Lifted Trucks Audience in United States

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Lifted Trucks has an estimated audience of 1,816,284 people in United States. 18.3% are female, 81.7% are male, average age 32.1. Top regions: Texas, Arizona, California. Top brand affinities: Diesel Trucks, Chevy Trucks, Ford-Trucks, Fuel Offroad, Pure Diesel Power.

The average Lifted Trucks fan in United States is 32.1 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, Arizona, California. Top brand affinities include Diesel Trucks, Chevy Trucks, Ford-Trucks, with strongest over-indexing on Diesel Trucks (123.36× the country average). Demographically, the Lifted Trucks audience skews more male with an average age of 32.1, and over-indexes on personality traits such as Patriotism, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Lifted Trucks fans

Demographic split for Lifted Trucks audience in United States
MetricValue
Female18.3%
Male81.7%
Average age32.1
Estimated audience size1,816,284

Audience persona

The typical Lifted Trucks fan in United States is more male, around 32.1 years old, with strong Patriotism tendencies and a notable affinity for Diesel Trucks.

Top regions in United States

Top regions ranked by reach for Lifted Trucks in United States
RegionReachAffinity
Texas340,5652.18×
Arizona221,4985.97×
California107,3440.54×
Florida93,9500.76×
Arkansas82,4195.51×
Georgia50,8050.91×
Alabama49,6141.96×
Tennessee43,2141.19×
North Carolina41,9080.77×
Illinois33,3960.55×
Michigan32,7180.69×
Louisiana31,3711.34×
New York30,2800.3×
Ohio30,2450.54×
Pennsylvania29,2890.48×
Virginia27,0220.61×
Oklahoma24,5031.21×
South Carolina24,4020.89×
Indiana23,9500.72×
New Mexico23,9462.63×
Mississippi23,9211.6×
Missouri23,2790.8×
Colorado20,9330.73×
Nevada18,9291.08×
Kentucky18,9160.83×
Washington18,7510.51×
Wisconsin16,5310.6×
Minnesota15,2870.59×
New Jersey13,6290.3×
Kansas12,8210.9×
Massachusetts12,8000.36×
Oregon12,6380.61×
Maryland11,7420.38×
Utah10,6940.66×
Iowa10,6420.71×
Hawaii8,9391.14×
West Virginia7,5180.89×
Idaho7,4860.82×
Connecticut7,1950.39×
Nebraska6,5030.71×
Maine3,9540.61×
Montana3,4650.69×
New Hampshire3,3200.46×
North Dakota3,3100.89×
Wyoming2,9931.11×
South Dakota2,5500.61×
Vermont2,1760.68×
Alaska2,1640.56×
Delaware1,9650.39×
Washington, District of Columbia1,9640.36×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lifted Trucks audience
BrandAffinityCategory
Diesel Trucks123.36×Cars & Mobility
Chevy Trucks78.26×Cars & Mobility
Ford-Trucks88.69×Cars & Mobility
Fuel Offroad119.96×Cars & Mobility
Pure Diesel Power104.5×Shopping
Thoroughbred Diesel88.59×Shopping
White Collar38.74×Movies & TV
Diesel Power Products86.72×Business & Career
4 Wheel Parts38.55×Shopping
Jeep Cherokee31.76×Cars & Mobility
Ford Everest48.53×Cars & Mobility
Fullsize Chevy Trucks141.27×Cars & Mobility
camelbak48.27×Fashion & Accessoires
JcrOffroad87.66×Shopping
Modified Jeeps73.42×Cars & Mobility
Discount Tire6.13×Shopping
Cars (film)5.22×Movies & TV
Motocross7.92×Sports
Off-road vehicle8.39×Cars & Mobility
atv21×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lifted Trucks audience
TraitClusterScore
PatriotismCONSERVATISM1.98
Family OrientationCONSERVATISM1.87
Luxury OrientationPREMIUM1.71
DIY MentalityTHRILL1.42
LGBTQ+ IdentityOPEN1.34
Sports ActivityPOWER1.24

Worldwide distribution

Worldwide audience distribution share by country for Lifted Trucks
CountryShare
United States42.9%
Brazil9.0%
Japan8.9%

See Lifted Trucks audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Lifted Trucks have in United States?

Lifted Trucks has an estimated audience of 1,816,284 people in United States, concentrated in Texas and Arizona.

What is the gender split and age of Lifted Trucks fans?

18.3% of Lifted Trucks fans are female, 81.7% are male, with an average age of 32.1 years.

Which brands do Lifted Trucks fans like most?

Lifted Trucks fans show strongest brand affinity for Diesel Trucks (123.36×), Chevy Trucks (78.26×), and Ford-Trucks (88.69×) over the country average.

Where do Lifted Trucks fans live in United States?

Lifted Trucks fans in United States are most concentrated in Texas (reach 340,565), Arizona (reach 221,498), and California (reach 107,344). These three regions account for the largest share of the active audience.

What other brands do Lifted Trucks fans also like?

Beyond Lifted Trucks itself, the audience over-indexes on Chevy Trucks (78.26×), Ford-Trucks (88.69×), Fuel Offroad (119.96×), and Pure Diesel Power (104.5×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lifted Trucks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.