Peg + Cat Audience in United States
Peg + Cat has an estimated audience of 277,806 people in United States. 69.6% are female, 30.4% are male, average age 41.5. Top brand affinities: Caillou, Wild Kratts, Capital One, Bubble Guppies, Dora the Explorer.
Top brand affinities include Caillou, Wild Kratts, Capital One, with strongest over-indexing on Caillou (108.98× the country average). Demographically, the Peg + Cat audience skews more female with an average age of 41.5, and over-indexes on personality traits such as Travelling, Community Orientation.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation
Demographics of Peg + Cat fans
| Metric | Value |
|---|---|
| Female | 69.6% |
| Male | 30.4% |
| Average age | 41.5 |
| Estimated audience size | 277,806 |
Audience persona
The typical Peg + Cat fan in United States is more female, around 41.5 years old, with strong Travelling tendencies and a notable affinity for Caillou.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Caillou | 108.98× | Movies & TV |
| Wild Kratts | 49.18× | Movies & TV |
| Capital One | 6.12× | Business & Career |
| Bubble Guppies | 27.59× | Movies & TV |
| Dora the Explorer | 30.77× | Movies & TV |
| Zac Efron | 10.53× | Movies & TV |
| Scooby-Doo | 5.58× | Movies & TV |
| Kia Sportage | 20× | Cars & Mobility |
| Mickey Mouse Clubhouse | 16.27× | Movies & TV |
| Jean Paul Gaultier | 16.02× | Fashion & Accessoires |
| Google Maps | 3.56× | Internet & Social Media |
| PBS Kids | 11.19× | Movies & TV |
| Lego | 5.52× | Kids & Family |
| Khan Academy | 6.64× | Business & Career |
| Diaper bag | 5.23× | Kids & Family |
| Circle K | 5.21× | Shopping |
| Maine Coon | 6.87× | Pets & Animals |
| Download Festival | 25.44× | Music & Radio |
| Indeed.com | 2.96× | Business & Career |
| Planet Fitness | 2.85× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.9 |
| Community Orientation | OPEN | 1.75 |
| Mindfulness | BALANCE | 1.63 |
| LGBTQ+ Identity | OPEN | 1.49 |
| Creativity | OPEN | 1.48 |
| Tradition | CONSERVATISM | 1.48 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 74.2% |
| United Kingdom | 7.9% |
| Germany | 2.7% |
See Peg + Cat audiences in other countries
More Animation audiences in United States
- Cars (film) (30,584,055)
- Pokémon (28,457,782)
- Spider-Man (15,419,881)
- South Park (10,503,818)
- Frozen (2013 film) (9,744,666)
How to read this data
Audience size is the estimated number of people in United States who actively search for Peg + Cat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.