A data profile of the people who buy, follow and care about Marietta, Georgia in United States — modelled from more than twelve digital signal sources. Marietta, Georgia has an estimated audience of 905,296 people in United States.
The average Marietta, Georgia fan in United States is 41.3 years old, more female, and lives primarily in Georgia.
The audience is concentrated in Georgia, Florida, California.
Top brand affinities include Atlanta Braves, Borussia Dortmund, Ronaldinho, with strongest over-indexing on Atlanta Braves (6.61× the country average).
Demographically, the Marietta, Georgia audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Patriotism, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Marietta, Georgia fan in United States is more female, around 41.3 years old, with strong Patriotism tendencies and a notable affinity for Atlanta Braves.
The key figures that characterise the Marietta, Georgia profile in United States.
59.2% are female, 40.8% are male, average age 41.3.
| Metric | Value |
|---|---|
| Female | 59.2% |
| Male | 40.8% |
| Average age | 41.3 |
| Estimated audience size | 905,296 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 18% | |
| 30-39 | 21% | |
| 40-49 | 24% | |
| 50+ | 22% |
Where the Marietta, Georgia audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Georgia | ~200K | 8.15× | |
| 02 | Alabama | ~30K | 2.42× | |
| 03 | Mississippi | ~10K | 1.92× | |
| 04 | South Carolina | ~20K | 1.83× | |
| 05 | Kentucky | ~20K | 1.68× | |
| 06 | Tennessee | ~30K | 1.66× | |
| 07 | Louisiana | ~20K | 1.48× | |
| 08 | Florida | ~90K | 1.40× | |
| 09 | Indiana | ~20K | 1.30× | |
| 10 | Ohio | ~30K | 1.11× | |
| 11 | North Carolina | ~30K | 1.10× | |
| 12 | West Virginia | ~4K | 0.94× | |
| 13 | Alaska | ~2K | 0.94× | |
| 14 | Vermont | ~1K | 0.93× | |
| 15 | Arkansas | ~7K | 0.92× | |
| 16 | New Hampshire | ~3K | 0.92× | |
| 17 | Delaware | ~2K | 0.92× | |
| 18 | South Dakota | ~2K | 0.92× | |
| 19 | North Dakota | ~2K | 0.92× | |
| 20 | Washington, District of Columbia | ~2K | 0.91× | |
| 21 | Rhode Island | ~3K | 0.90× | |
| 22 | Montana | ~2K | 0.90× | |
| 23 | Virginia | ~20K | 0.89× | |
| 24 | Maine | ~3K | 0.88× | |
| 25 | Kansas | ~6K | 0.86× | |
| 26 | Hawaii | ~3K | 0.86× | |
| 27 | Colorado | ~10K | 0.85× | |
| 28 | Idaho | ~4K | 0.85× | |
| 29 | Massachusetts | ~20K | 0.84× | |
| 30 | Nebraska | ~4K | 0.84× | |
| 31 | New Mexico | ~4K | 0.83× | |
| 32 | Illinois | ~20K | 0.82× | |
| 33 | Missouri | ~10K | 0.82× | |
| 34 | Connecticut | ~7K | 0.82× | |
| 35 | Iowa | ~6K | 0.82× | |
| 36 | Maryland | ~10K | 0.80× | |
| 37 | Oklahoma | ~8K | 0.80× | |
| 38 | Michigan | ~20K | 0.79× | |
| 39 | Utah | ~6K | 0.79× | |
| 40 | Nevada | ~7K | 0.78× | |
| 41 | Pennsylvania | ~20K | 0.74× | |
| 42 | New York | ~40K | 0.73× | |
| 43 | Wisconsin | ~10K | 0.73× | |
| 44 | Oregon | ~8K | 0.73× | |
| 45 | New Jersey | ~20K | 0.72× | |
| 46 | Arizona | ~10K | 0.71× | |
| 47 | Minnesota | ~9K | 0.70× | |
| 48 | Texas | ~50K | 0.69× | |
| 49 | Washington | ~10K | 0.66× | |
| 50 | California | ~60K | 0.59× |
The strongest cross-interests of the Marietta, Georgia audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Borussia Dortmund | Sports | 15.49× | ||
| 02 | Ronaldinho | Sports | 15.49× | ||
| 03 | Porsche Boxster | Cars & Mobility | 15.49× | ||
| 04 | Atlanta United FC | Sports | 15.49× | ||
| 05 | Gareth Bale | Sports | 15.49× | ||
| 06 | Sadio Mané | Sports | 14.28× | ||
| 07 | Christian Pulisic | Sports | 8.35× | ||
| 08 | Atlanta Braves | Sports | 6.61× | ||
| 09 | Carcare | Cars & Mobility | 4.45× | ||
| 10 | Russell Wilson | Sports | 4.18× | ||
| 11 | Atlanta Falcons | Sports | 4.07× | ||
| 12 | Luka Dončić | Sports | 3.94× | ||
| 13 | Atlanta Hawks | Sports | 3.79× | ||
| 14 | Biochemistry | Business & Career | 3.55× | ||
| 15 | Hatchback | Cars & Mobility | 3.28× | ||
| 16 | Seattle Mariners | Sports | 3.23× | ||
| 17 | Aaron Rodgers | Sports | 3.15× | ||
| 18 | JetBlue | Travel & Leisure | 2.49× | ||
| 19 | Used Cars | Cars & Mobility | 2.26× | ||
| 20 | Discount Tire | Shopping | 2.15× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.78× | |
| Career Orientation | POWER | 1.63× | |
| Family Orientation | CONSERVATISM | 1.59× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.85× | |
| Pet Ownership | JOY | 0.86× | |
| Mindfulness | BALANCE | 0.92× |
Marietta, Georgia has an estimated audience of 905,296 people in United States, concentrated in Georgia and Florida.
59.2% of Marietta, Georgia fans are female, 40.8% are male, with an average age of 41.3 years.
Marietta, Georgia fans show strongest brand affinity for Atlanta Braves (6.61×), Borussia Dortmund (15.49×), and Ronaldinho (15.49×) over the country average.
Marietta, Georgia fans in United States are most concentrated in Georgia (reach ~200K), Florida (reach ~90K), and California (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Marietta, Georgia itself, the audience over-indexes on Borussia Dortmund (15.49×), Ronaldinho (15.49×), Carcare (4.45×), and Atlanta Falcons (4.07×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Marietta, Georgia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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