Rascasse Audience Intelligence

Orient Watch Target Market in United States

A data profile of the people who buy, follow and care about Orient Watch in United States — modelled from more than twelve digital signal sources. Orient Watch has an estimated audience of 418,781 people in United States.

#4210among Brand in United States#1423in Fashion & Accessoires

The average Orient Watch fan in United States is 39.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Shin Megami Tensei IV, The Secret World, Treasure Quest (game), with strongest over-indexing on Shin Megami Tensei IV (437.5× the country average).

Demographically, the Orient Watch audience skews more male with an average age of 39.0, and over-indexes on personality traits such as Luxury Orientation, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Orient Watch fan in United States is more male, around 39.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Shin Megami Tensei IV.

Category: Fashion & Accessoires · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Orient Watch profile in United States.

Audience size
419K
in United States
Gender
19.5%♀
80.5% male
Age
39.0
average years
Country rank
#40569
Brand in United States
Fig. 01

Search interest · 12-month trend

+65%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Orient Watch

19.5% are female, 80.5% are male, average age 39.0.

Fig. 02

Gender split

19.5%
Female
80.5%
Male
Demographic split for Orient Watch audience in United States
MetricValue
Female19.5%
Male80.5%
Average age39.0
Estimated audience size418,781
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Orient Watch audience in United States
Age bracketShare%
16-1921%
20-2919%
30-3919%
40-4921%
50+20%
Fig. 04

Worldwide distribution

11.6%

of the worldwide Orient Watch audience comes from United States.

Worldwide audience distribution share by country for Orient Watch
CountryShare
Pakistan17.7%
United States11.6%
Hungary10.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Orient Watch audience in United States is strongest.

Fig. 05

Top regions by affinity

Orient Watch customers by region in United States
#RegionReachAffinity×
01New Jersey~10K1.38×
02Florida~30K1.36×
03California~50K1.33×
04Texas~40K1.30×
05Massachusetts~9K1.28×
06Illinois~20K1.27×
07New York~30K1.26×
08Connecticut~5K1.22×
09Hawaii~2K1.19×
10Washington, District of Columbia~1K1.18×
11Virginia~10K1.14×
12Rhode Island~1K1.14×
13Washington~8K1.09×
14New Hampshire~2K1.09×
15North Carolina~10K1.07×
16Georgia~10K1.04×
17Tennessee~8K1.03×
18Colorado~6K1.03×
19Utah~3K1.03×
20Maryland~7K1.02×
21Louisiana~5K1.01×
22Kentucky~5K1.01×
23Arizona~8K1.00×
24Nevada~4K0.99×
25Kansas~3K0.99×
26Pennsylvania~10K0.98×
27Missouri~6K0.98×
28South Carolina~6K0.98×
29Oklahoma~4K0.98×
30Arkansas~3K0.97×
31Nebraska~2K0.96×
32Wisconsin~5K0.92×
33Minnesota~5K0.92×
34Oregon~4K0.92×
35Idaho~2K0.92×
36New Mexico~2K0.92×
37Vermont<1K0.92×
38Ohio~10K0.91×
39Michigan~9K0.91×
40Indiana~6K0.91×
41Alaska<1K0.90×
42Maine~1K0.88×
43Delaware<1K0.88×
44North Dakota<1K0.88×
45Mississippi~3K0.87×
46South Dakota<1K0.86×
47West Virginia~1K0.85×
48Montana<1K0.85×
49Iowa~3K0.83×
50Alabama~4K0.81×
Fig. 06

Affinity by region

Affinity by region — Orient Watch, United States
0.81×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Orient Watch audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Orient Watch audience
#·InterestCategoryAffinity×
01Shin Megami Tensei IVGames437.50×
02The Secret WorldGames286.69×
03Treasure Quest (game)Games154.85×
04Gili IslandsTravel & Leisure123.42×
05World of WatchesShopping58.34×
06SamarindaTravel & Leisure56.83×
07Adblock PlusTechnology & Electronics56.06×
08SulawesiTravel & Leisure55.57×
09Bremont WatchesFashion & Accessoires51.01×
10Invicta (company)Fashion & Accessoires48.23×
11Hamilton Watch CompanyFashion & Accessoires29.24×
12GlashütteTravel & Leisure27.66×
13Chrono24Shopping23.68×
14Cocktail (1988 film)Movies & TV18.28×
15Mortar (masonry)Topic17.42×
16LongchampFashion & Accessoires16.80×
17Ace FrehleyMusic & Radio16.66×
18Travel BloggerTravel & Leisure11.83×
19KISSMusic & Radio9.42×
20FIFA World Cup 2026Sports2.01×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Orient Watch audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Orient Watch audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM4.07×
TravellingTHRILL2.57×
SustainabilityBALANCE1.86×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Orient Watch audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.59×
Convenience OrientationPREMIUM0.70×
Community OrientationOPEN0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Orient Watch's target market in United States?

Orient Watch's target market in United States covers an estimated 418,781 people, concentrated in California and Texas.

02

What is the gender split and age of Orient Watch customers?

19.5% of the Orient Watch audience are female, 80.5% are male, with an average age of 39.0 years.

03

Which brands do Orient Watch fans like most?

Orient Watch fans show strongest brand affinity for Shin Megami Tensei IV (437.5×), The Secret World (286.69×), and Treasure Quest (game) (154.85×) over the country average.

04

Where do Orient Watch fans live in United States?

Orient Watch fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Orient Watch fans also like?

Beyond Orient Watch itself, the audience over-indexes on The Secret World (286.69×), Treasure Quest (game) (154.85×), Ace Frehley (16.66×), and Bremont Watches (51.01×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Orient Watch audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Orient Watch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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