Oliver Tree Audience in United States
Oliver Tree has an estimated audience of 1,028,301 people in United States. 44.9% are female, 55.1% are male, average age 30.1. Top brand affinities: Gorillaz, Ozzy Osbourne, Superman, Twenty One Pilots, Beetlejuice.
Top brand affinities include Gorillaz, Ozzy Osbourne, Superman, with strongest over-indexing on Gorillaz (44.5× the country average). Demographically, the Oliver Tree audience skews more male with an average age of 30.1, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Oliver Tree fans
| Metric | Value |
|---|---|
| Female | 44.9% |
| Male | 55.1% |
| Average age | 30.1 |
| Estimated audience size | 1,028,301 |
Audience persona
The typical Oliver Tree fan in United States is more male, around 30.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Gorillaz.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gorillaz | 44.5× | Music & Radio |
| Ozzy Osbourne | 7.44× | Music & Radio |
| Superman | 2.11× | Movies & TV |
| Twenty One Pilots | 17.57× | Music & Radio |
| Beetlejuice | 3.73× | Movies & TV |
| Google Maps | 2.9× | Internet & Social Media |
| Indeed.com | 2.94× | Business & Career |
| Rick and Morty | 5.09× | Movies & TV |
| Damon Albarn | 22.12× | Music & Radio |
| Placebo (band) | 29.46× | Music & Radio |
| Travis Barker | 11.64× | Music & Radio |
| Houston Astros | 4.94× | Sports |
| Lil Peep | 12.02× | Music & Radio |
| Anime and manga fandom | 3.43× | Literature |
| Premier League | 4.18× | Sports |
| British hip hop | 3.81× | Music & Radio |
| Harry Potter | 1.93× | Movies & TV |
| Spotify | 1.77× | Internet & Social Media |
| Capital One | 2.15× | Business & Career |
| Minecraft | 4.66× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.89 |
| Early Adopter Mentality | POWER | 1.75 |
| Extroversion | THRILL | 1.64 |
| Sustainability | BALANCE | 1.22 |
| Urban Lifestyle | OPEN | 1.2 |
| Tradition | CONSERVATISM | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 46.7% |
| Mexico | 7.6% |
| United Kingdom | 7.6% |
See Oliver Tree audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Oliver Tree. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.