Major Crimes Audience in United States

Major Crimes has an estimated audience of 557,564 people in United States. 65.0% are female, 35.0% are male, average age 40.8. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Nationality, Whataburger, Home equity, Pillow.
The average Major Crimes fan in United States is 40.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Nationality, Whataburger, with strongest over-indexing on Elsword (16.34× the country average). Demographically, the Major Crimes audience skews more female with an average age of 40.8, and over-indexes on personality traits such as Creativity, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Major Crimes fans
| Metric | Value |
|---|---|
| Female | 65.0% |
| Male | 35.0% |
| Average age | 40.8 |
| Estimated audience size | 557,564 |
Audience persona
The typical Major Crimes fan in United States is more female, around 40.8 years old, with strong Creativity tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 44,650 | 0.73× |
| Texas | 43,365 | 0.9× |
| Florida | 35,246 | 0.93× |
| New York | 23,044 | 0.74× |
| Ohio | 21,696 | 1.26× |
| Pennsylvania | 19,735 | 1.05× |
| North Carolina | 19,503 | 1.16× |
| Illinois | 18,207 | 0.98× |
| Georgia | 16,834 | 0.98× |
| Michigan | 15,673 | 1.07× |
| Virginia | 13,048 | 0.96× |
| Arizona | 12,760 | 1.12× |
| Tennessee | 12,667 | 1.13× |
| Indiana | 12,229 | 1.2× |
| Missouri | 12,224 | 1.36× |
| New Jersey | 11,718 | 0.83× |
| South Carolina | 10,650 | 1.27× |
| Wisconsin | 10,168 | 1.21× |
| Washington | 9,835 | 0.88× |
| Maryland | 9,273 | 0.97× |
| Minnesota | 9,054 | 1.13× |
| Alabama | 8,864 | 1.14× |
| Massachusetts | 8,663 | 0.79× |
| Kentucky | 8,539 | 1.22× |
| Louisiana | 8,436 | 1.17× |
| Oklahoma | 7,838 | 1.27× |
| Colorado | 7,136 | 0.81× |
| Oregon | 6,281 | 0.98× |
| Mississippi | 5,693 | 1.24× |
| Kansas | 5,629 | 1.28× |
| Arkansas | 5,557 | 1.21× |
| Iowa | 5,483 | 1.19× |
| Nevada | 5,215 | 0.97× |
| Connecticut | 4,492 | 0.8× |
| Utah | 3,658 | 0.73× |
| New Mexico | 3,580 | 1.28× |
| West Virginia | 2,987 | 1.15× |
| Nebraska | 2,860 | 1.02× |
| Idaho | 2,807 | 1× |
| New Hampshire | 1,903 | 0.87× |
| Maine | 1,795 | 0.9× |
| Hawaii | 1,628 | 0.68× |
| South Dakota | 1,425 | 1.11× |
| Delaware | 1,372 | 0.89× |
| Rhode Island | 1,299 | 0.73× |
| Montana | 1,178 | 0.76× |
| Washington, District of Columbia | 1,018 | 0.61× |
| Alaska | 967 | 0.81× |
| North Dakota | 899 | 0.78× |
| Wyoming | 838 | 1.01× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 16.34× | Games |
| Nationality | 1.92× | Politics & Society |
| Whataburger | 1.54× | Food & Beverages |
| Home equity | 1.57× | Home & Garden |
| Pillow | 1.51× | Home & Garden |
| Home staging | 3.57× | Home & Garden |
| Google Photos | 1.55× | Technology & Electronics |
| Goop | 3.08× | Internet & Social Media |
| charvel guitars | 16.61× | Music & Radio |
| Non-celiac gluten sensitivity | 5.75× | Health |
| Ross County F.C. | 19.45× | Sports |
| Grinch | 1.83× | Movies & TV |
| Wok | 2.97× | Food & Beverages |
| Hibachi | 3.41× | Food & Beverages |
| Historic site | 1.85× | Arts & Culture |
| The Nice Guys | 3.36× | Movies & TV |
| Halsey, Oregon | 3.45× | Travel & Leisure |
| Personalised Gifts | 1.79× | Home & Garden |
| Google Home | 2.5× | Technology & Electronics |
| headspace | 3.56× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Creativity | OPEN | 1.23 |
| Design Affinity | PREMIUM | 1.23 |
| Patriotism | CONSERVATISM | 1.22 |
| Price Sensitivity | PREMIUM | 1.21 |
| Social Media Usage | JOY | 1.16 |
| Quality Awareness | PREMIUM | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 59.0% |
| Italy | 9.2% |
| Germany | 4.4% |
See Major Crimes audiences in other countries
More TV series audiences in United States
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- The Gilded Age (36,792,318)
Frequently asked questions
How many fans does Major Crimes have in United States?
Major Crimes has an estimated audience of 557,564 people in United States, concentrated in California and Texas.
What is the gender split and age of Major Crimes fans?
65.0% of Major Crimes fans are female, 35.0% are male, with an average age of 40.8 years.
Which brands do Major Crimes fans like most?
Major Crimes fans show strongest brand affinity for Elsword (16.34×), Nationality (1.92×), and Whataburger (1.54×) over the country average.
Where do Major Crimes fans live in United States?
Major Crimes fans in United States are most concentrated in California (reach 44,650), Texas (reach 43,365), and Florida (reach 35,246). These three regions account for the largest share of the active audience.
What other brands do Major Crimes fans also like?
Beyond Major Crimes itself, the audience over-indexes on Nationality (1.92×), Whataburger (1.54×), Home equity (1.57×), and Pillow (1.51×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Major Crimes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.