Rascasse Audience Intelligence

Luxor Audience in United States

A data profile of the people who buy, follow and care about Luxor in United States — modelled from more than twelve digital signal sources. Luxor has an estimated audience of 1,057,563 people in United States.

The average Luxor fan in United States is 40.8 years old, balanced, and lives primarily in Nevada.

The audience is concentrated in Nevada, California, Texas.

Top brand affinities include Concerts, Pitbull (rapper), Bars, with strongest over-indexing on Concerts (2.49× the country average).

Demographically, the Luxor audience skews balanced with an average age of 40.8, and over-indexes on personality traits such as Indulgence, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Luxor fan in United States is balanced, around 40.8 years old, with strong Indulgence tendencies and a notable affinity for Concerts.

Category: Music & Radio · Type: POI · Subtype: Concert venue

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Luxor profile in United States.

Audience size
1.1M
in United States
Gender
54.7%
45.3% male
Age
40.8
average years
Country rank
#22817
POI in United States
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Luxor fans

54.7% are female, 45.3% are male, average age 40.8.

Fig. 02

Gender split

54.7%
Female
45.3%
Male
Demographic split for Luxor audience in United States
MetricValue
Female54.7%
Male45.3%
Average age40.8
Estimated audience size1,057,563
Fig. 03

Age distribution

Ø 40.8
average years
Age distribution of the Luxor audience in United States
Age bracketShare%
16-1917%
20-2918%
30-3919%
40-4922%
50+24%
Fig. 04

Worldwide distribution

19.5%

of the worldwide Luxor audience comes from United States.

Worldwide audience distribution share by country for Luxor
CountryShare
United States19.5%
Germany14.9%
Italy11.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Luxor audience in United States is strongest.

Fig. 05

Top regions by affinity

Luxor fans by region: top regions in United States
#RegionReachAffinity×
01Nevada~200K19.53×
02Arizona~50K2.14×
03Utah~20K1.55×
04California~200K1.24×
05Idaho~6K0.98×
06Montana~3K0.88×
07Vermont~2K0.82×
08Oregon~10K0.81×
09Hawaii~4K0.77×
10North Dakota~2K0.77×
11New Mexico~4K0.76×
12Maine~3K0.75×
13Alaska~2K0.75×
14Missouri~10K0.71×
15Colorado~10K0.71×
16Washington, District of Columbia~2K0.71×
17South Dakota~2K0.71×
18Washington~20K0.70×
19Nebraska~4K0.70×
20Texas~60K0.67×
21Massachusetts~10K0.67×
22Minnesota~10K0.67×
23New Hampshire~3K0.65×
24Wisconsin~10K0.64×
25Iowa~6K0.64×
26Delaware~2K0.64×
27Kansas~6K0.63×
28Virginia~20K0.62×
29Connecticut~7K0.61×
30Kentucky~8K0.60×
31Rhode Island~2K0.59×
32Pennsylvania~20K0.58×
33Illinois~20K0.57×
34Oklahoma~7K0.57×
35Tennessee~10K0.56×
36Indiana~10K0.56×
37New York~30K0.55×
38Ohio~20K0.55×
39Louisiana~8K0.55×
40Arkansas~5K0.55×
41Michigan~20K0.54×
42South Carolina~9K0.54×
43North Carolina~20K0.53×
44Maryland~10K0.53×
45West Virginia~3K0.53×
46Georgia~20K0.52×
47New Jersey~10K0.49×
48Alabama~8K0.49×
49Florida~40K0.47×
50Mississippi~4K0.47×
Fig. 06

Affinity by region

Affinity by region — Luxor, United States
0.47×1.00×19.53×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Luxor audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Luxor audience
#·InterestCategoryAffinity×
01FC St. PauliSports11.94×
02Pitbull (rapper)Music & Radio8.37×
03ConcertsMusic & Radio2.49×
04DepopFashion & Accessoires2.12×
05LivemusicMusic & Radio1.89×
06Compact carCars & Mobility1.73×
07Labor DayPolitics & Society1.70×
08Movie theaterMovies & TV1.66×
09Tony AwardArts & Culture1.65×
10Megan FoxMovies & TV1.64×
11Us WeeklyInternet & Social Media1.63×
12VoucherShopping1.60×
13Film scoreMusic & Radio1.59×
14Music festivalsMusic & Radio1.57×
15BarsTravel & Leisure1.54×
16BrewingFood & Beverages1.54×
17FoodieFood & Beverages1.53×
18Ancient EgyptPolitics & Society1.53×
19FlatbreadFood & Beverages1.53×
20Credit unionBusiness & Career1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Luxor audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Luxor audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.29×
Community OrientationOPEN1.21×
ExtroversionTHRILL1.21×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Luxor audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.89×
DIY MentalityTHRILL0.89×
CreativityOPEN0.92×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Luxor have in United States?

Luxor has an estimated audience of 1,057,563 people in United States, concentrated in Nevada and California.

02

What is the gender split and age of Luxor fans?

54.7% of Luxor fans are female, 45.3% are male, with an average age of 40.8 years.

03

Which brands do Luxor fans like most?

Luxor fans show strongest brand affinity for Concerts (2.49×), Pitbull (rapper) (8.37×), and Bars (1.54×) over the country average.

04

Where do Luxor fans live in United States?

Luxor fans in United States are most concentrated in Nevada (reach ~200K), California (reach ~200K), and Texas (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Luxor fans also like?

Beyond Luxor itself, the audience over-indexes on Pitbull (rapper) (8.37×), Bars (1.54×), Livemusic (1.89×), and Foodie (1.53×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Luxor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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