Mike O'Hearn Audience in United States
Mike O'Hearn has an estimated audience of 543,925 people in United States. 11.4% are female, 88.6% are male, average age 31.5. Top brand affinities: Arnold Schwarzenegger, Superman, Ultimate Fighting Championship, NBA, Bodybuilding.
Top brand affinities include Arnold Schwarzenegger, Superman, Ultimate Fighting Championship, with strongest over-indexing on Arnold Schwarzenegger (7.12× the country average). Demographically, the Mike O'Hearn audience skews more male with an average age of 31.5, and over-indexes on personality traits such as Sports Activity, Extroversion.
Category: Sports · Type: Person · Subtype: Bodybuilding
Demographics of Mike O'Hearn fans
| Metric | Value |
|---|---|
| Female | 11.4% |
| Male | 88.6% |
| Average age | 31.5 |
| Estimated audience size | 543,925 |
Audience persona
The typical Mike O'Hearn fan in United States is more male, around 31.5 years old, with strong Sports Activity tendencies and a notable affinity for Arnold Schwarzenegger.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Arnold Schwarzenegger | 7.12× | Movies & TV |
| Superman | 1.9× | Movies & TV |
| Ultimate Fighting Championship | 3.15× | Sports |
| NBA | 1.57× | Sports |
| Bodybuilding | 3.42× | Sports |
| Personal trainer | 2.74× | Sports |
| Gymshark | 4.15× | Sports |
| Internet celebrity | 2.62× | Internet & Social Media |
| WWE | 2.13× | Sports |
| Los Angeles Lakers | 2.01× | Sports |
| Buffalo Bills | 2.23× | Sports |
| Nike | 1.87× | Fashion & Accessoires |
| New England Patriots | 2.16× | Sports |
| Conor McGregor | 4.55× | Sports |
| New Balance | 2.09× | Fashion & Accessoires |
| Under Armour | 2.81× | Fashion & Accessoires |
| Batman | 1.63× | Movies & TV |
| LeBron James | 1.97× | Sports |
| John Cena | 2.74× | Sports |
| Green Bay Packers | 1.93× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.68 |
| Extroversion | THRILL | 1.6 |
| Risk Appetite | THRILL | 1.41 |
| Luxury Orientation | PREMIUM | 1.33 |
| Early Adopter Mentality | POWER | 1.31 |
| Healthy Lifestyle | BALANCE | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 50.4% |
| United Kingdom | 7.1% |
| Canada | 6.7% |
See Mike O'Hearn audiences in other countries
More Bodybuilding audiences in United States
- Sam Sulek (1,715,246)
- Eddie Hall (1,657,380)
- Jay Cutler (bodybuilder) (1,217,862)
- Brian Shaw (strongman) (1,211,584)
- Rich Piana (826,357)
How to read this data
Audience size is the estimated number of people in United States who actively search for Mike O'Hearn. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.