Luxor Audience in United States

Luxor logo

Luxor has an estimated audience of 1,119,972 people in United States. 54.0% are female, 46.0% are male, average age 40.6. Top regions: Nevada, California, Texas. Top brand affinities: Kia Sportage, Honda HR-V, MSN, Pre-school playgroup, Hobby Lobby.

The average Luxor fan in United States is 40.6 years old, balanced, and lives primarily in Nevada. The audience is concentrated in Nevada, California, Texas. Top brand affinities include Kia Sportage, Honda HR-V, MSN, with strongest over-indexing on Kia Sportage (26.19× the country average). Demographically, the Luxor audience skews balanced with an average age of 40.6, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: POI · Subtype: Concert venue

Demographics of Luxor fans

Demographic split for Luxor audience in United States
MetricValue
Female54.0%
Male46.0%
Average age40.6
Estimated audience size1,119,972

Audience persona

The typical Luxor fan in United States is balanced, around 40.6 years old, with strong Extroversion tendencies and a notable affinity for Kia Sportage.

Top regions in United States

Top regions ranked by reach for Luxor in United States
RegionReachAffinity
Nevada238,55422.02×
California171,4541.39×
Texas63,8840.66×
Arizona51,1922.24×
Florida31,5690.42×
New York26,6870.43×
Illinois18,7620.5×
Utah16,9541.69×
Washington14,1200.63×
Pennsylvania14,0820.37×
Ohio14,0110.41×
Georgia13,9680.4×
Virginia13,3820.49×
Michigan12,2350.42×
Missouri12,0750.67×
North Carolina11,7740.35×
Colorado11,6780.66×
Massachusetts11,2300.51×
Tennessee10,2660.46×
Oregon9,5840.75×
Minnesota9,5180.59×
New Jersey9,3130.33×
Wisconsin9,0000.53×
Indiana8,7110.43×
Maryland7,5350.39×
Louisiana6,7700.47×
Kentucky6,7510.48×
South Carolina6,6690.4×
Oklahoma6,3690.51×
Idaho5,6931.01×
Alabama5,6730.36×
Iowa4,9050.53×
Kansas4,8810.55×
Arkansas4,2250.46×
New Mexico4,1390.74×
Hawaii3,4710.72×
Connecticut3,4140.3×
Mississippi3,0770.33×
Nebraska3,0260.54×
Montana2,6700.86×
Washington, District of Columbia2,1290.63×
Maine1,6240.4×
New Hampshire1,5770.36×
West Virginia1,5190.29×
North Dakota1,4930.65×
South Dakota1,4330.55×
Alaska1,3600.57×
Delaware1,1920.39×
Rhode Island1,0090.28×
Wyoming9050.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Luxor audience
BrandAffinityCategory
Kia Sportage26.19×Cars & Mobility
Honda HR-V17.23×Cars & Mobility
MSN2.28×News
Pre-school playgroup18.93×Kids & Family
Hobby Lobby1.95×Home & Garden
Livemusic2.63×Music & Radio
Houston Astros4.17×Sports
Los Angeles Dodgers3.52×Sports
Staples (Canada)2.57×Business & Career
Concerts1.68×Music & Radio
Aldi1.83×Shopping
Taco Bell1.91×Food & Beverages
Best Buy1.8×Shopping
Jeep Grand Cherokee4.92×Cars & Mobility
Aubrey Plaza5.27×Movies & TV
Jack Black5.15×Movies & TV
Great Clips2.5×Beauty & Wellness
Non-fiction books3.13×Literature
Bars1.53×Travel & Leisure
Josh Hutcherson5.43×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Luxor audience
TraitClusterScore
ExtroversionTHRILL1.26
LGBTQ+ IdentityOPEN1.23
Social Media UsageJOY1.15
Luxury OrientationPREMIUM1.05
IndulgenceJOY1.04
Family OrientationCONSERVATISM1.04

Worldwide distribution

Worldwide audience distribution share by country for Luxor
CountryShare
United States25.0%
Germany10.0%
Italy8.5%

See Luxor audiences in other countries

More Concert venue audiences in United States

Frequently asked questions

How many fans does Luxor have in United States?

Luxor has an estimated audience of 1,119,972 people in United States, concentrated in Nevada and California.

What is the gender split and age of Luxor fans?

54.0% of Luxor fans are female, 46.0% are male, with an average age of 40.6 years.

Which brands do Luxor fans like most?

Luxor fans show strongest brand affinity for Kia Sportage (26.19×), Honda HR-V (17.23×), and MSN (2.28×) over the country average.

Where do Luxor fans live in United States?

Luxor fans in United States are most concentrated in Nevada (reach 238,554), California (reach 171,454), and Texas (reach 63,884). These three regions account for the largest share of the active audience.

What other brands do Luxor fans also like?

Beyond Luxor itself, the audience over-indexes on Honda HR-V (17.23×), MSN (2.28×), Pre-school playgroup (18.93×), and Hobby Lobby (1.95×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Luxor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.