Rascasse Audience Intelligence

Mark Martin Audience in United States

A data profile of the people who buy, follow and care about Mark Martin in United States — modelled from more than twelve digital signal sources. Mark Martin has an estimated audience of 308,821 people in United States.

#24among Scientists in United States#11901among Person in United States#2944in Business & Career

The average Mark Martin fan in United States is 48.0 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, North Carolina, Texas.

Top brand affinities include FedEx, Solar energy, Weather forecasting, with strongest over-indexing on FedEx (8.43× the country average).

Demographically, the Mark Martin audience skews more male with an average age of 48.0, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mark Martin fan in United States is more male, around 48.0 years old, with strong Convenience Orientation tendencies and a notable affinity for FedEx.

Category: Business & Career · Type: Person · Subtype: Scientists

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mark Martin profile in United States.

Audience size
309K
in United States
Gender
17.7%♀
82.3% male
Age
48.0
average years
Country rank
#47627
Person in United States
Fig. 01

Search interest · 12-month trend

+67%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mark Martin fans

17.7% are female, 82.3% are male, average age 48.0.

Fig. 02

Gender split

17.7%
Female
82.3%
Male
Demographic split for Mark Martin audience in United States
MetricValue
Female17.7%
Male82.3%
Average age48.0
Estimated audience size308,821
Fig. 03

Age distribution

Ø 48.0
average years
Age distribution of the Mark Martin audience in United States
Age bracketShare%
16-195%
20-2910%
30-3916%
40-4931%
50+39%
Fig. 04

Worldwide distribution

98.5%

of the worldwide Mark Martin audience comes from United States.

Worldwide audience distribution share by country for Mark Martin
CountryShare
United States98.5%
Germany1.2%
Italy0.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mark Martin audience in United States is strongest.

Fig. 05

Top regions by affinity

Mark Martin fans by region: top regions in United States
#RegionReachAffinity×
01Arkansas~10K4.78×
02West Virginia~2K1.98×
03North Carolina~10K1.80×
04Indiana~8K1.64×
05Tennessee~9K1.63×
06South Carolina~6K1.57×
07Kentucky~5K1.51×
08Alabama~5K1.45×
09Iowa~3K1.40×
10Maine~1K1.31×
11Pennsylvania~10K1.23×
12Wisconsin~5K1.23×
13New Hampshire~1K1.23×
14Virginia~8K1.21×
15Ohio~10K1.15×
16Missouri~5K1.15×
17Mississippi~2K1.09×
18Michigan~7K1.03×
19Delaware<1K1.03×
20Georgia~8K1.02×
21South Dakota<1K1.01×
22Vermont<1K1.01×
23Oklahoma~3K1.00×
24North Dakota<1K0.97×
25Kansas~2K0.95×
26Nebraska~1K0.90×
27Montana<1K0.89×
28Alaska<1K0.85×
29Florida~10K0.81×
30Rhode Island<1K0.79×
31Washington, District of Columbia<1K0.78×
32Connecticut~2K0.77×
33Idaho~1K0.77×
34Hawaii<1K0.76×
35Minnesota~3K0.75×
36Louisiana~3K0.74×
37Illinois~6K0.71×
38Maryland~3K0.70×
39New Mexico<1K0.70×
40Arizona~4K0.65×
41Nevada~2K0.64×
42Oregon~2K0.61×
43Utah~1K0.60×
44Colorado~2K0.57×
45Massachusetts~3K0.56×
46New Jersey~4K0.55×
47New York~8K0.54×
48Washington~3K0.54×
49Texas~10K0.50×
50California~10K0.38×
Fig. 06

Affinity by region

Affinity by region — Mark Martin, United States
0.38×1.00×4.78×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mark Martin audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mark Martin audience
#·InterestCategoryAffinity×
01Goodyear Tire and Rubber CompanyCars & Mobility17.66×
02ExxonMobilCars & Mobility14.67×
03Washington NationalsSports12.26×
04BuickCars & Mobility8.73×
05FedExBusiness & Career8.43×
06Max VerstappenSports7.82×
07Weather forecastingHome & Garden7.48×
08Solar energyHome & Garden6.25×
09NASCARSports6.15×
10Lawn mowerHome & Garden6.09×
11MotorboatCars & Mobility5.70×
12CarcareCars & Mobility5.68×
13Discount TireShopping5.39×
14Racing gamesGames4.89×
15Renewable energyBusiness & Career4.72×
16Sustainable energyHome & Garden3.92×
17Hardware storeHome & Garden3.66×
18Vehicle insuranceCars & Mobility3.57×
19Mortgage loansBusiness & Career3.26×
20United Parcel ServiceBusiness & Career2.92×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mark Martin audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Mark Martin audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.61×
PatriotismCONSERVATISM1.88×
IndividualismJOY1.69×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Mark Martin audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.61×
CreativityOPEN0.67×
Design AffinityPREMIUM0.68×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Mark Martin have in United States?

Mark Martin has an estimated audience of 308,821 people in United States, concentrated in Florida and North Carolina.

02

What is the gender split and age of Mark Martin fans?

17.7% of Mark Martin fans are female, 82.3% are male, with an average age of 48.0 years.

03

Which brands do Mark Martin fans like most?

Mark Martin fans show strongest brand affinity for FedEx (8.43×), Solar energy (6.25×), and Weather forecasting (7.48×) over the country average.

04

Where do Mark Martin fans live in United States?

Mark Martin fans in United States are most concentrated in Florida (reach ~10K), North Carolina (reach ~10K), and Texas (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do Mark Martin fans also like?

Beyond Mark Martin itself, the audience over-indexes on Solar energy (6.25×), Weather forecasting (7.48×), NASCAR (6.15×), and Goodyear Tire and Rubber Company (17.66×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Mark Martin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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