Multiple myeloma awareness Audience in United States
Multiple myeloma awareness has an estimated audience of 5,208,342 people in United States. 69.3% are female, 30.7% are male, average age 53.6. Top brand affinities: B-cell chronic lymphocytic leukemia, Symptom, Medicare (United States), Medical sign, Breaking news.
Top brand affinities include B-cell chronic lymphocytic leukemia, Symptom, Medicare (United States), with strongest over-indexing on B-cell chronic lymphocytic leukemia (15.07× the country average). Demographically, the Multiple myeloma awareness audience skews more female with an average age of 53.6, and over-indexes on personality traits such as Patriotism, Family Orientation.
Category: Health · Type: Topic
Demographics of Multiple myeloma awareness fans
| Metric | Value |
|---|---|
| Female | 69.3% |
| Male | 30.7% |
| Average age | 53.6 |
| Estimated audience size | 5,208,342 |
Audience persona
The typical Multiple myeloma awareness fan in United States is more female, around 53.6 years old, with strong Patriotism tendencies and a notable affinity for B-cell chronic lymphocytic leukemia.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| B-cell chronic lymphocytic leukemia | 15.07× | Health |
| Symptom | 4.24× | Health |
| Medicare (United States) | 6.54× | Health |
| Medical sign | 7.56× | Health |
| Breaking news | 3.19× | Movies & TV |
| Walgreens | 3.38× | Shopping |
| Cancer awareness | 3.92× | Health |
| Patient | 4.37× | Health |
| Physician | 3.28× | Business & Career |
| WebMD | 6.13× | Health |
| Politics | 2.42× | Politics & Society |
| Kroger | 3.02× | Food & Beverages |
| Research | 2.52× | Business & Career |
| Therapy | 2.47× | Health |
| Ageing | 3.78× | Beauty & Wellness |
| Lung cancer awareness | 6.99× | Health |
| Yahoo! News | 3.36× | News |
| Diabetes mellitus awareness | 4.28× | Health |
| Current events | 1.79× | Arts & Culture |
| Celebrity | 2× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.75 |
| Family Orientation | CONSERVATISM | 1.65 |
| Need for Security | CONSERVATISM | 1.62 |
| Healthy Lifestyle | BALANCE | 1.29 |
| Price Sensitivity | PREMIUM | 1.29 |
| Career Orientation | POWER | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 88.8% |
| United Kingdom | 2.5% |
| Italy | 1.6% |
See Multiple myeloma awareness audiences in other countries
- Multiple myeloma awareness — Germany
- Multiple myeloma awareness — United Kingdom
- Multiple myeloma awareness — France
- Multiple myeloma awareness — Italy
- Multiple myeloma awareness — Spain
- Multiple myeloma awareness — Brazil
- Multiple myeloma awareness — Japan
- Multiple myeloma awareness — South Korea
- Multiple myeloma awareness — India
More Health audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Multiple myeloma awareness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.