Rascasse Audience Intelligence

JibJab Audience in United States

A data profile of the people who buy, follow and care about JibJab in United States — modelled from more than twelve digital signal sources. JibJab has an estimated audience of 2,269,187 people in United States.

#396among Website / Newspaper / Magazine in United States#160in Internet & Social Media

The average JibJab fan in United States is 45.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Party City, E-card, Greeting card, with strongest over-indexing on Party City (22.42× the country average).

Demographically, the JibJab audience skews more female with an average age of 45.7, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical JibJab fan in United States is more female, around 45.7 years old, with strong Patriotism tendencies and a notable affinity for Party City.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the JibJab profile in United States.

Audience size
2.3M
in United States
Gender
67.0%♀
33.0% male
Age
45.7
average years
Country rank
#12866
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of JibJab

67.0% are female, 33.0% are male, average age 45.7.

Fig. 02

Gender split

67.0%
Female
33.0%
Male
Demographic split for JibJab audience in United States
MetricValue
Female67.0%
Male33.0%
Average age45.7
Estimated audience size2,269,187
Fig. 03

Age distribution

Ø 45.7
average years
Age distribution of the JibJab audience in United States
Age bracketShare%
16-198%
20-299%
30-3922%
40-4931%
50+31%
Fig. 04

Worldwide distribution

62.5%

of the worldwide JibJab audience comes from United States.

Worldwide audience distribution share by country for JibJab
CountryShare
United States62.5%
United Kingdom9.0%
Canada5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the JibJab audience in United States is strongest.

Fig. 05

Top regions by affinity

JibJab fans by region: top regions in United States
#RegionReachAffinity×
01Maine~10K1.40×
02Vermont~6K1.39×
03New Hampshire~10K1.31×
04Ohio~90K1.29×
05Massachusetts~50K1.21×
06Oregon~30K1.16×
07Pennsylvania~90K1.15×
08Idaho~10K1.13×
09New Mexico~10K1.11×
10Utah~20K1.10×
11Wisconsin~40K1.09×
12Iowa~20K1.09×
13Rhode Island~8K1.09×
14Arizona~50K1.07×
15Connecticut~20K1.07×
16West Virginia~10K1.07×
17Alaska~5K1.06×
18Washington~50K1.05×
19Tennessee~50K1.05×
20Missouri~40K1.04×
21Montana~7K1.04×
22Colorado~40K1.00×
23Minnesota~30K1.00×
24Hawaii~10K1.00×
25Michigan~60K0.99×
26Delaware~6K0.99×
27North Carolina~70K0.98×
28Kentucky~30K0.98×
29South Carolina~30K0.97×
30Virginia~50K0.96×
31Indiana~40K0.96×
32Kansas~20K0.96×
33Florida~100K0.95×
34California~200K0.93×
35Nevada~20K0.93×
36South Dakota~5K0.93×
37New York~100K0.92×
38Illinois~70K0.90×
39Oklahoma~20K0.90×
40New Jersey~50K0.88×
41North Dakota~4K0.88×
42Arkansas~20K0.85×
43Maryland~30K0.84×
44Nebraska~10K0.84×
45Louisiana~20K0.81×
46Georgia~60K0.80×
47Alabama~30K0.80×
48Washington, District of Columbia~5K0.79×
49Mississippi~10K0.73×
50Texas~100K0.70×
Fig. 06

Affinity by region

Affinity by region — JibJab, United States
0.70×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the JibJab audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for JibJab audience
#·InterestCategoryAffinity×
01E-cardInternet & Social Media33.78×
02American GreetingsHome & Garden26.83×
03Party CityKids & Family22.42×
04From Dusk till DawnMovies & TV20.00×
05Hendrick's GinFood & Beverages19.42×
06SnowballKids & Family18.31×
07Kate BosworthMovies & TV14.68×
08ReindeerPets & Animals13.95×
09Giant FoodFood & Beverages10.20×
10Greeting cardKids & Family7.53×
11Home AloneMovies & TV5.78×
12Google NewsNews4.04×
13NostalgiaHome & Garden2.74×
14Microwave ovenHome & Garden2.65×
15GeneticsKids & Family2.06×
16Fox News ChannelMovies & TV1.79×
17Planet FitnessSports1.73×
18FragrancesBeauty & Wellness1.64×
19MSNNews1.59×
20Nonprofit organizationPolitics & Society1.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the JibJab audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by JibJab audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.51×
IndividualismJOY1.47×
Community OrientationOPEN1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by JibJab audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.72×
SustainabilityBALANCE0.76×
Early Adopter MentalityPOWER0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does JibJab have in United States?

JibJab has an estimated audience of 2,269,187 people in United States, concentrated in California and Florida.

02

What is the gender split and age of JibJab fans?

67.0% of JibJab fans are female, 33.0% are male, with an average age of 45.7 years.

03

Which brands do JibJab fans like most?

JibJab fans show strongest brand affinity for Party City (22.42×), E-card (33.78×), and Greeting card (7.53×) over the country average.

04

Where do JibJab fans live in United States?

JibJab fans in United States are most concentrated in California (reach ~200K), Florida (reach ~100K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do JibJab fans also like?

Beyond JibJab itself, the audience over-indexes on E-card (33.78×), Greeting card (7.53×), American Greetings (26.83×), and Hendrick's Gin (19.42×) compared to the United States average.

Appendix

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See JibJab audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for JibJab. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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