Paul Ryan Audience in United States

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Paul Ryan has an estimated audience of 928,563 people in United States. 48.9% are female, 51.1% are male, average age 46.0. Top regions: California, Texas, New York. Top brand affinities: Product design, Urban Outfitters, Pro-Ject, Elsword, JDSU.

The average Paul Ryan fan in United States is 46.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Product design, Urban Outfitters, Pro-Ject, with strongest over-indexing on Product design (6.97× the country average). Demographically, the Paul Ryan audience skews balanced with an average age of 46.0, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Politician

Demographics of Paul Ryan fans

Demographic split for Paul Ryan audience in United States
MetricValue
Female48.9%
Male51.1%
Average age46.0
Estimated audience size928,563

Audience persona

The typical Paul Ryan fan in United States is balanced, around 46.0 years old, with strong Patriotism tendencies and a notable affinity for Product design.

Top regions in United States

Top regions ranked by reach for Paul Ryan in United States
RegionReachAffinity
California100,6880.99×
Texas67,1080.84×
New York65,5451.26×
Florida54,8240.87×
Illinois37,7241.22×
Wisconsin33,3112.38×
Pennsylvania32,1761.03×
Virginia29,5341.31×
Ohio28,7571.01×
North Carolina27,5980.99×
Georgia26,3070.92×
New Jersey25,5031.08×
Michigan23,2200.96×
Massachusetts21,6671.18×
Maryland19,0781.19×
Washington18,5521×
Tennessee17,7330.95×
Indiana16,4680.97×
Arizona15,7430.83×
Missouri14,4770.97×
Minnesota14,1321.06×
Colorado14,0290.96×
South Carolina11,6550.83×
Connecticut10,4291.12×
Kentucky10,1510.87×
Alabama10,1170.78×
Oregon9,8910.93×
Louisiana9,6610.81×
Oklahoma9,1340.89×
Washington, District of Columbia8,8183.16×
Utah7,4540.9×
Iowa7,0740.92×
Nevada7,0370.78×
Kansas6,7390.92×
Arkansas6,2060.81×
Mississippi5,6090.73×
Nebraska4,2300.91×
Idaho4,1020.88×
New Hampshire3,3600.92×
West Virginia3,1750.73×
New Mexico3,1090.67×
Maine3,0690.92×
Rhode Island2,7340.93×
Montana2,6221.02×
Hawaii2,5690.64×
Delaware2,1370.83×
Alaska2,0781.05×
South Dakota1,7010.79×
North Dakota1,4370.75×
Vermont1,3680.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Paul Ryan audience
BrandAffinityCategory
Product design6.97×Business & Career
Urban Outfitters4.45×Shopping
Pro-Ject7.34×Music & Radio
Elsword27.86×Games
JDSU2.93×Business & Career
Staycation2.62×Home & Garden
UK garage3.86×Music & Radio
Historic site2.92×Arts & Culture
Houston County, Georgia18.78×Travel & Leisure
Powell's Books8.77×Shopping
Goop3.06×Internet & Social Media
Jesse Plemons1.96×Movies & TV
Home staging2.87×Home & Garden
Albany County, New York5.96×Travel & Leisure
Nebraska Cornhuskers football1.79×Sports
Pai gow10.27×Games
Fairy godmother3.43×Literature
Jeep Wagoneer2.6×Cars & Mobility
Vocal harmony1.98×Music & Radio
headspace3.89×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Paul Ryan audience
TraitClusterScore
PatriotismCONSERVATISM2.86
SpiritualityBALANCE1.17
IndividualismJOY1.16
Need for SecurityCONSERVATISM1.14
Quality AwarenessPREMIUM1.11
TraditionCONSERVATISM1.1

Worldwide distribution

Worldwide audience distribution share by country for Paul Ryan
CountryShare
United States84.2%
United Kingdom3.7%
Canada2.6%

See Paul Ryan audiences in other countries

More Politician audiences in United States

Frequently asked questions

How many fans does Paul Ryan have in United States?

Paul Ryan has an estimated audience of 928,563 people in United States, concentrated in California and Texas.

What is the gender split and age of Paul Ryan fans?

48.9% of Paul Ryan fans are female, 51.1% are male, with an average age of 46.0 years.

Which brands do Paul Ryan fans like most?

Paul Ryan fans show strongest brand affinity for Product design (6.97×), Urban Outfitters (4.45×), and Pro-Ject (7.34×) over the country average.

Where do Paul Ryan fans live in United States?

Paul Ryan fans in United States are most concentrated in California (reach 100,688), Texas (reach 67,108), and New York (reach 65,545). These three regions account for the largest share of the active audience.

What other brands do Paul Ryan fans also like?

Beyond Paul Ryan itself, the audience over-indexes on Urban Outfitters (4.45×), Pro-Ject (7.34×), Elsword (27.86×), and JDSU (2.93×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Paul Ryan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.