Mine Audience in United States

Mine logo

Mine has an estimated audience of 1,462,857 people in United States. 78.5% are female, 21.5% are male, average age 34.3. Top brand affinities: Keene, New Hampshire, Mathcore, Historic site, Google Home, Product design.

Top brand affinities include Keene, New Hampshire, Mathcore, Historic site, with strongest over-indexing on Keene, New Hampshire (669.96× the country average). Demographically, the Mine audience skews more female with an average age of 34.3, and over-indexes on personality traits such as Luxury Orientation, Early Adopter Mentality.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Mine fans

Demographic split for Mine audience in United States
MetricValue
Female78.5%
Male21.5%
Average age34.3
Estimated audience size1,462,857

Audience persona

The typical Mine fan in United States is more female, around 34.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Keene, New Hampshire.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mine audience
BrandAffinityCategory
Keene, New Hampshire669.96×Travel & Leisure
Mathcore17.39×Music & Radio
Historic site8.35×Arts & Culture
Google Home11.58×Technology & Electronics
Product design3.15×Business & Career
Bank account3.27×Business & Career
UK garage5.87×Music & Radio
The Historian16.38×Literature
Minnesota1.79×Travel & Leisure
Combat sport1.57×Sports
JDSU2.9×Business & Career
Home equity1.69×Home & Garden
Natural rubber1.68×Cars & Mobility
Hocus Pocus3.87×Movies & TV
Eurail16.47×Cars & Mobility
Joshua Jackson3.29×Movies & TV
Parral, ChihuahuaTravel & Leisure
Mothercare1.81×Kids & Family
Stamp collecting2.64×Home & Garden
Staycation1.8×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mine audience
TraitClusterScore
Luxury OrientationPREMIUM1.61
Early Adopter MentalityPOWER1.4
DIY MentalityTHRILL1.27
CreativityOPEN1.24
Design AffinityPREMIUM1.23
ExtroversionTHRILL1.19

Worldwide distribution

Worldwide audience distribution share by country for Mine
CountryShare
United States24.0%
Japan15.2%
India13.8%

See Mine audiences in other countries

More Singer-songwriter audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Mine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.