Monterrey Institute of Technology and Higher Education Audience in United States

Monterrey Institute of Technology and Higher Education has an estimated audience of 1,142,403 people in United States. 46.1% are female, 53.9% are male, average age 33.5. Top regions: Texas, California, New York. Top brand affinities: Kendra Scott, Stamp collecting, Kemper Amps, TeachHUB, Nationality.
The average Monterrey Institute of Technology and Higher Education fan in United States is 33.5 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Kendra Scott, Stamp collecting, Kemper Amps, with strongest over-indexing on Kendra Scott (28.02× the country average). Demographically, the Monterrey Institute of Technology and Higher Education audience skews balanced with an average age of 33.5, and over-indexes on personality traits such as LGBTQ+ Identity, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 48 regions tracked by Rascasse.
Category: Business & Career · Type: POI · Subtype: University
Demographics of Monterrey Institute of Technology and Higher Education fans
| Metric | Value |
|---|---|
| Female | 46.1% |
| Male | 53.9% |
| Average age | 33.5 |
| Estimated audience size | 1,142,403 |
Audience persona
The typical Monterrey Institute of Technology and Higher Education fan in United States is balanced, around 33.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Kendra Scott.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 135,187 | 1.38× |
| California | 120,798 | 0.96× |
| New York | 32,086 | 0.5× |
| Florida | 30,723 | 0.4× |
| Illinois | 28,046 | 0.74× |
| Arizona | 21,624 | 0.93× |
| North Carolina | 16,444 | 0.48× |
| Massachusetts | 15,995 | 0.71× |
| Georgia | 15,684 | 0.45× |
| Washington | 13,460 | 0.59× |
| New Jersey | 12,540 | 0.43× |
| Virginia | 12,060 | 0.43× |
| Pennsylvania | 11,363 | 0.3× |
| Indiana | 10,883 | 0.52× |
| Mississippi | 10,701 | 1.14× |
| Michigan | 10,033 | 0.34× |
| Louisiana | 9,515 | 0.65× |
| Arkansas | 9,507 | 1.01× |
| Oklahoma | 9,297 | 0.73× |
| Kentucky | 9,150 | 0.64× |
| Tennessee | 9,141 | 0.4× |
| Alabama | 8,857 | 0.55× |
| West Virginia | 8,835 | 1.66× |
| Colorado | 8,591 | 0.48× |
| South Carolina | 8,377 | 0.49× |
| Ohio | 8,189 | 0.23× |
| Kansas | 8,160 | 0.91× |
| Idaho | 8,158 | 1.42× |
| Wisconsin | 8,109 | 0.47× |
| Missouri | 7,905 | 0.43× |
| Hawaii | 7,793 | 1.59× |
| Iowa | 7,747 | 0.82× |
| Nevada | 7,657 | 0.69× |
| Oregon | 7,559 | 0.58× |
| Maryland | 7,428 | 0.38× |
| North Dakota | 7,386 | 3.15× |
| New Hampshire | 7,279 | 1.62× |
| Wyoming | 7,147 | 4.22× |
| Nebraska | 7,128 | 1.24× |
| Connecticut | 7,117 | 0.62× |
| New Mexico | 7,091 | 1.24× |
| Rhode Island | 7,029 | 1.93× |
| Maine | 7,025 | 1.72× |
| Utah | 6,936 | 0.68× |
| Vermont | 6,913 | 3.45× |
| Minnesota | 6,687 | 0.41× |
| Delaware | 6,295 | 2× |
| Washington, District of Columbia | 4,545 | 1.32× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kendra Scott | 28.02× | Fashion & Accessoires |
| Stamp collecting | 19.35× | Home & Garden |
| Kemper Amps | 70.07× | Music & Radio |
| TeachHUB | 7.81× | Business & Career |
| Nationality | 4.11× | Politics & Society |
| Home construction | 2.34× | Home & Garden |
| UK garage | 8.67× | Music & Radio |
| Historic site | 5.94× | Arts & Culture |
| Dental hygienist | 9.25× | Health |
| Stop Bullying | 21.33× | Politics & Society |
| Homie | 17.93× | Politics & Society |
| Product design | 2.11× | Business & Career |
| Corona (band) | 6.15× | Music & Radio |
| Vocal harmony | 4.64× | Music & Radio |
| Nebraska Cornhuskers football | 3.4× | Sports |
| Hog Hunting | 3.21× | Sports |
| Lahaina, Hawaii | 16.62× | Travel & Leisure |
| Macha | 10.52× | Food & Beverages |
| Governor of Michigan | 6.25× | Politics & Society |
| Justice | 2.36× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.7 |
| Social Media Usage | JOY | 1.66 |
| Urban Lifestyle | OPEN | 1.46 |
| Luxury Orientation | PREMIUM | 1.46 |
| Early Adopter Mentality | POWER | 1.28 |
| Risk Appetite | THRILL | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| Mexico | 29.8% |
| United States | 13.6% |
| Brazil | 8.6% |
See Monterrey Institute of Technology and Higher Education audiences in other countries
- Monterrey Institute of Technology and Higher Education — Germany
- Monterrey Institute of Technology and Higher Education — United Kingdom
- Monterrey Institute of Technology and Higher Education — France
- Monterrey Institute of Technology and Higher Education — Italy
- Monterrey Institute of Technology and Higher Education — Spain
- Monterrey Institute of Technology and Higher Education — Brazil
- Monterrey Institute of Technology and Higher Education — Japan
- Monterrey Institute of Technology and Higher Education — South Korea
- Monterrey Institute of Technology and Higher Education — India
More University audiences in United States
- Ohio State University (9,090,455)
- University of Texas at Austin (8,908,722)
- Harvard University (7,358,517)
- University of Florida (6,848,731)
- University of California, Los Angeles (6,780,551)
Frequently asked questions
How many fans does Monterrey Institute of Technology and Higher Education have in United States?
Monterrey Institute of Technology and Higher Education has an estimated audience of 1,142,403 people in United States, concentrated in Texas and California.
What is the gender split and age of Monterrey Institute of Technology and Higher Education fans?
46.1% of Monterrey Institute of Technology and Higher Education fans are female, 53.9% are male, with an average age of 33.5 years.
Which brands do Monterrey Institute of Technology and Higher Education fans like most?
Monterrey Institute of Technology and Higher Education fans show strongest brand affinity for Kendra Scott (28.02×), Stamp collecting (19.35×), and Kemper Amps (70.07×) over the country average.
Where do Monterrey Institute of Technology and Higher Education fans live in United States?
Monterrey Institute of Technology and Higher Education fans in United States are most concentrated in Texas (reach 135,187), California (reach 120,798), and New York (reach 32,086). These three regions account for the largest share of the active audience.
What other brands do Monterrey Institute of Technology and Higher Education fans also like?
Beyond Monterrey Institute of Technology and Higher Education itself, the audience over-indexes on Stamp collecting (19.35×), Kemper Amps (70.07×), TeachHUB (7.81×), and Nationality (4.11×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Monterrey Institute of Technology and Higher Education. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.