Marietta, Georgia Audience in United States

Marietta, Georgia logo

Marietta, Georgia has an estimated audience of 905,296 people in United States. 59.2% are female, 40.8% are male, average age 41.3. Top regions: Georgia, Florida, California. Top brand affinities: Meals on Wheels, Stamp collecting, JDM Cars, Historic site, St. Ives.

The average Marietta, Georgia fan in United States is 41.3 years old, more female, and lives primarily in Georgia. The audience is concentrated in Georgia, Florida, California. Top brand affinities include Meals on Wheels, Stamp collecting, JDM Cars, with strongest over-indexing on Meals on Wheels (15.49× the country average). Demographically, the Marietta, Georgia audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Family Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Department store

Demographics of Marietta, Georgia fans

Demographic split for Marietta, Georgia audience in United States
MetricValue
Female59.2%
Male40.8%
Average age41.3
Estimated audience size905,296

Audience persona

The typical Marietta, Georgia fan in United States is more female, around 41.3 years old, with strong Family Orientation tendencies and a notable affinity for Meals on Wheels.

Top regions in United States

Top regions ranked by reach for Marietta, Georgia in United States
RegionReachAffinity
Georgia221,1217.93×
Florida98,3121.6×
California60,0720.6×
Texas52,3330.67×
New York38,4850.76×
Tennessee34,3281.89×
Ohio33,8621.21×
North Carolina32,3901.19×
Alabama31,8782.52×
South Carolina26,7601.96×
Illinois25,4810.84×
Indiana22,7681.38×
Pennsylvania21,4480.7×
Louisiana20,7311.78×
Kentucky19,5251.72×
Virginia19,2670.87×
Michigan18,3300.77×
New Jersey16,4420.71×
Mississippi16,3702.19×
Massachusetts15,3570.86×
Colorado11,9260.84×
Arizona11,2580.61×
Missouri11,1780.77×
Maryland11,0610.71×
Washington9,8420.54×
Wisconsin8,6590.64×
Minnesota7,0920.55×
Oklahoma6,4540.64×
Connecticut6,4500.71×
Oregon5,9650.57×
Arkansas5,8660.79×
Utah5,2600.65×
Nevada4,9970.57×
Kansas4,9300.69×
Iowa4,4810.6×
West Virginia3,4070.81×
Nebraska2,7490.61×
New Hampshire2,3860.67×
Washington, District of Columbia2,2490.83×
New Mexico2,1420.47×
Idaho2,0970.46×
Maine1,9870.61×
Delaware1,7400.7×
Hawaii1,7030.44×
Rhode Island1,5360.53×
Montana1,2840.51×
North Dakota9490.51×
Alaska9070.47×
South Dakota8290.4×
Wyoming6890.51×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Marietta, Georgia audience
BrandAffinityCategory
Meals on Wheels15.49×Food & Beverages
Stamp collecting12.56×Home & Garden
JDM Cars15.49×Cars & Mobility
Historic site5.9×Arts & Culture
St. Ives15.49×Travel & Leisure
Elsword15.49×Games
Academy Award for Best Original Score15.49×Movies & TV
Pro-Ject3.1×Music & Radio
Life of Pi6.84×Movies & TV
Hipster6.81×Politics & Society
Fairy godmother5.14×Literature
Hammock camping4.57×Travel & Leisure
Redemption (theology)5.51×Politics & Society
Vocal harmony2.77×Music & Radio
Governor of Michigan4.18×Politics & Society
Regional styles of Mexican music1.59×Music & Radio
Penn & Teller4.49×Movies & TV
Grinch2.1×Movies & TV
Suikoden IV15.49×Games
Goop2.52×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Marietta, Georgia audience
TraitClusterScore
Family OrientationCONSERVATISM1.62
LGBTQ+ IdentityOPEN1.36
IndulgenceJOY1.28
Design AffinityPREMIUM1.28
Career OrientationPOWER1.26
Convenience OrientationPREMIUM1.22

Worldwide distribution

Worldwide audience distribution share by country for Marietta, Georgia
CountryShare
United States82.7%
Italy5.5%
Spain3.5%

See Marietta, Georgia audiences in other countries

More Department store audiences in United States

Frequently asked questions

How many fans does Marietta, Georgia have in United States?

Marietta, Georgia has an estimated audience of 905,296 people in United States, concentrated in Georgia and Florida.

What is the gender split and age of Marietta, Georgia fans?

59.2% of Marietta, Georgia fans are female, 40.8% are male, with an average age of 41.3 years.

Which brands do Marietta, Georgia fans like most?

Marietta, Georgia fans show strongest brand affinity for Meals on Wheels (15.49×), Stamp collecting (12.56×), and JDM Cars (15.49×) over the country average.

Where do Marietta, Georgia fans live in United States?

Marietta, Georgia fans in United States are most concentrated in Georgia (reach 221,121), Florida (reach 98,312), and California (reach 60,072). These three regions account for the largest share of the active audience.

What other brands do Marietta, Georgia fans also like?

Beyond Marietta, Georgia itself, the audience over-indexes on Stamp collecting (12.56×), JDM Cars (15.49×), Historic site (5.9×), and St. Ives (15.49×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Marietta, Georgia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.