JibJab Audience in United States

JibJab has an estimated audience of 2,271,707 people in United States. 67.0% are female, 33.0% are male, average age 45.7. Top regions: California, Florida, Texas. Top brand affinities: Party City, E-card, Giant Food, American Greetings, Home Alone.

The average JibJab fan in United States is 45.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Party City, E-card, Giant Food, with strongest over-indexing on Party City (23.69× the country average). Demographically, the JibJab audience skews more female with an average age of 45.7, and over-indexes on personality traits such as Quality Awareness, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine

Demographics of JibJab fans

Demographic split for JibJab audience in United States
MetricValue
Female67.0%
Male33.0%
Average age45.7
Estimated audience size2,271,707

Audience persona

The typical JibJab fan in United States is more female, around 45.7 years old, with strong Quality Awareness tendencies and a notable affinity for Party City.

Top regions in United States

Top regions ranked by reach for JibJab in United States
RegionReachAffinity
California234,4800.94×
Florida153,6061×
Texas138,6760.71×
New York120,1820.95×
Ohio92,1621.32×
Pennsylvania86,5041.13×
North Carolina71,1561.04×
Illinois69,3230.92×
Massachusetts58,9961.32×
Georgia58,5490.84×
Michigan58,1060.98×
Virginia54,5500.99×
New Jersey53,5760.93×
Tennessee48,9061.07×
Washington48,8171.07×
Arizona48,4031.04×
Indiana39,7700.96×
Missouri38,8081.06×
Colorado37,7901.06×
Wisconsin36,4691.07×
Minnesota34,0661.05×
South Carolina34,0081×
Maryland33,8510.87×
Oregon31,0011.19×
Kentucky27,2150.96×
Alabama24,6250.78×
Connecticut24,3241.07×
Oklahoma23,1010.92×
Louisiana23,0260.79×
Utah22,6471.11×
Iowa20,9301.12×
Nevada20,7280.94×
Kansas17,0720.95×
Arkansas14,6210.78×
Idaho12,7731.12×
Mississippi12,1090.65×
New Hampshire12,1031.35×
New Mexico12,0511.06×
Maine11,2581.38×
West Virginia10,5681×
Hawaii10,1501.04×
Nebraska9,1520.8×
Rhode Island8,0511.11×
Montana6,6731.06×
Delaware6,2791×
Vermont5,7791.45×
Washington, District of Columbia5,4160.79×
Alaska4,8451×
South Dakota4,3440.83×
North Dakota3,5820.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for JibJab audience
BrandAffinityCategory
Party City23.69×Kids & Family
E-card24.48×Internet & Social Media
Giant Food13.05×Food & Beverages
American Greetings25.81×Home & Garden
Home Alone8.77×Movies & TV
MSN2.79×News
Greeting card5.26×Kids & Family
Fox News Channel1.84×Movies & TV
Hendrick's Gin16.87×Food & Beverages
From Dusk till Dawn15.47×Movies & TV
Pressed Juicery16.77×Food & Beverages
Alexandra Daddario5.17×Movies & TV
Hobby Lobby1.92×Home & Garden
Katherine Heigl7.44×Movies & TV
Dakota Johnson4.71×Movies & TV
Planet Fitness1.93×Sports
Aubrey Plaza5.81×Movies & TV
Real property2.34×Home & Garden
Staples (Canada)2.27×Business & Career
Google News2.51×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by JibJab audience
TraitClusterScore
Quality AwarenessPREMIUM1.18
Price SensitivityPREMIUM1.15
CreativityOPEN1.12
SpiritualityBALANCE1.1
TravellingTHRILL1.09
Convenience OrientationPREMIUM1.07

Worldwide distribution

Worldwide audience distribution share by country for JibJab
CountryShare
United States62.6%
United Kingdom9.0%
Canada5.7%

See JibJab audiences in other countries

More Internet & Social Media audiences in United States

Frequently asked questions

How many fans does JibJab have in United States?

JibJab has an estimated audience of 2,271,707 people in United States, concentrated in California and Florida.

What is the gender split and age of JibJab fans?

67.0% of JibJab fans are female, 33.0% are male, with an average age of 45.7 years.

Which brands do JibJab fans like most?

JibJab fans show strongest brand affinity for Party City (23.69×), E-card (24.48×), and Giant Food (13.05×) over the country average.

Where do JibJab fans live in United States?

JibJab fans in United States are most concentrated in California (reach 234,480), Florida (reach 153,606), and Texas (reach 138,676). These three regions account for the largest share of the active audience.

What other brands do JibJab fans also like?

Beyond JibJab itself, the audience over-indexes on E-card (24.48×), Giant Food (13.05×), American Greetings (25.81×), and Home Alone (8.77×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for JibJab. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.