Rascasse Audience Intelligence

Messiah Audience in United States

A data profile of the people who buy, follow and care about Messiah in United States — modelled from more than twelve digital signal sources. Messiah has an estimated audience of 6,207,293 people in United States.

#3293among Topic in United States#350in Politics & Society

The average Messiah fan in United States is 43.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include New Testament, Tradition, Drudge Report, with strongest over-indexing on New Testament (9.19× the country average).

Demographically, the Messiah audience skews balanced with an average age of 43.9, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Messiah fan in United States is balanced, around 43.9 years old, with strong Patriotism tendencies and a notable affinity for New Testament.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Messiah profile in United States.

Audience size
6.2M
in United States
Gender
54.4%♀
45.6% male
Age
43.9
average years
Country rank
#5575
Topic in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Messiah fans

54.4% are female, 45.6% are male, average age 43.9.

Fig. 02

Gender split

54.4%
Female
45.6%
Male
Demographic split for Messiah audience in United States
MetricValue
Female54.4%
Male45.6%
Average age43.9
Estimated audience size6,207,293
Fig. 03

Age distribution

Ø 43.9
average years
Age distribution of the Messiah audience in United States
Age bracketShare%
16-1913%
20-2913%
30-3918%
40-4923%
50+33%
Fig. 04

Worldwide distribution

35.6%

of the worldwide Messiah audience comes from United States.

Worldwide audience distribution share by country for Messiah
CountryShare
United States35.6%
Brazil15.4%
Italy5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Messiah audience in United States is strongest.

Fig. 05

Top regions by affinity

Messiah fans by region: top regions in United States
#RegionReachAffinity×
01Pennsylvania~300K1.38×
02Michigan~200K1.27×
03Alabama~100K1.24×
04Georgia~200K1.23×
05Louisiana~100K1.21×
06Maryland~100K1.20×
07Virginia~200K1.14×
08Mississippi~60K1.14×
09North Carolina~200K1.13×
10New York~400K1.10×
11South Carolina~100K1.10×
12Oklahoma~80K1.10×
13California~700K1.09×
14Arkansas~50K1.07×
15Indiana~100K1.06×
16Texas~600K1.05×
17Delaware~20K1.05×
18Connecticut~70K1.04×
19New Mexico~30K1.04×
20Washington, District of Columbia~20K1.04×
21Missouri~100K1.03×
22Hawaii~30K1.03×
23New Jersey~200K1.02×
24Kentucky~80K1.02×
25Florida~400K1.01×
26Arizona~100K1.01×
27Nebraska~30K1.01×
28West Virginia~30K1.00×
29Ohio~200K0.99×
30Nevada~60K0.98×
31North Dakota~10K0.98×
32Tennessee~100K0.97×
33Rhode Island~20K0.97×
34Alaska~10K0.97×
35Illinois~200K0.95×
36Kansas~50K0.95×
37Massachusetts~100K0.94×
38Washington~100K0.93×
39Minnesota~80K0.93×
40Oregon~60K0.91×
41Idaho~30K0.88×
42Maine~20K0.88×
43Vermont~10K0.88×
44New Hampshire~20K0.86×
45Wisconsin~80K0.85×
46Iowa~40K0.84×
47Montana~10K0.84×
48Colorado~80K0.83×
49South Dakota~10K0.83×
50Utah~40K0.81×
Fig. 06

Affinity by region

Affinity by region — Messiah, United States
0.81×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Messiah audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Messiah audience
#·InterestCategoryAffinity×
01New TestamentPolitics & Society9.19×
02Old TestamentPolitics & Society7.40×
03Red SeaTravel & Leisure6.36×
04Drudge ReportSports4.61×
05Web serverTechnology & Electronics4.52×
06Public administrationBusiness & Career4.46×
07JudaismPolitics & Society4.08×
08Michael B. JordanMovies & TV3.73×
09Microwave ovenHome & Garden3.12×
10TraditionPolitics & Society3.08×
11Catholic ChurchPolitics & Society2.67×
12New York PostNews2.65×
13GeneticsKids & Family2.64×
14NostalgiaHome & Garden2.56×
15BiblePolitics & Society2.52×
16Fox News ChannelMovies & TV2.20×
17RadioTechnology & Electronics1.95×
18Nonprofit organizationPolitics & Society1.91×
19ReligionBusiness & Career1.79×
20Dollar GeneralShopping1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Messiah audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Messiah audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.07×
SpiritualityBALANCE2.60×
TraditionCONSERVATISM2.13×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Messiah audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.62×
Design AffinityPREMIUM0.63×
Early Adopter MentalityPOWER0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Messiah have in United States?

Messiah has an estimated audience of 6,207,293 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Messiah fans?

54.4% of Messiah fans are female, 45.6% are male, with an average age of 43.9 years.

03

Which brands do Messiah fans like most?

Messiah fans show strongest brand affinity for New Testament (9.19×), Tradition (3.08×), and Drudge Report (4.61×) over the country average.

04

Where do Messiah fans live in United States?

Messiah fans in United States are most concentrated in California (reach ~700K), Texas (reach ~600K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Messiah fans also like?

Beyond Messiah itself, the audience over-indexes on Tradition (3.08×), Drudge Report (4.61×), Genetics (2.64×), and Web server (4.52×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Messiah. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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