Forza Motorsport Audience in United States

Forza Motorsport has an estimated audience of 266,884 people in United States. 11.4% are female, 88.6% are male, average age 29.8. Top regions: California, Texas, Florida. Top brand affinities: Morris 4x4 Center, Jeep Cherokee, Need for Speed (film), Zotac, Alex G.

The average Forza Motorsport fan in United States is 29.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Morris 4x4 Center, Jeep Cherokee, Need for Speed (film), with strongest over-indexing on Morris 4x4 Center (204.45× the country average). Demographically, the Forza Motorsport audience skews more male with an average age of 29.8, and over-indexes on personality traits such as Family Orientation, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Racing

Demographics of Forza Motorsport fans

Demographic split for Forza Motorsport audience in United States
MetricValue
Female11.4%
Male88.6%
Average age29.8
Estimated audience size266,884

Audience persona

The typical Forza Motorsport fan in United States is more male, around 29.8 years old, with strong Family Orientation tendencies and a notable affinity for Morris 4x4 Center.

Top regions in United States

Top regions ranked by reach for Forza Motorsport in United States
RegionReachAffinity
California30,4081.04×
Texas22,4800.98×
Florida18,3641.02×
New York12,2820.82×
Pennsylvania9,4301.05×
Ohio9,2481.12×
North Carolina9,2471.15×
Illinois9,0651.02×
Georgia8,6701.05×
Michigan7,5961.09×
Washington7,3351.37×
Virginia6,9041.06×
New Jersey6,6810.98×
Indiana6,6371.36×
Arizona6,1511.13×
Tennessee5,7561.08×
Wisconsin4,8051.2×
Massachusetts4,7150.9×
Maryland4,6771.02×
Missouri4,5071.05×
Colorado4,3951.04×
South Carolina3,8700.96×
Alabama3,8571.03×
Kentucky3,8121.14×
Minnesota3,3840.88×
Oregon3,3371.09×
Oklahoma3,0891.04×
Connecticut2,9201.09×
Utah2,5931.08×
Louisiana2,5750.75×
Nevada2,4020.93×
Idaho2,2181.66×
Kansas2,1671.03×
Iowa2,1550.98×
Arkansas1,9150.87×
Mississippi1,6970.77×
West Virginia1,3451.08×
Nebraska1,3371×
New Hampshire1,1731.12×
New Mexico1,0980.82×
Rhode Island9821.16×
Maine8660.91×
Hawaii7060.62×
Delaware6810.93×
Montana5710.77×
Alaska5440.95×
South Dakota5250.85×
North Dakota5110.93×
Washington, District of Columbia4400.55×
Vermont3920.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Forza Motorsport audience
BrandAffinityCategory
Morris 4x4 Center204.45×
Jeep Cherokee67.04×Cars & Mobility
Need for Speed (film)99.62×Movies & TV
Zotac270.88×Technology & Electronics
Alex G64.29×Music & Radio
4 Wheel Parts55.93×Shopping
Autodromo Nazionale Monza40.1×Sports
Fishing lure11.62×Pets & Animals
Race track20×Sports
Sports car racing17.64×Cars & Mobility
Endurance racing (motorsport)50.78×Cars & Mobility
Off-road vehicle11.15×Cars & Mobility
Nvidia12×Technology & Electronics
Car Seat Headrest64.29×Music & Radio
Stock car racing12.99×Sports
Angling9.5×Sports
Dakar Rally24.92×Sports
Rallying14.8×Sports
Ed Hardy19.76×Fashion & Accessoires
Woot21.68×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Forza Motorsport audience
TraitClusterScore
Family OrientationCONSERVATISM3.34
Luxury OrientationPREMIUM1.97
Early Adopter MentalityPOWER1.9
Convenience OrientationPREMIUM1.63
LGBTQ+ IdentityOPEN1.49
PatriotismCONSERVATISM1.48

Worldwide distribution

Worldwide audience distribution share by country for Forza Motorsport
CountryShare
United States29.5%
Italy8.1%
Japan6.2%

See Forza Motorsport audiences in other countries

More Racing audiences in United States

Frequently asked questions

How many fans does Forza Motorsport have in United States?

Forza Motorsport has an estimated audience of 266,884 people in United States, concentrated in California and Texas.

What is the gender split and age of Forza Motorsport fans?

11.4% of Forza Motorsport fans are female, 88.6% are male, with an average age of 29.8 years.

Which brands do Forza Motorsport fans like most?

Forza Motorsport fans show strongest brand affinity for Morris 4x4 Center (204.45×), Jeep Cherokee (67.04×), and Need for Speed (film) (99.62×) over the country average.

Where do Forza Motorsport fans live in United States?

Forza Motorsport fans in United States are most concentrated in California (reach 30,408), Texas (reach 22,480), and Florida (reach 18,364). These three regions account for the largest share of the active audience.

What other brands do Forza Motorsport fans also like?

Beyond Forza Motorsport itself, the audience over-indexes on Jeep Cherokee (67.04×), Need for Speed (film) (99.62×), Zotac (270.88×), and Alex G (64.29×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Forza Motorsport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.