Nerve Audience in United States

Nerve has an estimated audience of 3,380,459 people in United States. 63.6% are female, 36.4% are male, average age 47.6. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Brunello Cucinelli, Layne Staley, Fast Five, WKRN-TV.
The average Nerve fan in United States is 47.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Brunello Cucinelli, Layne Staley, with strongest over-indexing on Elsword (15.44× the country average). Demographically, the Nerve audience skews more female with an average age of 47.6, and over-indexes on personality traits such as Family Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Nerve fans
| Metric | Value |
|---|---|
| Female | 63.6% |
| Male | 36.4% |
| Average age | 47.6 |
| Estimated audience size | 3,380,459 |
Audience persona
The typical Nerve fan in United States is more female, around 47.6 years old, with strong Family Orientation tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 407,225 | 1.1× |
| Texas | 350,093 | 1.2× |
| Florida | 218,969 | 0.96× |
| New York | 179,659 | 0.95× |
| Illinois | 110,911 | 0.98× |
| Pennsylvania | 108,549 | 0.95× |
| Ohio | 101,900 | 0.98× |
| Georgia | 99,687 | 0.96× |
| North Carolina | 93,342 | 0.92× |
| Michigan | 89,498 | 1.01× |
| Arizona | 87,654 | 1.27× |
| New Jersey | 75,419 | 0.88× |
| Virginia | 70,680 | 0.86× |
| Washington | 67,993 | 1× |
| Indiana | 65,263 | 1.06× |
| Tennessee | 64,411 | 0.95× |
| Massachusetts | 59,437 | 0.89× |
| Missouri | 58,112 | 1.07× |
| Colorado | 57,617 | 1.08× |
| Wisconsin | 51,565 | 1.01× |
| Minnesota | 49,033 | 1.01× |
| South Carolina | 48,318 | 0.95× |
| Alabama | 45,871 | 0.97× |
| Maryland | 45,771 | 0.79× |
| Oklahoma | 43,675 | 1.16× |
| Louisiana | 43,147 | 0.99× |
| Utah | 43,111 | 1.42× |
| Kentucky | 42,326 | 1× |
| Oregon | 39,720 | 1.03× |
| Nevada | 33,709 | 1.03× |
| Iowa | 31,069 | 1.12× |
| Connecticut | 29,539 | 0.87× |
| Kansas | 29,521 | 1.11× |
| Arkansas | 28,596 | 1.03× |
| Mississippi | 27,191 | 0.98× |
| New Mexico | 19,925 | 1.18× |
| Idaho | 19,788 | 1.17× |
| Nebraska | 18,429 | 1.09× |
| West Virginia | 14,252 | 0.91× |
| Hawaii | 13,209 | 0.91× |
| New Hampshire | 11,022 | 0.83× |
| Delaware | 10,744 | 1.15× |
| Rhode Island | 9,716 | 0.9× |
| Montana | 9,657 | 1.03× |
| Maine | 9,391 | 0.78× |
| South Dakota | 8,189 | 1.05× |
| Washington, District of Columbia | 7,418 | 0.73× |
| North Dakota | 7,414 | 1.07× |
| Alaska | 7,229 | 1× |
| Wyoming | 4,775 | 0.95× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 15.44× | Games |
| Brunello Cucinelli | 2.79× | Fashion & Accessoires |
| Layne Staley | 2.16× | Music & Radio |
| Fast Five | 2.23× | Movies & TV |
| WKRN-TV | 1.65× | Movies & TV |
| Northrop Grumman | 1.58× | Business & Career |
| Hebe | 1.59× | Home & Garden |
| Stucco | 1.52× | Home & Garden |
| Final Fantasy VII (Famicom) | 3.15× | Games |
| Al Ahly SC | 1.84× | Sports |
| Overboard (film) | 1.66× | Movies & TV |
| Vacaville, California | 2.35× | Travel & Leisure |
| Further education | 2.05× | Kids & Family |
| Cachaça | 4.33× | Food & Beverages |
| Lebanese cuisine | 1.53× | Food & Beverages |
| Hattiesburg, Mississippi | 1.97× | Travel & Leisure |
| Tierra caliente | 1.52× | Travel & Leisure |
| Elina Svitolina | 1.62× | Sports |
| Cachorros | 2.3× | Pets & Animals |
| Software widget | 2.62× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.67 |
| Quality Awareness | PREMIUM | 1.38 |
| Need for Security | CONSERVATISM | 1.3 |
| Career Orientation | POWER | 1.2 |
| Price Sensitivity | PREMIUM | 1.14 |
| Travelling | THRILL | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.0% |
| Thailand | 8.1% |
| Malaysia | 7.4% |
See Nerve audiences in other countries
More Health audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Nerve have in United States?
Nerve has an estimated audience of 3,380,459 people in United States, concentrated in California and Texas.
What is the gender split and age of Nerve fans?
63.6% of Nerve fans are female, 36.4% are male, with an average age of 47.6 years.
Which brands do Nerve fans like most?
Nerve fans show strongest brand affinity for Elsword (15.44×), Brunello Cucinelli (2.79×), and Layne Staley (2.16×) over the country average.
Where do Nerve fans live in United States?
Nerve fans in United States are most concentrated in California (reach 407,225), Texas (reach 350,093), and Florida (reach 218,969). These three regions account for the largest share of the active audience.
What other brands do Nerve fans also like?
Beyond Nerve itself, the audience over-indexes on Brunello Cucinelli (2.79×), Layne Staley (2.16×), Fast Five (2.23×), and WKRN-TV (1.65×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Nerve. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.