Personal assistant Audience in United States

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Personal assistant has an estimated audience of 509,493 people in United States. 63.0% are female, 37.0% are male, average age 40.6. Top regions: California, Texas, New York. Top brand affinities: Receptionist, International business, Concierge, Sales promotion, Financial accounting.

The average Personal assistant fan in United States is 40.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Receptionist, International business, Concierge, with strongest over-indexing on Receptionist (121.59× the country average). Demographically, the Personal assistant audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Travelling, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Personal assistant fans

Demographic split for Personal assistant audience in United States
MetricValue
Female63.0%
Male37.0%
Average age40.6
Estimated audience size509,493

Audience persona

The typical Personal assistant fan in United States is more female, around 40.6 years old, with strong Travelling tendencies and a notable affinity for Receptionist.

Top regions in United States

Top regions ranked by reach for Personal assistant in United States
RegionReachAffinity
California82,3531.47×
Texas55,6301.27×
New York45,4081.59×
Florida42,4491.23×
Illinois22,0371.3×
Georgia19,4801.24×
North Carolina19,1701.25×
Pennsylvania16,0670.94×
Ohio15,5630.99×
Virginia14,4201.16×
Arizona13,9081.34×
New Jersey13,4671.04×
Michigan12,3600.93×
Tennessee12,2931.2×
Washington12,2841.2×
Massachusetts10,9461.09×
Maryland10,4911.2×
Colorado9,7491.21×
Missouri8,5381.04×
Indiana8,2650.89×
Connecticut7,5271.47×
Oregon7,4581.28×
Oklahoma7,4271.31×
South Carolina7,3040.95×
Nevada7,0771.44×
Minnesota6,9220.95×
Wisconsin6,1050.8×
Kentucky6,0220.94×
Louisiana5,9410.9×
Alabama5,3810.76×
Utah4,1360.91×
Kansas3,6260.9×
Mississippi3,5520.85×
Arkansas3,0480.73×
Iowa2,9630.71×
Hawaii2,8501.3×
New Mexico2,7121.06×
Nebraska2,5260.99×
Washington, District of Columbia2,0961.37×
Idaho2,0190.79×
New Hampshire1,4740.73×
Rhode Island1,4230.88×
Maine1,3040.71×
West Virginia1,2920.54×
Delaware9910.71×
Vermont6610.74×
Montana6480.46×
South Dakota6400.54×
Alaska5950.55×
North Dakota5400.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Personal assistant audience
BrandAffinityCategory
Receptionist121.59×Business & Career
International business16.26×Business & Career
Concierge14.36×Home & Garden
Sales promotion2.43×Shopping
Financial accounting6.48×Business & Career
Gmail2.85×Internet & Social Media
Friendship2.46×Kids & Family
United States1.78×Travel & Leisure
Business1.66×Business & Career
Money2.1×Business & Career
Villa5.37×Travel & Leisure
Immovable property13.64×Business & Career
Beaulieu Vineyard62.23×Travel & Leisure
American Airlines2.2×Travel & Leisure
Culture1.56×Literature
Current events1.52×Arts & Culture
American Marketing Association5.15×Business & Career
Adult education4×Business & Career
Bank of America2.06×Business & Career
Final Destination2.44×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Personal assistant audience
TraitClusterScore
TravellingTHRILL2.16
Career OrientationPOWER1.93
Design AffinityPREMIUM1.81
Quality AwarenessPREMIUM1.76
Family OrientationCONSERVATISM1.62
IndulgenceJOY1.54

Worldwide distribution

Worldwide audience distribution share by country for Personal assistant
CountryShare
United States26.0%
Japan10.1%
United Kingdom5.5%

See Personal assistant audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Personal assistant have in United States?

Personal assistant has an estimated audience of 509,493 people in United States, concentrated in California and Texas.

What is the gender split and age of Personal assistant fans?

63.0% of Personal assistant fans are female, 37.0% are male, with an average age of 40.6 years.

Which brands do Personal assistant fans like most?

Personal assistant fans show strongest brand affinity for Receptionist (121.59×), International business (16.26×), and Concierge (14.36×) over the country average.

Where do Personal assistant fans live in United States?

Personal assistant fans in United States are most concentrated in California (reach 82,353), Texas (reach 55,630), and New York (reach 45,408). These three regions account for the largest share of the active audience.

What other brands do Personal assistant fans also like?

Beyond Personal assistant itself, the audience over-indexes on International business (16.26×), Concierge (14.36×), Sales promotion (2.43×), and Financial accounting (6.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Personal assistant. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.