New Orleans blues Audience in United States

New Orleans blues logo

New Orleans blues has an estimated audience of 459,263 people in United States. 31.9% are female, 68.1% are male, average age 51.1. Top regions: Louisiana, Texas, California. Top brand affinities: Israel, Minnesota, Alaska, Whataburger, 3D printing.

The average New Orleans blues fan in United States is 51.1 years old, more male, and lives primarily in Louisiana. The audience is concentrated in Louisiana, Texas, California. Top brand affinities include Israel, Minnesota, Alaska, with strongest over-indexing on Israel (3.02× the country average). Demographically, the New Orleans blues audience skews more male with an average age of 51.1, and over-indexes on personality traits such as Individualism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of New Orleans blues fans

Demographic split for New Orleans blues audience in United States
MetricValue
Female31.9%
Male68.1%
Average age51.1
Estimated audience size459,263

Audience persona

The typical New Orleans blues fan in United States is more male, around 51.1 years old, with strong Individualism tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for New Orleans blues in United States
RegionReachAffinity
Louisiana54,3959.18×
Texas14,0700.36×
California12,8270.25×
Florida11,5600.37×
New York7,7590.3×
Illinois5,1310.34×
Alabama4,5010.7×
Mississippi4,3501.15×
Georgia4,2080.3×
Pennsylvania4,1940.27×
North Carolina4,0500.29×
Ohio3,6490.26×
Virginia3,5020.31×
Michigan3,4410.29×
Oklahoma3,3070.65×
Tennessee3,2160.35×
Massachusetts3,1950.35×
New Jersey3,1280.27×
Missouri3,0130.41×
South Carolina2,9800.43×
Arkansas2,8990.77×
Kentucky2,7900.48×
Colorado2,7830.38×
Arizona2,7470.29×
Minnesota2,7190.41×
West Virginia2,6941.26×
Alaska2,6882.74×
Indiana2,4890.3×
Kansas2,4880.69×
Idaho2,4871.08×
Oregon2,4820.47×
Washington2,4620.27×
Vermont2,4593.05×
Maryland2,4390.31×
Hawaii2,3761.2×
Iowa2,3620.62×
Montana2,3431.84×
Nevada2,3350.53×
South Dakota2,3132.18×
Wisconsin2,2820.33×
North Dakota2,2522.39×
New Hampshire2,2191.23×
Wyoming2,1793.2×
Nebraska2,1730.94×
Connecticut2,1700.47×
New Mexico2,1620.94×
Rhode Island2,1431.47×
Maine2,1421.3×
Utah2,1150.51×
Delaware1,9191.51×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for New Orleans blues audience
BrandAffinityCategory
Israel3.02×Travel & Leisure
Minnesota2.14×Travel & Leisure
Alaska1.89×Travel & Leisure
Whataburger1.75×Food & Beverages
3D printing2.07×Technology & Electronics
Pillow1.69×Home & Garden
Elsword10.95×Games
Nebraska1.82×Travel & Leisure
REC TEC Grills10.95×Sports
Springfield, Illinois6.2×Travel & Leisure
Wikia1.86×Internet & Social Media
JibJab3.08×Internet & Social Media
Salman Khan4.17×Movies & TV
Home staging2.73×Home & Garden
Vocal harmony2.16×Music & Radio
KiwiCo3.2×Kids & Family
Google Analytics2.22×Internet & Social Media
Sinaloa1.64×Travel & Leisure
Governor of Michigan3.24×Politics & Society
Winemaking1.98×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by New Orleans blues audience
TraitClusterScore
IndividualismJOY1.68
Risk AppetiteTHRILL1.44
PatriotismCONSERVATISM1.43
SustainabilityBALANCE1.39
Luxury OrientationPREMIUM1.39
Community OrientationOPEN1.34

Worldwide distribution

Worldwide audience distribution share by country for New Orleans blues
CountryShare
United States43.9%
Italy10.3%
United Kingdom8.6%

See New Orleans blues audiences in other countries

More Musical genre audiences in United States

Frequently asked questions

How many fans does New Orleans blues have in United States?

New Orleans blues has an estimated audience of 459,263 people in United States, concentrated in Louisiana and Texas.

What is the gender split and age of New Orleans blues fans?

31.9% of New Orleans blues fans are female, 68.1% are male, with an average age of 51.1 years.

Which brands do New Orleans blues fans like most?

New Orleans blues fans show strongest brand affinity for Israel (3.02×), Minnesota (2.14×), and Alaska (1.89×) over the country average.

Where do New Orleans blues fans live in United States?

New Orleans blues fans in United States are most concentrated in Louisiana (reach 54,395), Texas (reach 14,070), and California (reach 12,827). These three regions account for the largest share of the active audience.

What other brands do New Orleans blues fans also like?

Beyond New Orleans blues itself, the audience over-indexes on Minnesota (2.14×), Alaska (1.89×), Whataburger (1.75×), and 3D printing (2.07×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for New Orleans blues. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.