A data profile of the people who buy, follow and care about Mint (coin) in United States — modelled from more than twelve digital signal sources. Mint (coin) has an estimated audience of 3,470,491 people in United States.
The average Mint (coin) fan in United States is 40.3 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Arizona.
Top brand affinities include E-Trade, Fidelity Investments, Day trading, with strongest over-indexing on E-Trade (8.6× the country average).
Demographically, the Mint (coin) audience skews balanced with an average age of 40.3, and over-indexes on personality traits such as Risk Appetite, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Mint (coin) fan in United States is balanced, around 40.3 years old, with strong Risk Appetite tendencies and a notable affinity for E-Trade.
The key figures that characterise the Mint (coin) profile in United States.
48.2% are female, 51.8% are male, average age 40.3.
| Metric | Value |
|---|---|
| Female | 48.2% |
| Male | 51.8% |
| Average age | 40.3 |
| Estimated audience size | 3,470,491 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 17% | |
| 30-39 | 18% | |
| 40-49 | 19% | |
| 50+ | 26% |
of the worldwide Mint (coin) audience comes from United States.
| Country | Share |
|---|---|
| United States | 36.4% |
| Japan | 6.5% |
| United Kingdom | 6.4% |
Where the Mint (coin) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Arizona | ~300K | 3.89× | |
| 02 | Utah | ~40K | 1.41× | |
| 03 | Massachusetts | ~90K | 1.27× | |
| 04 | New York | ~200K | 1.19× | |
| 05 | Washington | ~80K | 1.19× | |
| 06 | Washington, District of Columbia | ~10K | 1.17× | |
| 07 | California | ~400K | 1.15× | |
| 08 | Missouri | ~60K | 1.14× | |
| 09 | Michigan | ~100K | 1.12× | |
| 10 | Nevada | ~40K | 1.12× | |
| 11 | Louisiana | ~50K | 1.11× | |
| 12 | Oregon | ~40K | 1.09× | |
| 13 | Virginia | ~90K | 1.04× | |
| 14 | Texas | ~300K | 1.03× | |
| 15 | Maryland | ~60K | 1.01× | |
| 16 | Montana | ~10K | 1.00× | |
| 17 | New Jersey | ~90K | 0.97× | |
| 18 | Colorado | ~50K | 0.97× | |
| 19 | Georgia | ~100K | 0.96× | |
| 20 | North Carolina | ~100K | 0.96× | |
| 21 | Minnesota | ~50K | 0.96× | |
| 22 | Illinois | ~100K | 0.94× | |
| 23 | Connecticut | ~30K | 0.94× | |
| 24 | Kansas | ~30K | 0.94× | |
| 25 | Alabama | ~50K | 0.93× | |
| 26 | Florida | ~200K | 0.92× | |
| 27 | Idaho | ~20K | 0.92× | |
| 28 | Alaska | ~7K | 0.92× | |
| 29 | Kentucky | ~40K | 0.90× | |
| 30 | Ohio | ~100K | 0.89× | |
| 31 | Indiana | ~60K | 0.89× | |
| 32 | Pennsylvania | ~100K | 0.88× | |
| 33 | Hawaii | ~10K | 0.88× | |
| 34 | Maine | ~10K | 0.88× | |
| 35 | Iowa | ~20K | 0.87× | |
| 36 | New Hampshire | ~10K | 0.87× | |
| 37 | Tennessee | ~60K | 0.85× | |
| 38 | Oklahoma | ~30K | 0.84× | |
| 39 | North Dakota | ~6K | 0.84× | |
| 40 | Vermont | ~5K | 0.84× | |
| 41 | Wisconsin | ~40K | 0.83× | |
| 42 | South Dakota | ~7K | 0.82× | |
| 43 | Nebraska | ~10K | 0.81× | |
| 44 | Rhode Island | ~9K | 0.80× | |
| 45 | Delaware | ~8K | 0.79× | |
| 46 | South Carolina | ~40K | 0.76× | |
| 47 | New Mexico | ~10K | 0.75× | |
| 48 | Arkansas | ~20K | 0.73× | |
| 49 | Mississippi | ~20K | 0.70× | |
| 50 | West Virginia | ~10K | 0.67× |
The strongest cross-interests of the Mint (coin) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dora the Explorer | Movies & TV | 11.93× | ||
| 02 | Fidelity Investments | Business & Career | 11.00× | ||
| 03 | Coin collecting | Home & Garden | 9.04× | ||
| 04 | E-Trade | Business & Career | 8.60× | ||
| 05 | Day trading | Business & Career | 8.00× | ||
| 06 | Babe Ruth | Sports | 6.97× | ||
| 07 | Helicopter | Cars & Mobility | 3.13× | ||
| 08 | FedEx | Business & Career | 2.51× | ||
| 09 | Solar energy | Home & Garden | 2.34× | ||
| 10 | Discount stores | Shopping | 2.32× | ||
| 11 | Planet Fitness | Sports | 2.31× | ||
| 12 | Mortgage loans | Business & Career | 2.27× | ||
| 13 | United Parcel Service | Business & Career | 2.17× | ||
| 14 | Pizza Hut | Food & Beverages | 2.07× | ||
| 15 | McDonald's | Food & Beverages | 1.84× | ||
| 16 | MSN | News | 1.68× | ||
| 17 | Internet & Social Media | 1.65× | |||
| 18 | Furniture | Home & Garden | 1.62× | ||
| 19 | United States Postal Service | Business & Career | 1.61× | ||
| 20 | Barbecue | Food & Beverages | 1.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.87× | |
| Patriotism | CONSERVATISM | 1.85× | |
| Convenience Orientation | PREMIUM | 1.84× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.77× | |
| Mindfulness | BALANCE | 0.79× | |
| Pet Ownership | JOY | 0.88× |
Mint (coin) has an estimated audience of 3,470,491 people in United States, concentrated in California and Texas.
48.2% of Mint (coin) fans are female, 51.8% are male, with an average age of 40.3 years.
Mint (coin) fans show strongest brand affinity for E-Trade (8.6×), Fidelity Investments (11×), and Day trading (8×) over the country average.
Mint (coin) fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Arizona (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Mint (coin) itself, the audience over-indexes on Fidelity Investments (11×), Day trading (8×), Planet Fitness (2.31×), and Mortgage loans (2.27×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Mint (coin). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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