Mead Audience in United States
Mead has an estimated audience of 855,966 people in United States. 54.4% are female, 45.6% are male, average age 45.4. Top regions: California, Texas, Florida. Top brand affinities: The Jackal (1997 film), Honey bee, QVC, Urban beekeeping, Honey.
The average Mead fan in United States is 45.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include The Jackal (1997 film), Honey bee, QVC, with strongest over-indexing on The Jackal (1997 film) (98.19× the country average). Demographically, the Mead audience skews balanced with an average age of 45.4, and over-indexes on personality traits such as Patriotism, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic
Demographics of Mead fans
| Metric | Value |
|---|---|
| Female | 54.4% |
| Male | 45.6% |
| Average age | 45.4 |
| Estimated audience size | 855,966 |
Audience persona
The typical Mead fan in United States is balanced, around 45.4 years old, with strong Patriotism tendencies and a notable affinity for The Jackal (1997 film).
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 85,104 | 0.9× |
| Texas | 68,459 | 0.93× |
| Florida | 50,477 | 0.87× |
| New York | 40,008 | 0.84× |
| Colorado | 30,062 | 2.23× |
| Washington | 27,508 | 1.6× |
| Illinois | 27,415 | 0.96× |
| Ohio | 26,231 | 0.99× |
| Pennsylvania | 25,880 | 0.9× |
| North Carolina | 24,936 | 0.97× |
| Michigan | 22,163 | 0.99× |
| Georgia | 21,807 | 0.83× |
| Virginia | 20,632 | 0.99× |
| Arizona | 20,529 | 1.17× |
| Tennessee | 15,748 | 0.92× |
| New Jersey | 14,893 | 0.68× |
| Massachusetts | 14,669 | 0.87× |
| Indiana | 13,329 | 0.85× |
| Minnesota | 13,326 | 1.09× |
| Missouri | 13,140 | 0.95× |
| Wisconsin | 12,659 | 0.98× |
| Maryland | 11,997 | 0.82× |
| Oregon | 11,191 | 1.14× |
| South Carolina | 10,163 | 0.79× |
| Oklahoma | 10,140 | 1.07× |
| Louisiana | 9,804 | 0.89× |
| Alabama | 9,505 | 0.79× |
| Kentucky | 9,464 | 0.88× |
| Connecticut | 7,444 | 0.87× |
| Nebraska | 7,144 | 1.66× |
| Kansas | 6,568 | 0.97× |
| Nevada | 6,486 | 0.78× |
| Arkansas | 6,441 | 0.91× |
| Iowa | 6,431 | 0.91× |
| Utah | 5,582 | 0.73× |
| Mississippi | 5,056 | 0.72× |
| Idaho | 5,052 | 1.18× |
| Hawaii | 4,394 | 1.19× |
| New Hampshire | 3,694 | 1.1× |
| New Mexico | 3,688 | 0.86× |
| West Virginia | 3,675 | 0.92× |
| Montana | 3,108 | 1.31× |
| Maine | 2,977 | 0.97× |
| Alaska | 2,725 | 1.49× |
| Washington, District of Columbia | 2,549 | 0.99× |
| South Dakota | 2,448 | 1.24× |
| Rhode Island | 2,084 | 0.76× |
| Delaware | 2,007 | 0.85× |
| Vermont | 1,411 | 0.94× |
| North Dakota | 1,386 | 0.79× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The Jackal (1997 film) | 98.19× | Movies & TV |
| Honey bee | 8.67× | Pets & Animals |
| QVC | 5.29× | Movies & TV |
| Urban beekeeping | 28.36× | Home & Garden |
| Honey | 5.36× | Food & Beverages |
| Beekeeping | 9× | Home & Garden |
| DSLR photography | 16.6× | Technology & Electronics |
| Cider | 5.79× | Food & Beverages |
| Brewing | 3.29× | Food & Beverages |
| Big Apple Bagels | 31.57× | Food & Beverages |
| Rock music | 1.75× | Music & Radio |
| Sugar | 2.53× | Food & Beverages |
| Fox News Channel | 1.69× | Movies & TV |
| 1.91× | Internet & Social Media | |
| Daybreakers | 34.99× | Movies & TV |
| United States | 1.51× | Travel & Leisure |
| Superman | 1.5× | Movies & TV |
| Nature | 1.72× | Home & Garden |
| Wine | 1.99× | Food & Beverages |
| Traffik | 69.97× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.96 |
| Indulgence | JOY | 1.57 |
| Community Orientation | OPEN | 1.4 |
| Extroversion | THRILL | 1.35 |
| Healthy Lifestyle | BALANCE | 1.28 |
| Sports Activity | POWER | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| Hungary | 18.2% |
| United States | 17.5% |
| China | 7.2% |
See Mead audiences in other countries
More Food & Beverages audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Mead have in United States?
Mead has an estimated audience of 855,966 people in United States, concentrated in California and Texas.
What is the gender split and age of Mead fans?
54.4% of Mead fans are female, 45.6% are male, with an average age of 45.4 years.
Which brands do Mead fans like most?
Mead fans show strongest brand affinity for The Jackal (1997 film) (98.19×), Honey bee (8.67×), and QVC (5.29×) over the country average.
Where do Mead fans live in United States?
Mead fans in United States are most concentrated in California (reach 85,104), Texas (reach 68,459), and Florida (reach 50,477). These three regions account for the largest share of the active audience.
What other brands do Mead fans also like?
Beyond Mead itself, the audience over-indexes on Honey bee (8.67×), QVC (5.29×), Urban beekeeping (28.36×), and Honey (5.36×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Mead. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.