Occupational therapist Audience in United States

Occupational therapist logo

Occupational therapist has an estimated audience of 457,038 people in United States. 73.9% are female, 26.1% are male, average age 40.8. Top regions: California, Texas, Florida. Top brand affinities: Solo climbing, Product design, Historic site, Fairy godmother, Goop.

The average Occupational therapist fan in United States is 40.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Solo climbing, Product design, Historic site, with strongest over-indexing on Solo climbing (31.07× the country average). Demographically, the Occupational therapist audience skews more female with an average age of 40.8, and over-indexes on personality traits such as Convenience Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Occupational therapist fans

Demographic split for Occupational therapist audience in United States
MetricValue
Female73.9%
Male26.1%
Average age40.8
Estimated audience size457,038

Audience persona

The typical Occupational therapist fan in United States is more female, around 40.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Solo climbing.

Top regions in United States

Top regions ranked by reach for Occupational therapist in United States
RegionReachAffinity
California68,5191.36×
Texas42,5681.08×
Florida33,8661.09×
New York33,3571.31×
Illinois16,3931.08×
North Carolina15,5621.13×
Georgia15,4351.1×
Pennsylvania14,9910.97×
New Jersey12,8391.1×
Virginia12,7031.14×
Ohio12,6240.9×
Michigan11,8790.99×
Massachusetts10,6721.19×
Washington9,4221.03×
Arizona9,2981×
Tennessee8,8940.97×
Indiana8,1320.97×
Maryland7,9201.01×
Missouri7,3050.99×
South Carolina7,0161.02×
Colorado6,9460.96×
Louisiana6,2651.06×
Wisconsin6,1600.9×
Minnesota5,8900.9×
Alabama5,7550.9×
Oregon5,6421.08×
Kentucky5,4960.96×
Connecticut5,1381.12×
Oklahoma4,9400.97×
Mississippi4,0741.08×
Arkansas3,8481.02×
Utah3,8460.94×
Nevada3,8370.87×
Kansas3,5430.98×
Iowa3,5310.94×
New Mexico3,4201.49×
Nebraska2,2921×
Idaho1,9790.86×
Hawaii1,8570.95×
West Virginia1,8110.85×
Washington, District of Columbia1,6671.21×
New Hampshire1,5730.87×
Maine1,4880.91×
Rhode Island1,4410.99×
Montana1,0620.84×
Delaware1,0450.83×
South Dakota8800.83×
North Dakota8530.91×
Alaska7890.81×
Vermont6850.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Occupational therapist audience
BrandAffinityCategory
Solo climbing31.07×Sports
Product design3.54×Business & Career
Historic site4.85×Arts & Culture
Fairy godmother6.02×Literature
Goop4.29×Internet & Social Media
Governor of Michigan5.6×Politics & Society
edureka27.45×Business & Career
UK garage4.09×Music & Radio
Jesse Plemons2.49×Movies & TV
Vocal harmony2.92×Music & Radio
JDSU1.95×Business & Career
Circular economy8.47×Business & Career
Nebraska Cornhuskers football2.1×Sports
headspace5.43×Health
Queens College, City University of New York4.07×Business & Career
Necktie2.77×Fashion & Accessoires
Stamp collecting2.57×Home & Garden
Jaws2.83×Movies & TV
Home staging2.67×Home & Garden
Grinch1.98×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Occupational therapist audience
TraitClusterScore
Convenience OrientationPREMIUM2.33
Family OrientationCONSERVATISM1.65
Career OrientationPOWER1.64
Price SensitivityPREMIUM1.41
Community OrientationOPEN1.31
MindfulnessBALANCE1.28

Worldwide distribution

Worldwide audience distribution share by country for Occupational therapist
CountryShare
Finland53.0%
United States7.7%
Japan6.0%

See Occupational therapist audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Occupational therapist have in United States?

Occupational therapist has an estimated audience of 457,038 people in United States, concentrated in California and Texas.

What is the gender split and age of Occupational therapist fans?

73.9% of Occupational therapist fans are female, 26.1% are male, with an average age of 40.8 years.

Which brands do Occupational therapist fans like most?

Occupational therapist fans show strongest brand affinity for Solo climbing (31.07×), Product design (3.54×), and Historic site (4.85×) over the country average.

Where do Occupational therapist fans live in United States?

Occupational therapist fans in United States are most concentrated in California (reach 68,519), Texas (reach 42,568), and Florida (reach 33,866). These three regions account for the largest share of the active audience.

What other brands do Occupational therapist fans also like?

Beyond Occupational therapist itself, the audience over-indexes on Product design (3.54×), Historic site (4.85×), Fairy godmother (6.02×), and Goop (4.29×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Occupational therapist. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.