Multi-level marketing Audience in United States

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Multi-level marketing has an estimated audience of 7,092,800 people in United States. 73.1% are female, 26.9% are male, average age 38.2. Top regions: California, Texas, New York. Top brand affinities: Affiliate network, Google Drive, Thanksgiving, Hobby Lobby, American Marketing Association.

The average Multi-level marketing fan in United States is 38.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Affiliate network, Google Drive, Thanksgiving, with strongest over-indexing on Affiliate network (13.16× the country average). Demographically, the Multi-level marketing audience skews more female with an average age of 38.2, and over-indexes on personality traits such as DIY Mentality, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Multi-level marketing fans

Demographic split for Multi-level marketing audience in United States
MetricValue
Female73.1%
Male26.9%
Average age38.2
Estimated audience size7,092,800

Audience persona

The typical Multi-level marketing fan in United States is more female, around 38.2 years old, with strong DIY Mentality tendencies and a notable affinity for Affiliate network.

Top regions in United States

Top regions ranked by reach for Multi-level marketing in United States
RegionReachAffinity
California965,3571.24×
Texas685,7041.12×
New York453,2141.14×
Florida447,9470.93×
North Carolina274,6381.29×
Illinois244,5181.03×
Georgia227,7181.04×
Pennsylvania227,2220.95×
Ohio207,2790.95×
Virginia191,8911.11×
New Jersey176,9300.98×
Michigan170,1810.92×
Washington158,9071.12×
Arizona152,8281.06×
Massachusetts145,9471.04×
Tennessee131,1940.92×
Indiana128,0660.99×
Colorado126,5891.13×
Missouri122,9101.08×
Maryland119,2080.98×
Minnesota117,2111.15×
Wisconsin103,6810.97×
Utah100,0011.57×
Oregon92,7111.14×
Kentucky85,3620.96×
South Carolina76,9690.72×
Louisiana72,6260.79×
Alabama71,3590.72×
Oklahoma69,6520.88×
Nevada64,9380.95×
Iowa64,6051.11×
Connecticut61,3670.86×
Kansas53,0580.95×
Arkansas45,6900.78×
Idaho43,8201.23×
Mississippi40,8410.7×
Hawaii38,5561.26×
Nebraska35,2640.99×
Washington, District of Columbia30,8371.45×
New Mexico27,0620.76×
West Virginia21,2290.64×
Maine20,8520.82×
New Hampshire20,5790.74×
Montana19,5540.99×
Rhode Island18,8770.84×
South Dakota16,0840.98×
North Dakota15,6601.07×
Delaware15,1260.77×
Alaska14,9540.99×
Vermont12,7041.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Multi-level marketing audience
BrandAffinityCategory
Affiliate network13.16×Business & Career
Google Drive1.75×Technology & Electronics
Thanksgiving2.1×Kids & Family
Hobby Lobby1.56×Home & Garden
American Marketing Association3.51×Business & Career
Individual1.63×Politics & Society
Yahoo!奇摩名人娛樂1.56×Internet & Social Media
Photographic film1.61×Technology & Electronics
Amway7.37×Health
Marketing strategy3.41×Business & Career
Business process2.54×Business & Career
Profession1.57×Business & Career
Estate (land)1.88×Business & Career
Direct selling4.44×Fashion & Accessoires
Government2.69×Politics & Society
Childbirth1.52×Kids & Family
Childhood1.54×Kids & Family
Building1.59×Home & Garden
Image sensor1.59×Technology & Electronics
Farmers' market1.61×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Multi-level marketing audience
TraitClusterScore
DIY MentalityTHRILL1.33
Community OrientationOPEN1.31
Healthy LifestyleBALANCE1.29
Early Adopter MentalityPOWER1.26
CreativityOPEN1.21
Sports ActivityPOWER1.2

Worldwide distribution

Worldwide audience distribution share by country for Multi-level marketing
CountryShare
United States22.0%
Brazil7.4%
Italy5.4%

See Multi-level marketing audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Multi-level marketing have in United States?

Multi-level marketing has an estimated audience of 7,092,800 people in United States, concentrated in California and Texas.

What is the gender split and age of Multi-level marketing fans?

73.1% of Multi-level marketing fans are female, 26.9% are male, with an average age of 38.2 years.

Which brands do Multi-level marketing fans like most?

Multi-level marketing fans show strongest brand affinity for Affiliate network (13.16×), Google Drive (1.75×), and Thanksgiving (2.1×) over the country average.

Where do Multi-level marketing fans live in United States?

Multi-level marketing fans in United States are most concentrated in California (reach 965,357), Texas (reach 685,704), and New York (reach 453,214). These three regions account for the largest share of the active audience.

What other brands do Multi-level marketing fans also like?

Beyond Multi-level marketing itself, the audience over-indexes on Google Drive (1.75×), Thanksgiving (2.1×), Hobby Lobby (1.56×), and American Marketing Association (3.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Multi-level marketing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.