Margaritas (restaurant) Audience in United States

Margaritas (restaurant) logo

Margaritas (restaurant) has an estimated audience of 1,744,448 people in United States. 68.3% are female, 31.7% are male, average age 39.7. Top regions: Texas, California, New York. Top brand affinities: Alaska, Israel, Elsword, Historic site, Nationality.

The average Margaritas (restaurant) fan in United States is 39.7 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Alaska, Israel, Elsword, with strongest over-indexing on Alaska (3.84× the country average). Demographically, the Margaritas (restaurant) audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Urban Lifestyle, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand

Demographics of Margaritas (restaurant) fans

Demographic split for Margaritas (restaurant) audience in United States
MetricValue
Female68.3%
Male31.7%
Average age39.7
Estimated audience size1,744,448

Audience persona

The typical Margaritas (restaurant) fan in United States is more female, around 39.7 years old, with strong Urban Lifestyle tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Margaritas (restaurant) in United States
RegionReachAffinity
Texas164,5441.1×
California155,9560.81×
New York127,8781.31×
Florida113,8600.96×
Tennessee58,6141.68×
North Carolina56,7751.08×
Georgia54,8491.02×
Illinois54,4950.94×
Pennsylvania54,4950.93×
New Jersey52,1121.17×
Massachusetts46,9341.37×
Ohio39,5960.74×
Missouri39,3231.4×
Virginia33,6310.79×
Michigan30,6730.67×
Wisconsin29,1471.11×
South Carolina28,9401.1×
Maryland27,7770.93×
Indiana25,5310.8×
Arizona24,9910.7×
Washington24,3490.7×
Connecticut23,1561.32×
Colorado22,2570.81×
Kansas21,9361.6×
Maine21,6203.46×
New Hampshire20,3462.96×
Alabama18,0800.74×
Louisiana17,9290.8×
Minnesota16,5070.66×
Mississippi16,4001.14×
Oregon15,6020.78×
Hawaii14,4891.93×
Kentucky14,1950.65×
Oklahoma13,1980.68×
Arkansas12,8380.89×
Nebraska12,6251.44×
Nevada11,8970.71×
Iowa9,4390.66×
Utah8,8870.57×
New Mexico7,3490.84×
West Virginia6,6920.82×
Washington, District of Columbia5,0530.96×
Idaho4,6010.53×
Rhode Island4,2910.77×
Delaware3,1790.66×
Montana2,5780.53×
Vermont2,2060.72×
Alaska2,1650.58×
South Dakota2,0730.51×
North Dakota1,7210.48×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Margaritas (restaurant) audience
BrandAffinityCategory
Alaska3.84×Travel & Leisure
Israel2.05×Travel & Leisure
Elsword13.71×Games
Historic site3.23×Arts & Culture
Nationality1.6×Politics & Society
Goop3.83×Internet & Social Media
Governor of Michigan4.9×Politics & Society
Fairy godmother4.8×Literature
Emperor Entertainment Group6.87×Business & Career
Grinch2.17×Movies & TV
Mathcore4.29×Music & Radio
Hibachi4.15×Food & Beverages
Wok3.23×Food & Beverages
Google Home3.11×Technology & Electronics
Birthday Gifts1.53×Kids & Family
Jeep Wagoneer2.59×Cars & Mobility
headspace4.21×Health
Hipster4.29×Politics & Society
Panama1.59×Travel & Leisure
Home staging2.24×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Margaritas (restaurant) audience
TraitClusterScore
Urban LifestyleOPEN1.65
Quality AwarenessPREMIUM1.31
ExtroversionTHRILL1.27
Family OrientationCONSERVATISM1.23
Community OrientationOPEN1.21
IndulgenceJOY1.2

Worldwide distribution

Worldwide audience distribution share by country for Margaritas (restaurant)
CountryShare
United States53.9%
Germany26.4%
Italy19.7%

See Margaritas (restaurant) audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Margaritas (restaurant) have in United States?

Margaritas (restaurant) has an estimated audience of 1,744,448 people in United States, concentrated in Texas and California.

What is the gender split and age of Margaritas (restaurant) fans?

68.3% of Margaritas (restaurant) fans are female, 31.7% are male, with an average age of 39.7 years.

Which brands do Margaritas (restaurant) fans like most?

Margaritas (restaurant) fans show strongest brand affinity for Alaska (3.84×), Israel (2.05×), and Elsword (13.71×) over the country average.

Where do Margaritas (restaurant) fans live in United States?

Margaritas (restaurant) fans in United States are most concentrated in Texas (reach 164,544), California (reach 155,956), and New York (reach 127,878). These three regions account for the largest share of the active audience.

What other brands do Margaritas (restaurant) fans also like?

Beyond Margaritas (restaurant) itself, the audience over-indexes on Israel (2.05×), Elsword (13.71×), Historic site (3.23×), and Nationality (1.6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Margaritas (restaurant). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.