Multi-level marketing Audience in United States

Multi-level marketing has an estimated audience of 7,092,800 people in United States. 73.1% are female, 26.9% are male, average age 38.2. Top regions: California, Texas, New York. Top brand affinities: Affiliate network, Google Drive, Thanksgiving, Hobby Lobby, American Marketing Association.
The average Multi-level marketing fan in United States is 38.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Affiliate network, Google Drive, Thanksgiving, with strongest over-indexing on Affiliate network (13.16× the country average). Demographically, the Multi-level marketing audience skews more female with an average age of 38.2, and over-indexes on personality traits such as DIY Mentality, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Multi-level marketing fans
| Metric | Value |
|---|---|
| Female | 73.1% |
| Male | 26.9% |
| Average age | 38.2 |
| Estimated audience size | 7,092,800 |
Audience persona
The typical Multi-level marketing fan in United States is more female, around 38.2 years old, with strong DIY Mentality tendencies and a notable affinity for Affiliate network.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 965,357 | 1.24× |
| Texas | 685,704 | 1.12× |
| New York | 453,214 | 1.14× |
| Florida | 447,947 | 0.93× |
| North Carolina | 274,638 | 1.29× |
| Illinois | 244,518 | 1.03× |
| Georgia | 227,718 | 1.04× |
| Pennsylvania | 227,222 | 0.95× |
| Ohio | 207,279 | 0.95× |
| Virginia | 191,891 | 1.11× |
| New Jersey | 176,930 | 0.98× |
| Michigan | 170,181 | 0.92× |
| Washington | 158,907 | 1.12× |
| Arizona | 152,828 | 1.06× |
| Massachusetts | 145,947 | 1.04× |
| Tennessee | 131,194 | 0.92× |
| Indiana | 128,066 | 0.99× |
| Colorado | 126,589 | 1.13× |
| Missouri | 122,910 | 1.08× |
| Maryland | 119,208 | 0.98× |
| Minnesota | 117,211 | 1.15× |
| Wisconsin | 103,681 | 0.97× |
| Utah | 100,001 | 1.57× |
| Oregon | 92,711 | 1.14× |
| Kentucky | 85,362 | 0.96× |
| South Carolina | 76,969 | 0.72× |
| Louisiana | 72,626 | 0.79× |
| Alabama | 71,359 | 0.72× |
| Oklahoma | 69,652 | 0.88× |
| Nevada | 64,938 | 0.95× |
| Iowa | 64,605 | 1.11× |
| Connecticut | 61,367 | 0.86× |
| Kansas | 53,058 | 0.95× |
| Arkansas | 45,690 | 0.78× |
| Idaho | 43,820 | 1.23× |
| Mississippi | 40,841 | 0.7× |
| Hawaii | 38,556 | 1.26× |
| Nebraska | 35,264 | 0.99× |
| Washington, District of Columbia | 30,837 | 1.45× |
| New Mexico | 27,062 | 0.76× |
| West Virginia | 21,229 | 0.64× |
| Maine | 20,852 | 0.82× |
| New Hampshire | 20,579 | 0.74× |
| Montana | 19,554 | 0.99× |
| Rhode Island | 18,877 | 0.84× |
| South Dakota | 16,084 | 0.98× |
| North Dakota | 15,660 | 1.07× |
| Delaware | 15,126 | 0.77× |
| Alaska | 14,954 | 0.99× |
| Vermont | 12,704 | 1.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Affiliate network | 13.16× | Business & Career |
| Google Drive | 1.75× | Technology & Electronics |
| Thanksgiving | 2.1× | Kids & Family |
| Hobby Lobby | 1.56× | Home & Garden |
| American Marketing Association | 3.51× | Business & Career |
| Individual | 1.63× | Politics & Society |
| Yahoo!奇摩名人娛樂 | 1.56× | Internet & Social Media |
| Photographic film | 1.61× | Technology & Electronics |
| Amway | 7.37× | Health |
| Marketing strategy | 3.41× | Business & Career |
| Business process | 2.54× | Business & Career |
| Profession | 1.57× | Business & Career |
| Estate (land) | 1.88× | Business & Career |
| Direct selling | 4.44× | Fashion & Accessoires |
| Government | 2.69× | Politics & Society |
| Childbirth | 1.52× | Kids & Family |
| Childhood | 1.54× | Kids & Family |
| Building | 1.59× | Home & Garden |
| Image sensor | 1.59× | Technology & Electronics |
| Farmers' market | 1.61× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.33 |
| Community Orientation | OPEN | 1.31 |
| Healthy Lifestyle | BALANCE | 1.29 |
| Early Adopter Mentality | POWER | 1.26 |
| Creativity | OPEN | 1.21 |
| Sports Activity | POWER | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.0% |
| Brazil | 7.4% |
| Italy | 5.4% |
See Multi-level marketing audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Multi-level marketing have in United States?
Multi-level marketing has an estimated audience of 7,092,800 people in United States, concentrated in California and Texas.
What is the gender split and age of Multi-level marketing fans?
73.1% of Multi-level marketing fans are female, 26.9% are male, with an average age of 38.2 years.
Which brands do Multi-level marketing fans like most?
Multi-level marketing fans show strongest brand affinity for Affiliate network (13.16×), Google Drive (1.75×), and Thanksgiving (2.1×) over the country average.
Where do Multi-level marketing fans live in United States?
Multi-level marketing fans in United States are most concentrated in California (reach 965,357), Texas (reach 685,704), and New York (reach 453,214). These three regions account for the largest share of the active audience.
What other brands do Multi-level marketing fans also like?
Beyond Multi-level marketing itself, the audience over-indexes on Google Drive (1.75×), Thanksgiving (2.1×), Hobby Lobby (1.56×), and American Marketing Association (3.51×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Multi-level marketing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.