Rascasse Audience Intelligence

Race track Audience in United States

A data profile of the people who buy, follow and care about Race track in United States — modelled from more than twelve digital signal sources. Race track has an estimated audience of 3,706,738 people in United States.

The average Race track fan in United States is 37.3 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, Texas, California.

Top brand affinities include Charles Leclerc, Max Verstappen, AutoZone, with strongest over-indexing on Charles Leclerc (20× the country average).

Demographically, the Race track audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Race track fan in United States is more male, around 37.3 years old, with strong Patriotism tendencies and a notable affinity for Charles Leclerc.

Category: Sports · Type: Touchpoint

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Race track profile in United States.

Audience size
3.7M
in United States
Gender
25.3%
74.7% male
Age
37.3
average years
Country rank
#8584
Touchpoint in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Race track fans

25.3% are female, 74.7% are male, average age 37.3.

Fig. 02

Gender split

25.3%
Female
74.7%
Male
Demographic split for Race track audience in United States
MetricValue
Female25.3%
Male74.7%
Average age37.3
Estimated audience size3,706,738
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Race track audience in United States
Age bracketShare%
16-1928%
20-2917%
30-3917%
40-4920%
50+18%
Fig. 04

Worldwide distribution

29.2%

of the worldwide Race track audience comes from United States.

Worldwide audience distribution share by country for Race track
CountryShare
United States29.2%
United Kingdom6.3%
Japan5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Race track audience in United States is strongest.

Fig. 05

Top regions by affinity

Race track fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~200K1.97×
02Louisiana~90K1.96×
03Florida~500K1.90×
04Texas~400K1.40×
05West Virginia~20K1.35×
06Mississippi~40K1.22×
07Alabama~60K1.20×
08Kansas~30K1.18×
09South Dakota~10K1.14×
10Tennessee~80K1.13×
11Indiana~80K1.13×
12South Carolina~60K1.09×
13Arkansas~30K1.08×
14Arizona~80K1.07×
15Wisconsin~60K1.07×
16Vermont~7K1.07×
17New Hampshire~20K1.06×
18North Carolina~100K1.05×
19Kentucky~50K1.00×
20Washington~70K0.99×
21Iowa~30K0.99×
22Michigan~90K0.98×
23Missouri~60K0.98×
24Colorado~60K0.97×
25Utah~30K0.96×
26Oklahoma~40K0.95×
27Idaho~20K0.95×
28Minnesota~50K0.93×
29California~400K0.92×
30North Dakota~7K0.92×
31Nebraska~20K0.91×
32Pennsylvania~100K0.88×
33Ohio~100K0.88×
34Virginia~80K0.88×
35Montana~9K0.87×
36Illinois~100K0.86×
37New Mexico~20K0.86×
38Nevada~30K0.85×
39Maryland~50K0.84×
40Oregon~40K0.84×
41Connecticut~30K0.84×
42Alaska~6K0.80×
43Hawaii~10K0.77×
44Delaware~8K0.77×
45New York~200K0.76×
46Maine~10K0.74×
47New Jersey~70K0.73×
48Rhode Island~9K0.73×
49Massachusetts~50K0.69×
50Washington, District of Columbia~8K0.68×
Fig. 06

Affinity by region

Affinity by region — Race track, United States
0.68×1.00×1.97×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Race track audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Race track audience
#·InterestCategoryAffinity×
01Charles LeclercSports20.00×
02Joe Gibbs RacingSports18.51×
03Michael SchumacherSports17.00×
04BMW M4Cars & Mobility13.06×
05Scuderia FerrariSports11.05×
06Max VerstappenSports10.74×
07BMW M3Cars & Mobility10.04×
08CarcareCars & Mobility6.66×
09SuzukiCars & Mobility6.12×
10MotoGPSports6.05×
11Auto showCars & Mobility5.31×
12Touring motorcycleCars & Mobility5.00×
13Motorcycle accessoriesCars & Mobility4.57×
14SteamGames4.52×
15Kyle BuschSports4.30×
16Advance Auto PartsCars & Mobility3.73×
17Formula OneSports3.55×
18O'Reilly Auto PartsCars & Mobility3.46×
19NASCARSports3.33×
20AutoZoneCars & Mobility3.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Race track audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Race track audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.99×
Need for SecurityCONSERVATISM1.58×
Risk AppetiteTHRILL1.55×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Race track audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.63×
CreativityOPEN0.73×
TraditionCONSERVATISM0.76×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Race track have in United States?

Race track has an estimated audience of 3,706,738 people in United States, concentrated in Florida and Texas.

02

What is the gender split and age of Race track fans?

25.3% of Race track fans are female, 74.7% are male, with an average age of 37.3 years.

03

Which brands do Race track fans like most?

Race track fans show strongest brand affinity for Charles Leclerc (20×), Max Verstappen (10.74×), and AutoZone (3×) over the country average.

04

Where do Race track fans live in United States?

Race track fans in United States are most concentrated in Florida (reach ~500K), Texas (reach ~400K), and California (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Race track fans also like?

Beyond Race track itself, the audience over-indexes on Max Verstappen (10.74×), AutoZone (3×), Carcare (6.66×), and MotoGP (6.05×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Race track. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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