A data profile of the people who buy, follow and care about National Parks of Canada in United States — modelled from more than twelve digital signal sources. National Parks of Canada has an estimated audience of 323,109 people in United States.
The average National Parks of Canada fan in United States is 51.3 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include The Green Mile, American Cruise Lines, Plymouth, with strongest over-indexing on The Green Mile (91.66× the country average).
Demographically, the National Parks of Canada audience skews more female with an average age of 51.3, and over-indexes on personality traits such as Risk Appetite, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical National Parks of Canada fan in United States is more female, around 51.3 years old, with strong Risk Appetite tendencies and a notable affinity for The Green Mile.
The key figures that characterise the National Parks of Canada profile in United States.
58.4% are female, 41.6% are male, average age 51.3.
| Metric | Value |
|---|---|
| Female | 58.4% |
| Male | 41.6% |
| Average age | 51.3 |
| Estimated audience size | 323,109 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 5% | |
| 30-39 | 6% | |
| 40-49 | 15% | |
| 50+ | 65% |
of the worldwide National Parks of Canada audience comes from United States.
| Country | Share |
|---|---|
| United States | 44.0% |
| Canada | 37.8% |
| United Kingdom | 4.3% |
Where the National Parks of Canada audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Montana | ~2K | 2.18× | |
| 02 | Maine | ~2K | 1.64× | |
| 03 | Minnesota | ~7K | 1.54× | |
| 04 | North Dakota | <1K | 1.43× | |
| 05 | Vermont | <1K | 1.43× | |
| 06 | Utah | ~4K | 1.40× | |
| 07 | Wisconsin | ~7K | 1.39× | |
| 08 | Michigan | ~10K | 1.33× | |
| 09 | New Hampshire | ~2K | 1.32× | |
| 10 | Washington | ~8K | 1.30× | |
| 11 | South Dakota | <1K | 1.21× | |
| 12 | Massachusetts | ~7K | 1.16× | |
| 13 | Alaska | <1K | 1.16× | |
| 14 | Idaho | ~2K | 1.14× | |
| 15 | Iowa | ~3K | 1.10× | |
| 16 | Colorado | ~6K | 1.08× | |
| 17 | Oregon | ~4K | 1.04× | |
| 18 | Ohio | ~10K | 1.02× | |
| 19 | Indiana | ~6K | 0.96× | |
| 20 | Missouri | ~5K | 0.96× | |
| 21 | Pennsylvania | ~10K | 0.94× | |
| 22 | Connecticut | ~3K | 0.94× | |
| 23 | Nebraska | ~2K | 0.94× | |
| 24 | Illinois | ~10K | 0.93× | |
| 25 | Washington, District of Columbia | <1K | 0.93× | |
| 26 | Kansas | ~2K | 0.92× | |
| 27 | Rhode Island | <1K | 0.91× | |
| 28 | Delaware | <1K | 0.89× | |
| 29 | Kentucky | ~4K | 0.87× | |
| 30 | West Virginia | ~1K | 0.87× | |
| 31 | Hawaii | ~1K | 0.86× | |
| 32 | New Mexico | ~1K | 0.84× | |
| 33 | Oklahoma | ~3K | 0.81× | |
| 34 | Mississippi | ~2K | 0.81× | |
| 35 | Virginia | ~6K | 0.80× | |
| 36 | Arkansas | ~2K | 0.80× | |
| 37 | Maryland | ~4K | 0.79× | |
| 38 | Tennessee | ~5K | 0.77× | |
| 39 | North Carolina | ~7K | 0.76× | |
| 40 | New Jersey | ~6K | 0.76× | |
| 41 | Nevada | ~2K | 0.75× | |
| 42 | Alabama | ~3K | 0.74× | |
| 43 | New York | ~10K | 0.73× | |
| 44 | Louisiana | ~3K | 0.72× | |
| 45 | South Carolina | ~3K | 0.71× | |
| 46 | Georgia | ~7K | 0.68× | |
| 47 | Arizona | ~4K | 0.68× | |
| 48 | Texas | ~20K | 0.63× | |
| 49 | California | ~20K | 0.62× | |
| 50 | Florida | ~10K | 0.58× |
The strongest cross-interests of the National Parks of Canada audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | The Green Mile | Movies & TV | 91.66× | ||
| 02 | Banff National Park | Travel & Leisure | 77.24× | ||
| 03 | American Cruise Lines | Travel & Leisure | 71.44× | ||
| 04 | Plymouth | Travel & Leisure | 57.49× | ||
| 05 | Sequoia National Park | Travel & Leisure | 52.84× | ||
| 06 | Grand Teton National Park | Travel & Leisure | 37.62× | ||
| 07 | St. Augustine, Florida | Travel & Leisure | 31.16× | ||
| 08 | Oceania Cruises | Travel & Leisure | 29.44× | ||
| 09 | Red Roof Inn | Travel & Leisure | 28.10× | ||
| 10 | Motel 6 | Travel & Leisure | 23.58× | ||
| 11 | Grand Canyon National Park | Travel & Leisure | 20.67× | ||
| 12 | Appalachian Trail | Travel & Leisure | 19.50× | ||
| 13 | Sierra Trading Post | Fashion & Accessoires | 19.31× | ||
| 14 | Viking Cruises | Travel & Leisure | 16.16× | ||
| 15 | River cruise | Travel & Leisure | 15.42× | ||
| 16 | Greece | Travel & Leisure | 15.00× | ||
| 17 | Rocky Mountain National Park | Travel & Leisure | 13.30× | ||
| 18 | Yosemite National Park | Travel & Leisure | 12.52× | ||
| 19 | Royal Caribbean Cruises Ltd. | Travel & Leisure | 10.46× | ||
| 20 | Germany | Travel & Leisure | 10.40× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 3.33× | |
| Patriotism | CONSERVATISM | 2.78× | |
| Travelling | THRILL | 2.06× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.75× | |
| Luxury Orientation | PREMIUM | 0.83× | |
| Early Adopter Mentality | POWER | 0.98× |
National Parks of Canada has an estimated audience of 323,109 people in United States, concentrated in California and Texas.
58.4% of National Parks of Canada fans are female, 41.6% are male, with an average age of 51.3 years.
National Parks of Canada fans show strongest brand affinity for The Green Mile (91.66×), American Cruise Lines (71.44×), and Plymouth (57.49×) over the country average.
National Parks of Canada fans in United States are most concentrated in California (reach ~20K), Texas (reach ~20K), and New York (reach ~10K). These three regions account for the largest share of the active audience.
Beyond National Parks of Canada itself, the audience over-indexes on American Cruise Lines (71.44×), Plymouth (57.49×), Banff National Park (77.24×), and Sequoia National Park (52.84×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for National Parks of Canada. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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