A data profile of the people who buy, follow and care about Medical College of Wisconsin in United States — modelled from more than twelve digital signal sources. Medical College of Wisconsin has an estimated audience of 262,465 people in United States.
Medical College of Wisconsin has an estimated audience of 262,465 people in United States. 59.0% are female, 41.0% are male, average age 42.2. Top brand affinities: Ohio University, University of Pittsburgh, Duke University, Michigan State University, Milwaukee Brewers.
Top brand affinities include Ohio University, University of Pittsburgh, Duke University, with strongest over-indexing on Ohio University (62.01× the country average).
Demographically, the Medical College of Wisconsin audience skews more female with an average age of 42.2, and over-indexes on personality traits such as Patriotism, Need for Security.
The typical Medical College of Wisconsin fan in United States is more female, around 42.2 years old, with strong Patriotism tendencies and a notable affinity for Ohio University.
The key figures that characterise the Medical College of Wisconsin profile in United States.
59.0% are female, 41.0% are male, average age 42.2.
| Metric | Value |
|---|---|
| Female | 59.0% |
| Male | 41.0% |
| Average age | 42.2 |
| Estimated audience size | 262,465 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 12% | |
| 30-39 | 14% | |
| 40-49 | 19% | |
| 50+ | 33% |
The strongest cross-interests of the Medical College of Wisconsin audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ohio University | Business & Career | 62.01× | ||
| 02 | Appalachian State University | Business & Career | 45.18× | ||
| 03 | University of Pittsburgh | Business & Career | 44.99× | ||
| 04 | Brook Lopez | Sports | 39.35× | ||
| 05 | Temple University | Business & Career | 34.27× | ||
| 06 | Doximity | Health | 29.56× | ||
| 07 | Duke University | Business & Career | 27.56× | ||
| 08 | University of Wisconsin–Madison | Business & Career | 26.41× | ||
| 09 | University of Houston | Business & Career | 24.99× | ||
| 10 | Michigan State University | Business & Career | 23.12× | ||
| 11 | PubMed | Internet & Social Media | 21.66× | ||
| 12 | University of Minnesota | Business & Career | 21.24× | ||
| 13 | Colgate University | Business & Career | 21.15× | ||
| 14 | University of California | Business & Career | 21.07× | ||
| 15 | De'Aaron Fox | Sports | 20.00× | ||
| 16 | University of Washington | Business & Career | 19.66× | ||
| 17 | UpToDate | Health | 16.45× | ||
| 18 | University of Florida | Business & Career | 12.17× | ||
| 19 | University of California, Los Angeles | Business & Career | 11.83× | ||
| 20 | Milwaukee Brewers | Sports | 10.91× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.63× | |
| Need for Security | CONSERVATISM | 2.10× | |
| Career Orientation | POWER | 2.06× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.77× | |
| Design Affinity | PREMIUM | 0.82× | |
| Healthy Lifestyle | BALANCE | 0.85× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Medical College of Wisconsin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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