Online pharmacy Audience in United States

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Online pharmacy has an estimated audience of 822,083 people in United States. 59.2% are female, 40.8% are male, average age 39.9. Top regions: California, Texas, Florida. Top brand affinities: Walgreens, Pharmacy, The UPS Store, MinuteClinic, CVS Pharmacy.

The average Online pharmacy fan in United States is 39.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Walgreens, Pharmacy, The UPS Store, with strongest over-indexing on Walgreens (5.79× the country average). Demographically, the Online pharmacy audience skews more female with an average age of 39.9, and over-indexes on personality traits such as Sustainability, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Touchpoint

Demographics of Online pharmacy fans

Demographic split for Online pharmacy audience in United States
MetricValue
Female59.2%
Male40.8%
Average age39.9
Estimated audience size822,083

Audience persona

The typical Online pharmacy fan in United States is more female, around 39.9 years old, with strong Sustainability tendencies and a notable affinity for Walgreens.

Top regions in United States

Top regions ranked by reach for Online pharmacy in United States
RegionReachAffinity
California66,5140.74×
Texas60,5600.86×
Florida47,3450.85×
New York44,7930.98×
Pennsylvania27,5941×
Illinois25,4480.93×
North Carolina25,3231.02×
Georgia24,7350.98×
Ohio22,8370.9×
Michigan21,8151.01×
Washington18,8631.14×
New Jersey18,7400.9×
Virginia18,6000.93×
Tennessee17,7671.08×
Alabama16,9381.47×
Massachusetts15,5080.96×
Arizona14,9090.89×
Indiana13,8940.93×
Louisiana13,7441.3×
Missouri12,9730.98×
Maryland12,6240.89×
South Carolina12,4991.01×
Colorado12,4740.96×
Minnesota11,9051.01×
Kentucky11,7591.14×
Wisconsin11,2940.91×
Oregon10,9311.16×
Mississippi9,8701.46×
Oklahoma9,8041.07×
Iowa9,2991.37×
Arkansas7,6401.13×
Connecticut7,2640.88×
Nevada6,9260.87×
Utah6,3500.86×
Kansas6,3090.97×
West Virginia4,6131.21×
Idaho4,3431.05×
Nebraska4,2781.04×
New Hampshire3,4311.06×
New Mexico3,3180.8×
Maine2,8350.96×
Montana2,2150.97×
Hawaii2,1930.62×
Washington, District of Columbia2,1580.87×
Rhode Island2,1450.82×
Delaware2,1340.94×
Alaska2,0631.17×
South Dakota1,7230.91×
Vermont1,5471.07×
North Dakota1,4280.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Online pharmacy audience
BrandAffinityCategory
Walgreens5.79×Shopping
Pharmacy7.48×Business & Career
The UPS Store4.02×Shopping
MinuteClinic19.6×Health
CVS Pharmacy3.64×Shopping
Concurrent Versions System3.28×Technology & Electronics
LabCorp3.87×Health
Food and Drug Administration4.25×Politics & Society
Dollar General2.34×Shopping
Medicare (United States)4.24×Health
Life insurance3.4×Business & Career
Patient3.16×Health
Honey bee6.45×Pets & Animals
Breaking news1.99×Movies & TV
Therapy2.02×Health
Old age3.25×Politics & Society
Charles Schwab Corporation3.44×Business & Career
Sales promotion1.72×Shopping
United States Postal Service2.03×Business & Career
Health insurance3.08×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Online pharmacy audience
TraitClusterScore
SustainabilityBALANCE2.29
Risk AppetiteTHRILL2.06
Family OrientationCONSERVATISM1.44
Need for SecurityCONSERVATISM1.44
Price SensitivityPREMIUM1.4
Convenience OrientationPREMIUM1.3

Worldwide distribution

Worldwide audience distribution share by country for Online pharmacy
CountryShare
United States11.9%
Greece10.2%
India8.9%

See Online pharmacy audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Online pharmacy have in United States?

Online pharmacy has an estimated audience of 822,083 people in United States, concentrated in California and Texas.

What is the gender split and age of Online pharmacy fans?

59.2% of Online pharmacy fans are female, 40.8% are male, with an average age of 39.9 years.

Which brands do Online pharmacy fans like most?

Online pharmacy fans show strongest brand affinity for Walgreens (5.79×), Pharmacy (7.48×), and The UPS Store (4.02×) over the country average.

Where do Online pharmacy fans live in United States?

Online pharmacy fans in United States are most concentrated in California (reach 66,514), Texas (reach 60,560), and Florida (reach 47,345). These three regions account for the largest share of the active audience.

What other brands do Online pharmacy fans also like?

Beyond Online pharmacy itself, the audience over-indexes on Pharmacy (7.48×), The UPS Store (4.02×), MinuteClinic (19.6×), and CVS Pharmacy (3.64×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Online pharmacy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.