NASDAQ-100 Audience in United States

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NASDAQ-100 has an estimated audience of 3,469,830 people in United States. 51.2% are female, 48.8% are male, average age 42.2. Top regions: California, New York, Florida. Top brand affinities: EBay, Humour, NBC, Meme, Breaking news.

The average NASDAQ-100 fan in United States is 42.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include EBay, Humour, NBC, with strongest over-indexing on EBay (1.78× the country average). Demographically, the NASDAQ-100 audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic · Subtype: Stock market

Demographics of NASDAQ-100 fans

Demographic split for NASDAQ-100 audience in United States
MetricValue
Female51.2%
Male48.8%
Average age42.2
Estimated audience size3,469,830

Audience persona

The typical NASDAQ-100 fan in United States is balanced, around 42.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for EBay.

Top regions in United States

Top regions ranked by reach for NASDAQ-100 in United States
RegionReachAffinity
California564,1561.48×
New York340,9361.76×
Florida332,8161.42×
Texas315,3951.06×
New Jersey249,1302.82×
Illinois130,7181.13×
Georgia121,2451.13×
Pennsylvania120,3371.03×
Washington112,3721.61×
Ohio112,0131.05×
Virginia105,3421.25×
North Carolina100,6300.96×
Michigan88,9130.98×
Massachusetts87,2401.28×
Arizona86,8561.23×
Iowa57,0962×
Wisconsin50,7870.97×
Colorado49,8990.91×
Minnesota47,8800.96×
Maryland47,8610.8×
Missouri41,9860.75×
Indiana39,2780.62×
Tennessee35,6680.51×
Nevada28,0310.84×
Oregon27,5910.69×
Connecticut27,2550.78×
Utah25,8850.83×
South Carolina25,8080.49×
Alabama23,9700.49×
Oklahoma23,3490.61×
Kansas19,4430.71×
Kentucky19,3040.44×
Maine19,0121.53×
Washington, District of Columbia18,5751.78×
West Virginia18,4321.14×
Hawaii18,2961.23×
North Dakota16,2742.28×
Nebraska15,6500.9×
New Hampshire15,3861.13×
Louisiana15,2870.34×
Arkansas12,9020.45×
New Mexico12,4990.72×
Alaska11,4831.55×
Delaware10,7271.12×
Mississippi8,0540.28×
South Dakota6,9520.87×
Idaho6,5860.38×
Montana5,6040.58×
Rhode Island4,5230.41×
Wyoming1,9790.38×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for NASDAQ-100 audience
BrandAffinityCategory
EBay1.78×Shopping
Humour1.53×Literature
NBC1.51×Movies & TV
Meme1.6×Internet & Social Media
Breaking news1.51×Movies & TV
Research1.51×Business & Career
Google Docs1.61×Internet & Social Media
Social science1.51×Business & Career
Digital media1.51×Business & Career
World Wide Web1.53×Internet & Social Media
Virtue1.56×Politics & Society
First-person shooter games1.53×Games
Telecommunication1.51×Technology & Electronics
High-definition television1.52×Technology & Electronics
DirecTV1.56×Movies & TV
Optics1.51×Health
Scooby-Doo1.79×Movies & TV
Anthropology1.52×Business & Career
Evolutionary psychology1.63×Health
verizon1.58×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by NASDAQ-100 audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.33
ExtroversionTHRILL1.28
Convenience OrientationPREMIUM1.25
Family OrientationCONSERVATISM1.19
Early Adopter MentalityPOWER1.17
Price SensitivityPREMIUM1.13

Worldwide distribution

Worldwide audience distribution share by country for NASDAQ-100
CountryShare
United States22.1%
Italy5.0%
United Kingdom4.5%

See NASDAQ-100 audiences in other countries

More Stock market audiences in United States

Frequently asked questions

How many fans does NASDAQ-100 have in United States?

NASDAQ-100 has an estimated audience of 3,469,830 people in United States, concentrated in California and New York.

What is the gender split and age of NASDAQ-100 fans?

51.2% of NASDAQ-100 fans are female, 48.8% are male, with an average age of 42.2 years.

Which brands do NASDAQ-100 fans like most?

NASDAQ-100 fans show strongest brand affinity for EBay (1.78×), Humour (1.53×), and NBC (1.51×) over the country average.

Where do NASDAQ-100 fans live in United States?

NASDAQ-100 fans in United States are most concentrated in California (reach 564,156), New York (reach 340,936), and Florida (reach 332,816). These three regions account for the largest share of the active audience.

What other brands do NASDAQ-100 fans also like?

Beyond NASDAQ-100 itself, the audience over-indexes on Humour (1.53×), NBC (1.51×), Meme (1.6×), and Breaking news (1.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for NASDAQ-100. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.