Rascasse Audience Intelligence

Loyola University Chicago Audience in United States

A data profile of the people who buy, follow and care about Loyola University Chicago in United States — modelled from more than twelve digital signal sources. Loyola University Chicago has an estimated audience of 584,150 people in United States.

The average Loyola University Chicago fan in United States is 44.9 years old, more female, and lives primarily in Illinois.

The audience is concentrated in Illinois, California, Texas.

Top brand affinities include Michael Strahan, University of Notre Dame, Colgate University, with strongest over-indexing on Michael Strahan (34.84× the country average).

Demographically, the Loyola University Chicago audience skews more female with an average age of 44.9, and over-indexes on personality traits such as Community Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Loyola University Chicago fan in United States is more female, around 44.9 years old, with strong Community Orientation tendencies and a notable affinity for Michael Strahan.

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Loyola University Chicago profile in United States.

Audience size
584K
in United States
Gender
63.6%♀
36.4% male
Age
44.9
average years
Country rank
#33356
POI in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Loyola University Chicago fans

63.6% are female, 36.4% are male, average age 44.9.

Fig. 02

Gender split

63.6%
Female
36.4%
Male
Demographic split for Loyola University Chicago audience in United States
MetricValue
Female63.6%
Male36.4%
Average age44.9
Estimated audience size584,150
Fig. 03

Age distribution

Ø 44.9
average years
Age distribution of the Loyola University Chicago audience in United States
Age bracketShare%
16-1912%
20-2912%
30-3916%
40-4926%
50+34%
Fig. 04

Worldwide distribution

81.8%

of the worldwide Loyola University Chicago audience comes from United States.

Worldwide audience distribution share by country for Loyola University Chicago
CountryShare
United States81.8%
India5.2%
Canada3.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Loyola University Chicago audience in United States is strongest.

Fig. 05

Top regions by affinity

Loyola University Chicago fans by region: top regions in United States
#RegionReachAffinity×
01Illinois~300K15.34×
02Washington, District of Columbia~3K1.63×
03Wisconsin~10K1.53×
04Minnesota~10K1.42×
05Indiana~10K1.40×
06Iowa~7K1.37×
07Missouri~10K1.19×
08Maryland~10K1.02×
09Washington~10K0.90×
10Vermont<1K0.88×
11Michigan~10K0.87×
12Connecticut~5K0.87×
13Alaska~1K0.87×
14Tennessee~10K0.84×
15Virginia~10K0.81×
16Nebraska~2K0.80×
17Hawaii~2K0.78×
18South Dakota~1K0.78×
19Massachusetts~9K0.76×
20California~50K0.75×
21Kentucky~5K0.74×
22Rhode Island~1K0.73×
23North Dakota<1K0.73×
24Oregon~5K0.72×
25Maine~1K0.71×
26Delaware~1K0.71×
27Texas~30K0.70×
28Ohio~10K0.70×
29Pennsylvania~10K0.69×
30Kansas~3K0.69×
31Colorado~6K0.67×
32Montana~1K0.67×
33Georgia~10K0.66×
34New Jersey~10K0.66×
35New York~20K0.65×
36Arkansas~3K0.65×
37Louisiana~5K0.64×
38New Hampshire~1K0.64×
39New Mexico~2K0.62×
40West Virginia~2K0.62×
41Arizona~7K0.59×
42Idaho~2K0.59×
43North Carolina~10K0.57×
44Mississippi~3K0.57×
45Oklahoma~4K0.55×
46Nevada~3K0.55×
47Florida~20K0.54×
48South Carolina~5K0.54×
49Utah~3K0.51×
50Alabama~4K0.48×
Fig. 06

Affinity by region

Affinity by region — Loyola University Chicago, United States
0.48×1.00×15.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Loyola University Chicago audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Loyola University Chicago audience
#·InterestCategoryAffinity×
01Michael StrahanMovies & TV34.84×
02University of Illinois at ChicagoBusiness & Career27.67×
03Colgate UniversityBusiness & Career17.54×
04Boston CollegeBusiness & Career16.91×
05Erin AndrewsSports14.63×
06University of Notre DameBusiness & Career10.96×
07Northwestern UniversityBusiness & Career8.88×
08Chicago BlackhawksSports7.38×
09Chicago White SoxSports6.23×
10Business schoolBusiness & Career5.66×
11NASDAQBusiness & Career3.97×
12Sustainable energyHome & Garden3.75×
13Bath and BodyworksShopping3.43×
14Renewable energyBusiness & Career3.39×
15FedExBusiness & Career3.07×
16Mortgage loansBusiness & Career2.49×
17Discount storesShopping2.35×
18AirbnbTravel & Leisure2.18×
19Shopping mallsShopping2.07×
20PinterestInternet & Social Media1.85×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Loyola University Chicago audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Loyola University Chicago audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.93×
PatriotismCONSERVATISM1.90×
Family OrientationCONSERVATISM1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Loyola University Chicago audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.87×
Risk AppetiteTHRILL0.88×
Design AffinityPREMIUM0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Loyola University Chicago have in United States?

Loyola University Chicago has an estimated audience of 584,150 people in United States, concentrated in Illinois and California.

02

What is the gender split and age of Loyola University Chicago fans?

63.6% of Loyola University Chicago fans are female, 36.4% are male, with an average age of 44.9 years.

03

Which brands do Loyola University Chicago fans like most?

Loyola University Chicago fans show strongest brand affinity for Michael Strahan (34.84×), University of Notre Dame (10.96×), and Colgate University (17.54×) over the country average.

04

Where do Loyola University Chicago fans live in United States?

Loyola University Chicago fans in United States are most concentrated in Illinois (reach ~300K), California (reach ~50K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Loyola University Chicago fans also like?

Beyond Loyola University Chicago itself, the audience over-indexes on University of Notre Dame (10.96×), Colgate University (17.54×), NASDAQ (3.97×), and Erin Andrews (14.63×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Loyola University Chicago. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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