Race track Audience in Germany
Race track has an estimated audience of 608,570 people in Germany. 20.7% are female, 79.3% are male, average age 33.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Carrie (novel), Home construction, Hays, Kansas, Progressive rock, Goose (band).
The average Race track fan in Germany is 33.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Carrie (novel), Home construction, Hays, Kansas, with strongest over-indexing on Carrie (novel) (20× the country average). Demographically, the Race track audience skews more male with an average age of 33.4, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Touchpoint
Demographics of Race track fans
| Metric | Value |
|---|---|
| Female | 20.7% |
| Male | 79.3% |
| Average age | 33.4 |
| Estimated audience size | 608,570 |
Audience persona
The typical Race track fan in Germany is more male, around 33.4 years old, with strong Risk Appetite tendencies and a notable affinity for Carrie (novel).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 140,744 | 1.06× |
| Bayern | 118,631 | 1.21× |
| Baden-Württemberg | 96,350 | 1.16× |
| Niedersachsen | 75,121 | 1.27× |
| Hessen | 41,698 | 0.9× |
| Rheinland-Pfalz | 33,316 | 1.09× |
| Sachsen | 32,208 | 1.08× |
| Schleswig-Holstein | 25,910 | 1.19× |
| Berlin | 19,647 | 0.72× |
| Brandenburg | 18,799 | 1× |
| Thüringen | 16,943 | 1.09× |
| Hamburg | 13,140 | 0.96× |
| Sachsen-Anhalt | 12,958 | 0.82× |
| Mecklenburg-Vorpommern | 10,846 | 0.93× |
| Saarland | 5,246 | 0.7× |
| Bremen | 4,264 | 0.82× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Carrie (novel) | 20× | Literature |
| Home construction | 2.13× | Home & Garden |
| Hays, Kansas | 12.56× | Travel & Leisure |
| Progressive rock | 3.25× | Music & Radio |
| Goose (band) | 13.4× | Pets & Animals |
| Unique Gifts | 2.15× | Shopping |
| Groningen | 8.99× | Travel & Leisure |
| Haberler | 1.66× | News |
| Birthday Gifts | 2.1× | Kids & Family |
| Pumuckl | 6.82× | Movies & TV |
| Rhodiola | 10.37× | Health |
| Cuba Gooding Jr. | 6.4× | Movies & TV |
| Natural rubber | 2.35× | Cars & Mobility |
| Acoustic music | 3.74× | Music & Radio |
| Godzilla (1954 film) | 3.71× | Movies & TV |
| Minestrone | 1.81× | Food & Beverages |
| Hypertext | 1.99× | Technology & Electronics |
| Graham Greene (actor) | 2.71× | |
| Harvard School of Dental Medicine | 7.19× | Business & Career |
| Jalebi | 8.4× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.53 |
| Patriotism | CONSERVATISM | 1.42 |
| Sports Activity | POWER | 1.36 |
| Luxury Orientation | PREMIUM | 1.28 |
| Early Adopter Mentality | POWER | 1.27 |
| Pet Ownership | JOY | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.2% |
| United Kingdom | 6.3% |
| Japan | 5.1% |
See Race track audiences in other countries
More Sports audiences in Germany
- Boutiques (11,567,591)
- Parties (11,488,089)
- Beauty salons (11,178,494)
- Shopping malls (11,108,935)
- Supermarket (10,969,874)
Frequently asked questions
How many fans does Race track have in Germany?
Race track has an estimated audience of 608,570 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Race track fans?
20.7% of Race track fans are female, 79.3% are male, with an average age of 33.4 years.
Which brands do Race track fans like most?
Race track fans show strongest brand affinity for Carrie (novel) (20×), Home construction (2.13×), and Hays, Kansas (12.56×) over the country average.
Where do Race track fans live in Germany?
Race track fans in Germany are most concentrated in Nordrhein-Westfalen (reach 140,744), Bayern (reach 118,631), and Baden-Württemberg (reach 96,350). These three regions account for the largest share of the active audience.
What other brands do Race track fans also like?
Beyond Race track itself, the audience over-indexes on Home construction (2.13×), Hays, Kansas (12.56×), Progressive rock (3.25×), and Goose (band) (13.4×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Race track. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.