Mike O'Hearn Audience in United States

Mike O'Hearn logo

Mike O'Hearn has an estimated audience of 543,925 people in United States. 11.4% are female, 88.6% are male, average age 31.5. Top brand affinities: Home construction, nbc chicago, Oliver Platt, Acoustic music, Notre Dame Fighting Irish football.

Top brand affinities include Home construction, nbc chicago, Oliver Platt, with strongest over-indexing on Home construction (1.69× the country average). Demographically, the Mike O'Hearn audience skews more male with an average age of 31.5, and over-indexes on personality traits such as Sports Activity, Extroversion.

Category: Sports · Type: Person · Subtype: Bodybuilding

Demographics of Mike O'Hearn fans

Demographic split for Mike O'Hearn audience in United States
MetricValue
Female11.4%
Male88.6%
Average age31.5
Estimated audience size543,925

Audience persona

The typical Mike O'Hearn fan in United States is more male, around 31.5 years old, with strong Sports Activity tendencies and a notable affinity for Home construction.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mike O'Hearn audience
BrandAffinityCategory
Home construction1.69×Home & Garden
nbc chicago3.62×Movies & TV
Oliver Platt5.05×Movies & TV
Acoustic music2.3×Music & Radio
Notre Dame Fighting Irish football2.55×Sports
IS (Infinite Stratos)1.6×Literature
Julius Caesar (play)2.47×
WESH1.85×Movies & TV
N1 road (South Africa)1.53×Travel & Leisure
Naperville, Illinois2.59×Travel & Leisure
Jack Skellington2.28×Movies & TV
Eindhoven2.13×Travel & Leisure
Consequence (rapper)1.91×Music & Radio
Naomi Scott1.74×Movies & TV
County council1.61×Politics & Society
Portia de Rossi2.14×Movies & TV
Graham Greene (actor)1.73×
Grover Cleveland2.23×Politics & Society
Ulysses S. Grant1.55×Politics & Society
Wizards of Waverly Place1.65×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mike O'Hearn audience
TraitClusterScore
Sports ActivityPOWER1.68
ExtroversionTHRILL1.6
Risk AppetiteTHRILL1.41
Luxury OrientationPREMIUM1.33
Early Adopter MentalityPOWER1.31
Healthy LifestyleBALANCE1.18

Worldwide distribution

Worldwide audience distribution share by country for Mike O'Hearn
CountryShare
United States50.4%
United Kingdom7.1%
Canada6.7%

See Mike O'Hearn audiences in other countries

More Bodybuilding audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Mike O'Hearn. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.