4 Wheel Parts Audience in United States

4 Wheel Parts logo

4 Wheel Parts has an estimated audience of 1,063,143 people in United States. 19.4% are female, 80.6% are male, average age 35.2. Top regions: California, Texas, Florida. Top brand affinities: Arrietty, Life of Pi, Iztacalco, Iyanla Vanzant, Urban Outfitters.

The average 4 Wheel Parts fan in United States is 35.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Arrietty, Life of Pi, Iztacalco, with strongest over-indexing on Arrietty (34.14× the country average). Demographically, the 4 Wheel Parts audience skews more male with an average age of 35.2, and over-indexes on personality traits such as Patriotism, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: Website / Newspaper / Magazine · Subtype: Car parts

Demographics of 4 Wheel Parts fans

Demographic split for 4 Wheel Parts audience in United States
MetricValue
Female19.4%
Male80.6%
Average age35.2
Estimated audience size1,063,143

Audience persona

The typical 4 Wheel Parts fan in United States is more male, around 35.2 years old, with strong Patriotism tendencies and a notable affinity for Arrietty.

Top regions in United States

Top regions ranked by reach for 4 Wheel Parts in United States
RegionReachAffinity
California310,9672.66×
Texas189,8772.08×
Florida79,1911.1×
Colorado65,5453.91×
Arizona51,0782.35×
Nevada36,7753.58×
Hawaii29,5046.46×
Washington25,2131.18×
Georgia22,3620.68×
Oklahoma20,5771.74×
North Carolina18,0360.56×
Oregon17,4751.43×
Tennessee16,7750.79×
Utah16,1591.7×
Ohio15,8490.48×
Indiana15,4660.8×
Virginia12,7370.49×
South Carolina12,1490.76×
Idaho11,6892.19×
New Mexico10,7102.01×
Louisiana10,5110.77×
Pennsylvania10,4630.29×
Illinois9,8790.28×
Missouri9,8530.57×
Alabama9,6980.65×
Maryland8,4790.46×
New York7,6430.13×
Arkansas7,0320.8×
Michigan6,2230.22×
Kentucky5,9160.44×
Minnesota5,6220.37×
Kansas5,4810.65×
New Jersey5,4050.2×
Mississippi5,1320.59×
Wisconsin3,6620.23×
Montana3,0741.04×
Wyoming2,7611.75×
Massachusetts2,4030.11×
Iowa2,3460.27×
Alaska2,3281.02×
West Virginia2,1440.43×
Nebraska1,9510.37×
Connecticut1,7410.16×
North Dakota1,1330.52×
South Dakota1,0750.44×
Maine1,0230.27×
New Hampshire1,0030.24×
Washington, District of Columbia6880.22×
Delaware5500.19×
Vermont4430.24×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for 4 Wheel Parts audience
BrandAffinityCategory
Arrietty34.14×Movies & TV
Life of Pi21.16×Movies & TV
Iztacalco74.07×Travel & Leisure
Iyanla Vanzant25.51×Business & Career
Urban Outfitters3.26×Shopping
Omaha Storm Chasers27.72×Sports
N1 road (South Africa)5.37×Travel & Leisure
Barclays Center15.87×Sports
Equinix16.07×Business & Career
Telethon9.8×Movies & TV
Nebraska Cornhuskers football3.33×Sports
Embroidery Library13.3×Home & Garden
JDSU2.44×Business & Career
UK garage4.3×Music & Radio
Star Trek: Insurrection20.66×Movies & TV
Superior Hiking Trail10.42×Travel & Leisure
Academy Award for Best Visual Effects9.07×Movies & TV
Eden Lake5.79×Movies & TV
Title Nine7.39×Fashion & Accessoires
MK2.77×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by 4 Wheel Parts audience
TraitClusterScore
PatriotismCONSERVATISM2.25
Luxury OrientationPREMIUM1.54
DIY MentalityTHRILL1.51
Risk AppetiteTHRILL1.38
Quality AwarenessPREMIUM1.29
Sports ActivityPOWER1.28

Worldwide distribution

Worldwide audience distribution share by country for 4 Wheel Parts
CountryShare
United States87.2%
Canada4.6%
Germany2.9%

See 4 Wheel Parts audiences in other countries

More Car parts audiences in United States

Frequently asked questions

How many fans does 4 Wheel Parts have in United States?

4 Wheel Parts has an estimated audience of 1,063,143 people in United States, concentrated in California and Texas.

What is the gender split and age of 4 Wheel Parts fans?

19.4% of 4 Wheel Parts fans are female, 80.6% are male, with an average age of 35.2 years.

Which brands do 4 Wheel Parts fans like most?

4 Wheel Parts fans show strongest brand affinity for Arrietty (34.14×), Life of Pi (21.16×), and Iztacalco (74.07×) over the country average.

Where do 4 Wheel Parts fans live in United States?

4 Wheel Parts fans in United States are most concentrated in California (reach 310,967), Texas (reach 189,877), and Florida (reach 79,191). These three regions account for the largest share of the active audience.

What other brands do 4 Wheel Parts fans also like?

Beyond 4 Wheel Parts itself, the audience over-indexes on Life of Pi (21.16×), Iztacalco (74.07×), Iyanla Vanzant (25.51×), and Urban Outfitters (3.26×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for 4 Wheel Parts. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.