Ore-Ida Audience in United States
Ore-Ida has an estimated audience of 320,325 people in United States. 60.8% are female, 39.2% are male, average age 44.1. Top brand affinities: Keenan Allen, Pillow, Manual labour, Empresarios, Arco Iris.
Top brand affinities include Keenan Allen, Pillow, Manual labour, with strongest over-indexing on Keenan Allen (25.75× the country average). Demographically, the Ore-Ida audience skews more female with an average age of 44.1, and over-indexes on personality traits such as Family Orientation, LGBTQ+ Identity.
Category: Food & Beverages · Type: Brand
Demographics of Ore-Ida fans
| Metric | Value |
|---|---|
| Female | 60.8% |
| Male | 39.2% |
| Average age | 44.1 |
| Estimated audience size | 320,325 |
Audience persona
The typical Ore-Ida fan in United States is more female, around 44.1 years old, with strong Family Orientation tendencies and a notable affinity for Keenan Allen.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keenan Allen | 25.75× | Sports |
| Pillow | 2.22× | Home & Garden |
| Manual labour | 6.47× | Business & Career |
| Empresarios | 11.54× | Politics & Society |
| Arco Iris | 15.26× | Music & Radio |
| Elsword | 12.21× | Games |
| Mothercare | 2.34× | Kids & Family |
| Cut Chemist | 42.31× | Music & Radio |
| Jesse Plemons | 2.34× | Movies & TV |
| Nebraska Cornhuskers football | 2.4× | Sports |
| Johannes Kepler University of Linz | 69.16× | Business & Career |
| Tierra Cali | 4.95× | Travel & Leisure |
| Iowa River | 16.21× | Travel & Leisure |
| Nipsey Hussle | 3.69× | Music & Radio |
| Kansas | 1.58× | Travel & Leisure |
| Lulu 黃路梓茵 | 1.53× | Movies & TV |
| Picnic | 3.94× | Kids & Family |
| Layne Staley | 3.54× | Music & Radio |
| Urban horticulture | 1.94× | Home & Garden |
| Saving | 1.57× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 2.62 |
| LGBTQ+ Identity | OPEN | 2.22 |
| Indulgence | JOY | 2.13 |
| Convenience Orientation | PREMIUM | 1.65 |
| Price Sensitivity | PREMIUM | 1.63 |
| DIY Mentality | THRILL | 1.56 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 86.6% |
| Canada | 3.9% |
| Japan | 3.7% |
See Ore-Ida audiences in other countries
More Food & Beverages audiences in United States
- Walmart (94,971,264)
- Target Corporation (79,586,810)
- Macy's (79,019,110)
- Lowe's (75,832,553)
- EBay (75,427,823)
How to read this data
Audience size is the estimated number of people in United States who actively search for Ore-Ida. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.