9K0.90×
46Vermont~5K0.87×
47Maryland~40K0.86×
48Delaware~7K0.85×
49Washington, District of Columbia~7K0.73×
50Hawaii~9K0.72×
Fig. 06

Affinity by region

Affinity by region — Leprechaun (film), United States
0.72×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Leprechaun (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Leprechaun (film) audience
#·InterestCategoryAffinity×
01Gwyneth PaltrowMovies & TV67.49×
02Jamie FoxxMovies & TV39.76×
03Brad PittMovies & TV15.53×
04Adam SandlerMovies & TV8.39×
05QVCMovies & TV3.79×
06Jim CarreyMovies & TV3.67×
07Weather forecastingHome & Garden3.64×
08FedExBusiness & Career3.45×
09Mortgage loansBusiness & Career2.89×
10Vehicle insuranceCars & Mobility2.71×
11Pizza HutFood & Beverages2.70×
12SubwayFood & Beverages2.53×
13Discount storesShopping2.53×
14Domino's PizzaFood & Beverages2.35×
15McDonald'sFood & Beverages2.31×
16PinterestInternet & Social Media2.24×
17Shopping mallsShopping2.23×
18StarbucksFood & Beverages1.76×
19AirbnbTravel & Leisure1.65×
20FurnitureHome & Garden1.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Leprechaun (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Leprechaun (film) audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.85×
PatriotismCONSERVATISM1.37×
Family OrientationCONSERVATISM1.36×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Leprechaun (film) audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.77×
Healthy LifestyleBALANCE0.78×
Pet OwnershipJOY0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Leprechaun (film) have in United States?

Leprechaun (film) has an estimated audience of 2,998,293 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Leprechaun (film) viewers?

60.1% of Leprechaun (film) fans are female, 39.9% are male, with an average age of 36.0 years.

03

Which brands do Leprechaun (film) fans like most?

Leprechaun (film) fans show strongest brand affinity for Gwyneth Paltrow (67.49×), Jamie Foxx (39.76×), and Brad Pitt (15.53×) over the country average.

04

Where do Leprechaun (film) fans live in United States?

Leprechaun (film) fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Leprechaun (film) fans also like?

Beyond Leprechaun (film) itself, the audience over-indexes on Jamie Foxx (39.76×), Brad Pitt (15.53×), Adam Sandler (8.39×), and Mortgage loans (2.89×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Leprechaun (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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