Mood (psychology) Audience in United States
Mood (psychology) has an estimated audience of 10,305,352 people in United States. 69.8% are female, 30.2% are male, average age 38.9. Top brand affinities: Combat sport, Racing, Certified diabetes educator, Solo climbing, Lebanese cuisine.
Top brand affinities include Combat sport, Racing, Certified diabetes educator, with strongest over-indexing on Combat sport (1.67× the country average). Demographically, the Mood (psychology) audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Extroversion, Mindfulness.
Category: Health · Type: Topic
Demographics of Mood (psychology) fans
| Metric | Value |
|---|---|
| Female | 69.8% |
| Male | 30.2% |
| Average age | 38.9 |
| Estimated audience size | 10,305,352 |
Audience persona
The typical Mood (psychology) fan in United States is more female, around 38.9 years old, with strong Extroversion tendencies and a notable affinity for Combat sport.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Combat sport | 1.67× | Sports |
| Racing | 1.53× | Cars & Mobility |
| Certified diabetes educator | 3.28× | Business & Career |
| Solo climbing | 1.59× | Sports |
| Lebanese cuisine | 1.75× | Food & Beverages |
| Tierra caliente | 1.68× | Travel & Leisure |
| Further education | 1.91× | Kids & Family |
| Software widget | 2.73× | Technology & Electronics |
| Hattiesburg, Mississippi | 1.59× | Travel & Leisure |
| Bounce (film) | 1.95× | Movies & TV |
| Brookside | 1.91× | Movies & TV |
| E-box | 1.75× | Health |
| Ohio State Buckeyes women's basketball | 1.55× | Sports |
| Escape Games | 2.3× | Games |
| Mad About You | 1.54× | Movies & TV |
| Final Fantasy VII (Famicom) | 1.7× | Games |
| Cachorros | 1.52× | Pets & Animals |
| Ural Mountains | 1.53× | Travel & Leisure |
| Lion of Judah | 1.59× | |
| Cachoeira | 3.91× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.29 |
| Mindfulness | BALANCE | 1.13 |
| Spirituality | BALANCE | 1.07 |
| Need for Security | CONSERVATISM | 1.03 |
| Price Sensitivity | PREMIUM | 1.03 |
| Creativity | OPEN | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.3% |
| United Kingdom | 5.3% |
| Mexico | 4.5% |
See Mood (psychology) audiences in other countries
More Health audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Mood (psychology). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.