A data profile of the people who buy, follow and care about Outline of food preparation in United States — modelled from more than twelve digital signal sources. Outline of food preparation has an estimated audience of 10,314,817 people in United States.
Outline of food preparation has an estimated audience of 10,314,817 people in United States. 65.5% are female, 34.5% are male, average age 43.3. Top brand affinities: Kitchen knife, Microwave oven, Do it yourself (DIY), Non-alcoholic beverage, Luxury real estate.
Top brand affinities include Kitchen knife, Microwave oven, Do it yourself (DIY), with strongest over-indexing on Kitchen knife (14.72× the country average).
Demographically, the Outline of food preparation audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Design Affinity, Patriotism.
The typical Outline of food preparation fan in United States is more female, around 43.3 years old, with strong Design Affinity tendencies and a notable affinity for Kitchen knife.
The key figures that characterise the Outline of food preparation profile in United States.
65.5% are female, 34.5% are male, average age 43.3.
| Metric | Value |
|---|---|
| Female | 65.5% |
| Male | 34.5% |
| Average age | 43.3 |
| Estimated audience size | 10,314,817 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 16% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 28% |
of the worldwide Outline of food preparation audience comes from United States.
| Country | Share |
|---|---|
| United States | 31.1% |
| United Kingdom | 6.6% |
| Brazil | 6.3% |
The strongest cross-interests of the Outline of food preparation audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Kitchen knife | Home & Garden | 14.72× | ||
| 02 | Microwave oven | Home & Garden | 5.61× | ||
| 03 | Shellfish | Food & Beverages | 5.16× | ||
| 04 | Non-alcoholic beverage | Food & Beverages | 4.60× | ||
| 05 | Web server | Technology & Electronics | 3.53× | ||
| 06 | Luxury real estate | Business & Career | 3.39× | ||
| 07 | Online food ordering | Food & Beverages | 2.69× | ||
| 08 | Summer vacation | Travel & Leisure | 2.54× | ||
| 09 | Pastry | Food & Beverages | 2.49× | ||
| 10 | Innovation | Business & Career | 2.42× | ||
| 11 | Natural skin care | Beauty & Wellness | 2.38× | ||
| 12 | Real property | Home & Garden | 2.37× | ||
| 13 | Kitchenware | Home & Garden | 2.33× | ||
| 14 | Do it yourself (DIY) | Home & Garden | 2.13× | ||
| 15 | Britney Spears | Music & Radio | 2.02× | ||
| 16 | Local food | Food & Beverages | 2.01× | ||
| 17 | Trader Joe's | Shopping | 2.00× | ||
| 18 | Department store | Shopping | 1.96× | ||
| 19 | IKEA | Home & Garden | 1.76× | ||
| 20 | Organic food | Food & Beverages | 1.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.83× | |
| Patriotism | CONSERVATISM | 1.80× | |
| DIY Mentality | THRILL | 1.79× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.67× | |
| Pet Ownership | JOY | 0.90× | |
| Extroversion | THRILL | 0.92× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Outline of food preparation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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