Marc-André Fleury Audience in United States
Marc-André Fleury has an estimated audience of 518,693 people in United States. 38.7% are female, 61.3% are male, average age 31.7. Top brand affinities: opium, Vegas Golden Knights, Pittsburgh Penguins, Bauer Hockey, Florida Panthers.
Top brand affinities include opium, Vegas Golden Knights, Pittsburgh Penguins, with strongest over-indexing on opium (250.46× the country average). Demographically, the Marc-André Fleury audience skews more male with an average age of 31.7, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.
Category: Sports · Type: Person · Subtype: Ice hockey
Demographics of Marc-André Fleury fans
| Metric | Value |
|---|---|
| Female | 38.7% |
| Male | 61.3% |
| Average age | 31.7 |
| Estimated audience size | 518,693 |
Audience persona
The typical Marc-André Fleury fan in United States is more male, around 31.7 years old, with strong Luxury Orientation tendencies and a notable affinity for opium.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| opium | 250.46× | Health |
| Vegas Golden Knights | 73.23× | Sports |
| Pittsburgh Penguins | 24.73× | Sports |
| Bauer Hockey | 46.75× | Sports |
| Florida Panthers | 20× | Sports |
| Autism Awareness | 12.94× | Health |
| Buffalo Sabres | 20× | Sports |
| Diabetes mellitus awareness | 8.53× | Health |
| Toronto Maple Leafs | 22.5× | Sports |
| Sidney Crosby | 19.59× | Sports |
| Kia Sportage | 22.33× | Cars & Mobility |
| Ben Stiller | 14× | Movies & TV |
| NHL | 5.76× | Sports |
| Microblogging | 8.79× | Technology & Electronics |
| Pittsburgh Steelers | 5.86× | Sports |
| Columbus Blue Jackets | 20× | Sports |
| Singer-songwriter | 3.63× | Music & Radio |
| New York Islanders | 17.99× | Sports |
| New Jersey Devils | 20× | Sports |
| Swedish Hockey League | 73.16× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.67 |
| Risk Appetite | THRILL | 1.63 |
| Patriotism | CONSERVATISM | 1.27 |
| LGBTQ+ Identity | OPEN | 1.08 |
| Career Orientation | POWER | 1.08 |
| Sports Activity | POWER | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 51.0% |
| Canada | 42.2% |
| France | 1.2% |
See Marc-André Fleury audiences in other countries
More Ice hockey audiences in United States
- NHL (29,325,615)
- Tim Horton (11,679,355)
- Will Smith (7,705,744)
- Minnesota Wild (7,687,432)
- Dallas Stars (7,143,431)
How to read this data
Audience size is the estimated number of people in United States who actively search for Marc-André Fleury. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.