Rascasse Audience Intelligence

Lychee Audience in United States

A data profile of the people who buy, follow and care about Lychee in United States — modelled from more than twelve digital signal sources. Lychee has an estimated audience of 331,340 people in United States.

#56among Vegetable in United States#13062among Topic in United States#2386in Food & Beverages

The average Lychee fan in United States is 35.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Marzipan, Neve Campbell, Daiso, with strongest over-indexing on Marzipan (55.07× the country average).

Demographically, the Lychee audience skews more female with an average age of 35.0, and over-indexes on personality traits such as Price Sensitivity, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Lychee fan in United States is more female, around 35.0 years old, with strong Price Sensitivity tendencies and a notable affinity for Marzipan.

Category: Food & Beverages · Type: Topic · Subtype: Vegetable

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lychee profile in United States.

Audience size
331K
in United States
Gender
73.3%♀
26.7% male
Age
35.0
average years
Country rank
#45916
Topic in United States
Fig. 01

Search interest · 12-month trend

+0%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lychee fans

73.3% are female, 26.7% are male, average age 35.0.

Fig. 02

Gender split

73.3%
Female
26.7%
Male
Demographic split for Lychee audience in United States
MetricValue
Female73.3%
Male26.7%
Average age35.0
Estimated audience size331,340
Fig. 03

Age distribution

Ø 35.0
average years
Age distribution of the Lychee audience in United States
Age bracketShare%
16-1929%
20-2925%
30-3917%
40-4916%
50+13%
Fig. 04

Worldwide distribution

8.2%

of the worldwide Lychee audience comes from United States.

Worldwide audience distribution share by country for Lychee
CountryShare
Taiwan10.3%
Ukraine9.7%
Thailand9.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lychee audience in United States is strongest.

Fig. 05

Top regions by affinity

Lychee fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~4K3.14×
02Florida~30K1.45×
03Alaska<1K1.23×
04Nevada~4K1.22×
05New York~20K1.17×
06California~40K1.16×
07Washington~7K1.12×
08Connecticut~4K1.10×
09Georgia~10K1.09×
10Utah~3K1.09×
11New Jersey~9K1.08×
12Texas~30K1.07×
13Colorado~6K1.07×
14Arizona~7K1.06×
15Massachusetts~7K1.06×
16Washington, District of Columbia~1K1.06×
17Illinois~10K1.05×
18Pennsylvania~10K1.04×
19Oregon~4K1.03×
20North Carolina~10K0.99×
21Maryland~6K0.97×
22Minnesota~5K0.97×
23Idaho~2K0.97×
24Virginia~8K0.96×
25Rhode Island~1K0.96×
26Kansas~2K0.94×
27New Mexico~2K0.94×
28Nebraska~2K0.93×
29Indiana~6K0.91×
30Oklahoma~3K0.91×
31Wisconsin~4K0.90×
32Louisiana~4K0.90×
33Arkansas~2K0.89×
34Delaware<1K0.89×
35Michigan~8K0.88×
36Missouri~5K0.87×
37North Dakota<1K0.87×
38Iowa~2K0.86×
39Montana<1K0.85×
40Tennessee~6K0.84×
41Maine~1K0.84×
42New Hampshire~1K0.83×
43Kentucky~3K0.82×
44Ohio~8K0.81×
45South Carolina~4K0.81×
46South Dakota<1K0.80×
47Vermont<1K0.79×
48Alabama~3K0.76×
49West Virginia~1K0.72×
50Mississippi~2K0.69×
Fig. 06

Affinity by region

Affinity by region — Lychee, United States
0.69×1.00×3.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lychee audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lychee audience
#·InterestCategoryAffinity×
01MarzipanFood & Beverages55.07×
02Neve CampbellMovies & TV20.00×
03No DoubtMusic & Radio20.00×
04DaisoFashion & Accessoires18.06×
05Sonny's BBQFood & Beverages14.74×
06WeChatInternet & Social Media14.19×
07BevMo!Shopping10.64×
08Sustainable energyHome & Garden3.54×
09Discount storesShopping3.33×
10Renewable energyBusiness & Career3.16×
11FedExBusiness & Career2.90×
12Shopping mallsShopping2.61×
13Panda ExpressFood & Beverages2.48×
14Mortgage loansBusiness & Career2.32×
15Organic foodFood & Beverages2.24×
16Pizza HutFood & Beverages2.11×
17PinterestInternet & Social Media1.93×
18StarbucksFood & Beverages1.90×
19McDonald'sFood & Beverages1.89×
20AirbnbTravel & Leisure1.84×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lychee audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Lychee audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM2.08×
SustainabilityBALANCE1.91×
Convenience OrientationPREMIUM1.79×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Lychee audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.71×
DIY MentalityTHRILL0.74×
TraditionCONSERVATISM0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Lychee have in United States?

Lychee has an estimated audience of 331,340 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Lychee fans?

73.3% of Lychee fans are female, 26.7% are male, with an average age of 35.0 years.

03

Which brands do Lychee fans like most?

Lychee fans show strongest brand affinity for Marzipan (55.07×), Neve Campbell (20×), and Daiso (18.06×) over the country average.

04

Where do Lychee fans live in United States?

Lychee fans in United States are most concentrated in California (reach ~40K), Florida (reach ~30K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Lychee fans also like?

Beyond Lychee itself, the audience over-indexes on Neve Campbell (20×), Daiso (18.06×), No Doubt (20×), and Discount stores (3.33×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Vegetable audiences in United States

See Lychee audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Lychee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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