National Cattlemen's Beef Association Audience in United States

National Cattlemen's Beef Association logo

National Cattlemen's Beef Association has an estimated audience of 348,269 people in United States. 37.1% are female, 62.9% are male, average age 43.2. Top regions: North Carolina, California, Texas. Top brand affinities: Keene, New Hampshire, Tech News, Who Wants to Be a Millionaire?, Historic site, Governor of Michigan.

The average National Cattlemen's Beef Association fan in United States is 43.2 years old, more male, and lives primarily in North Carolina. The audience is concentrated in North Carolina, California, Texas. Top brand affinities include Keene, New Hampshire, Tech News, Who Wants to Be a Millionaire?, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the National Cattlemen's Beef Association audience skews more male with an average age of 43.2, and over-indexes on personality traits such as Patriotism, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: NGO / Political Party · Subtype: Non-governmental organization

Demographics of National Cattlemen's Beef Association fans

Demographic split for National Cattlemen's Beef Association audience in United States
MetricValue
Female37.1%
Male62.9%
Average age43.2
Estimated audience size348,269

Audience persona

The typical National Cattlemen's Beef Association fan in United States is more male, around 43.2 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for National Cattlemen's Beef Association in United States
RegionReachAffinity
North Carolina33,6563.21×
California32,9850.86×
Texas21,5740.72×
Colorado12,4622.27×
Florida12,2240.52×
New York11,6070.6×
Virginia9,3421.1×
Pennsylvania8,2740.71×
Illinois7,3060.63×
Georgia6,7080.63×
Ohio6,4480.6×
Washington, District of Columbia5,6245.37×
Missouri5,3080.95×
Iowa5,1691.8×
Kansas5,0311.83×
Maryland4,8360.81×
South Carolina4,7410.9×
Michigan4,4490.49×
Tennessee4,3830.63×
Washington4,3660.62×
Wisconsin4,2360.81×
Minnesota4,2080.84×
Arizona3,9880.56×
Indiana3,9640.62×
Massachusetts3,8290.56×
New Jersey3,4090.38×
Oklahoma3,3770.87×
Nebraska3,3411.91×
Alabama2,9920.62×
Kentucky2,4730.57×
Idaho2,4121.38×
Oregon2,3870.6×
Montana2,2402.32×
Nevada2,2090.66×
Connecticut2,1640.62×
Louisiana2,0490.46×
Utah2,0210.65×
South Dakota2,0182.51×
Mississippi1,9890.69×
Arkansas1,7670.62×
Wyoming1,0261.99×
North Dakota9981.4×
West Virginia7840.48×
New Mexico6890.39×
Hawaii5920.4×
New Hampshire5530.4×
Rhode Island5340.48×
Alaska4470.6×
Delaware4250.44×
Maine3860.31×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for National Cattlemen's Beef Association audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Tech News37.27×Technology & Electronics
Who Wants to Be a Millionaire?20×Movies & TV
Historic site7.15×Arts & Culture
Governor of Michigan9.92×Politics & Society
Hibachi7.79×Food & Beverages
Minnesota1.64×Travel & Leisure
HispanicTV26.75×Movies & TV
Urban Outfitters1.69×Shopping
Pillow1.86×Home & Garden
UK garage4.46×Music & Radio
Israel1.69×Travel & Leisure
Wok5.21×Food & Beverages
Unique Gifts1.85×Shopping
Cherish (group)8.15×Music & Radio
El Paso County, Colorado9.52×Travel & Leisure
Vocal harmony3.15×Music & Radio
Throne of Glass5.03×Literature
Google Home4.42×Technology & Electronics
headspace6.31×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by National Cattlemen's Beef Association audience
TraitClusterScore
PatriotismCONSERVATISM2.12
Career OrientationPOWER1.59
Need for SecurityCONSERVATISM1.59
DIY MentalityTHRILL1.53
Family OrientationCONSERVATISM1.49
Price SensitivityPREMIUM1.26

Worldwide distribution

Worldwide audience distribution share by country for National Cattlemen's Beef Association
CountryShare
United States87.0%
Canada4.9%
United Kingdom2.5%

See National Cattlemen's Beef Association audiences in other countries

More Non-governmental organization audiences in United States

Frequently asked questions

How many fans does National Cattlemen's Beef Association have in United States?

National Cattlemen's Beef Association has an estimated audience of 348,269 people in United States, concentrated in North Carolina and California.

What is the gender split and age of National Cattlemen's Beef Association fans?

37.1% of National Cattlemen's Beef Association fans are female, 62.9% are male, with an average age of 43.2 years.

Which brands do National Cattlemen's Beef Association fans like most?

National Cattlemen's Beef Association fans show strongest brand affinity for Keene, New Hampshire (675×), Tech News (37.27×), and Who Wants to Be a Millionaire? (20×) over the country average.

Where do National Cattlemen's Beef Association fans live in United States?

National Cattlemen's Beef Association fans in United States are most concentrated in North Carolina (reach 33,656), California (reach 32,985), and Texas (reach 21,574). These three regions account for the largest share of the active audience.

What other brands do National Cattlemen's Beef Association fans also like?

Beyond National Cattlemen's Beef Association itself, the audience over-indexes on Tech News (37.27×), Who Wants to Be a Millionaire? (20×), Historic site (7.15×), and Governor of Michigan (9.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for National Cattlemen's Beef Association. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.