Oriental Shorthair Audience in United States

Oriental Shorthair has an estimated audience of 592,421 people in United States. 38.3% are female, 61.7% are male, average age 44.7. Top regions: California, Texas, Florida. Top brand affinities: Collectable, Product design, Staycation, Bank account, Urban Outfitters.
The average Oriental Shorthair fan in United States is 44.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Collectable, Product design, Staycation, with strongest over-indexing on Collectable (2.73× the country average). Demographically, the Oriental Shorthair audience skews more male with an average age of 44.7, and over-indexes on personality traits such as Pet Ownership, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Pets & Animals · Type: Topic
Demographics of Oriental Shorthair fans
| Metric | Value |
|---|---|
| Female | 38.3% |
| Male | 61.7% |
| Average age | 44.7 |
| Estimated audience size | 592,421 |
Audience persona
The typical Oriental Shorthair fan in United States is more male, around 44.7 years old, with strong Pet Ownership tendencies and a notable affinity for Collectable.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 53,527 | 0.82× |
| Texas | 46,528 | 0.91× |
| Florida | 38,188 | 0.95× |
| New York | 25,960 | 0.78× |
| Ohio | 21,466 | 1.18× |
| Pennsylvania | 20,762 | 1.04× |
| Illinois | 17,235 | 0.87× |
| Michigan | 17,015 | 1.1× |
| North Carolina | 16,657 | 0.93× |
| Georgia | 16,172 | 0.89× |
| Washington | 15,942 | 1.34× |
| Tennessee | 13,861 | 1.17× |
| Virginia | 12,741 | 0.88× |
| Indiana | 12,703 | 1.17× |
| Arizona | 12,224 | 1.01× |
| Missouri | 10,883 | 1.14× |
| Colorado | 10,027 | 1.07× |
| New Jersey | 9,917 | 0.66× |
| Oregon | 9,838 | 1.45× |
| Massachusetts | 9,464 | 0.81× |
| Kentucky | 8,873 | 1.19× |
| Wisconsin | 8,811 | 0.99× |
| Oklahoma | 8,719 | 1.33× |
| Minnesota | 8,673 | 1.02× |
| South Carolina | 7,956 | 0.89× |
| Alabama | 7,881 | 0.95× |
| Maryland | 7,251 | 0.71× |
| Louisiana | 7,214 | 0.94× |
| Utah | 6,034 | 1.14× |
| Arkansas | 5,785 | 1.19× |
| Kansas | 5,291 | 1.13× |
| Iowa | 5,235 | 1.07× |
| Nevada | 5,171 | 0.9× |
| Connecticut | 4,809 | 0.81× |
| Mississippi | 4,363 | 0.89× |
| West Virginia | 3,837 | 1.39× |
| Idaho | 3,803 | 1.28× |
| Nebraska | 3,105 | 1.05× |
| New Mexico | 2,693 | 0.91× |
| Maine | 2,523 | 1.19× |
| New Hampshire | 2,469 | 1.06× |
| Montana | 1,815 | 1.1× |
| Rhode Island | 1,543 | 0.82× |
| Hawaii | 1,524 | 0.6× |
| Delaware | 1,331 | 0.81× |
| North Dakota | 1,302 | 1.07× |
| South Dakota | 1,302 | 0.95× |
| Alaska | 1,249 | 0.99× |
| Vermont | 943 | 0.91× |
| Washington, District of Columbia | 934 | 0.52× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Collectable | 2.73× | Kids & Family |
| Product design | 3.02× | Business & Career |
| Staycation | 4.02× | Home & Garden |
| Bank account | 2.21× | Business & Career |
| Urban Outfitters | 1.61× | Shopping |
| Elsword | 12.74× | Games |
| Grace Slick | 6.7× | Music & Radio |
| Israel | 1.52× | Travel & Leisure |
| Grinch | 2.84× | Movies & TV |
| UK garage | 3.43× | Music & Radio |
| Home staging | 2.97× | Home & Garden |
| Goop | 3.01× | Internet & Social Media |
| Ken Griffey Jr. | 4.37× | Sports |
| Vocal harmony | 2.49× | Music & Radio |
| JDSU | 1.62× | Business & Career |
| Pro-Ject | 2.04× | Music & Radio |
| WKRN-TV | 3.25× | Movies & TV |
| Hibachi | 3.81× | Food & Beverages |
| Nebraska Cornhuskers football | 1.72× | Sports |
| Monogram | 1.77× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.61 |
| LGBTQ+ Identity | OPEN | 1.43 |
| Creativity | OPEN | 1.41 |
| Extroversion | THRILL | 1.41 |
| Early Adopter Mentality | POWER | 1.35 |
| Spirituality | BALANCE | 1.34 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 48.0% |
| Spain | 5.9% |
| Canada | 5.0% |
See Oriental Shorthair audiences in other countries
More Pets & Animals audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Oriental Shorthair have in United States?
Oriental Shorthair has an estimated audience of 592,421 people in United States, concentrated in California and Texas.
What is the gender split and age of Oriental Shorthair fans?
38.3% of Oriental Shorthair fans are female, 61.7% are male, with an average age of 44.7 years.
Which brands do Oriental Shorthair fans like most?
Oriental Shorthair fans show strongest brand affinity for Collectable (2.73×), Product design (3.02×), and Staycation (4.02×) over the country average.
Where do Oriental Shorthair fans live in United States?
Oriental Shorthair fans in United States are most concentrated in California (reach 53,527), Texas (reach 46,528), and Florida (reach 38,188). These three regions account for the largest share of the active audience.
What other brands do Oriental Shorthair fans also like?
Beyond Oriental Shorthair itself, the audience over-indexes on Product design (3.02×), Staycation (4.02×), Bank account (2.21×), and Urban Outfitters (1.61×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Oriental Shorthair. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.