Rascasse Audience Intelligence

Orlando International Airport Audience in United States

A data profile of the people who buy, follow and care about Orlando International Airport in United States — modelled from more than twelve digital signal sources. Orlando International Airport has an estimated audience of 2,999,992 people in United States.

#7among Airport in United States#766among POI in United States#830in Travel & Leisure

The average Orlando International Airport fan in United States is 43.7 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, New York, Texas.

Top brand affinities include Spirit Airlines, Frontier Airlines, southwest airlines, with strongest over-indexing on Spirit Airlines (14.37× the country average).

Demographically, the Orlando International Airport audience skews more female with an average age of 43.7, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Orlando International Airport fan in United States is more female, around 43.7 years old, with strong Patriotism tendencies and a notable affinity for Spirit Airlines.

Category: Travel & Leisure · Type: POI · Subtype: Airport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Orlando International Airport profile in United States.

Audience size
3M
in United States
Gender
62.5%♀
37.5% male
Age
43.7
average years
Country rank
#10309
POI in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Orlando International Airport fans

62.5% are female, 37.5% are male, average age 43.7.

Fig. 02

Gender split

62.5%
Female
37.5%
Male
Demographic split for Orlando International Airport audience in United States
MetricValue
Female62.5%
Male37.5%
Average age43.7
Estimated audience size2,999,992
Fig. 03

Age distribution

Ø 43.7
average years
Age distribution of the Orlando International Airport audience in United States
Age bracketShare%
16-199%
20-2916%
30-3921%
40-4927%
50+27%
Fig. 04

Worldwide distribution

57.3%

of the worldwide Orlando International Airport audience comes from United States.

Worldwide audience distribution share by country for Orlando International Airport
CountryShare
United States57.3%
United Kingdom10.0%
Brazil5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Orlando International Airport audience in United States is strongest.

Fig. 05

Top regions by affinity

Orlando International Airport fans by region: top regions in United States
#RegionReachAffinity×
01Florida~2M28.33×
02New Hampshire~10K0.81×
03New Jersey~60K0.74×
04Connecticut~20K0.74×
05Massachusetts~40K0.72×
06Rhode Island~7K0.71×
07Virginia~50K0.69×
08Maine~7K0.69×
09Vermont~4K0.67×
10New York~100K0.66×
11Washington, District of Columbia~6K0.66×
12Pennsylvania~60K0.63×
13Delaware~5K0.63×
14Maryland~30K0.60×
15Georgia~50K0.58×
16Ohio~50K0.56×
17Illinois~50K0.53×
18North Dakota~3K0.53×
19North Carolina~50K0.52×
20Michigan~40K0.52×
21Indiana~30K0.52×
22Wisconsin~20K0.51×
23Tennessee~30K0.50×
24Colorado~20K0.50×
25Alaska~3K0.50×
26South Dakota~3K0.49×
27Minnesota~20K0.48×
28Utah~10K0.48×
29Nebraska~7K0.48×
30West Virginia~7K0.47×
31Kentucky~20K0.46×
32Iowa~10K0.46×
33South Carolina~20K0.45×
34Alabama~20K0.43×
35Kansas~10K0.43×
36Montana~4K0.43×
37Missouri~20K0.42×
38Hawaii~5K0.41×
39Idaho~6K0.40×
40Texas~100K0.39×
41Louisiana~10K0.38×
42Arkansas~9K0.38×
43Mississippi~9K0.37×
44Nevada~10K0.36×
45New Mexico~5K0.35×
46Washington~20K0.34×
47Oklahoma~10K0.33×
48Oregon~10K0.29×
49California~90K0.28×
50Arizona~20K0.28×
Fig. 06

Affinity by region

Affinity by region — Orlando International Airport, United States
0.28×1.00×28.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Orlando International Airport audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Orlando International Airport audience
#·InterestCategoryAffinity×
01Vancouver International AirportTravel & Leisure49.83×
02Air TransatTravel & Leisure35.59×
03Star AllianceTravel & Leisure27.66×
04Spirit AirlinesTravel & Leisure14.37×
05OneworldTravel & Leisure13.37×
06Frontier AirlinesTravel & Leisure13.15×
07Turkish AirlinesTravel & Leisure9.15×
08Daytona International SpeedwaySports7.10×
09southwest airlinesTravel & Leisure7.08×
10JetBlueTravel & Leisure4.98×
11Alaska AirlinesTravel & Leisure2.99×
12LodgingTravel & Leisure2.27×
13ExpediaTravel & Leisure2.24×
14FedExBusiness & Career2.20×
15InnovationBusiness & Career2.18×
16TicketmasterTravel & Leisure1.97×
17AirbnbTravel & Leisure1.68×
18Mortgage loansBusiness & Career1.66×
19VacationsTravel & Leisure1.62×
20MSNNews1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Orlando International Airport audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Orlando International Airport audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.92×
Career OrientationPOWER1.71×
TravellingTHRILL1.62×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Orlando International Airport audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.90×
Healthy LifestyleBALANCE0.94×
DIY MentalityTHRILL0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Orlando International Airport have in United States?

Orlando International Airport has an estimated audience of 2,999,992 people in United States, concentrated in Florida and New York.

02

What is the gender split and age of Orlando International Airport fans?

62.5% of Orlando International Airport fans are female, 37.5% are male, with an average age of 43.7 years.

03

Which brands do Orlando International Airport fans like most?

Orlando International Airport fans show strongest brand affinity for Spirit Airlines (14.37×), Frontier Airlines (13.15×), and southwest airlines (7.08×) over the country average.

04

Where do Orlando International Airport fans live in United States?

Orlando International Airport fans in United States are most concentrated in Florida (reach ~2M), New York (reach ~100K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Orlando International Airport fans also like?

Beyond Orlando International Airport itself, the audience over-indexes on Frontier Airlines (13.15×), southwest airlines (7.08×), Star Alliance (27.66×), and Vancouver International Airport (49.83×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Airport audiences in United States

See Orlando International Airport audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Orlando International Airport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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