Polynesia Audience in United States

Polynesia has an estimated audience of 7,034,158 people in United States. 59.1% are female, 40.9% are male, average age 43.0. Top regions: California, Florida, Texas. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, MSN.

The average Polynesia fan in United States is 43.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Polynesia audience skews more female with an average age of 43.0, and over-indexes on personality traits such as Patriotism, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Region

Demographics of Polynesia fans

Demographic split for Polynesia audience in United States
MetricValue
Female59.1%
Male40.9%
Average age43.0
Estimated audience size7,034,158

Audience persona

The typical Polynesia fan in United States is more female, around 43.0 years old, with strong Patriotism tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Polynesia in United States
RegionReachAffinity
California835,4281.08×
Florida515,9241.08×
Texas512,9630.85×
New York356,3320.91×
Hawaii317,46710.5×
Georgia196,7760.91×
Illinois185,0800.79×
Pennsylvania180,2740.76×
North Carolina170,3670.8×
Ohio160,6940.74×
Virginia159,3650.93×
Washington157,0931.11×
New Jersey142,7980.8×
Michigan136,6610.74×
Massachusetts135,3710.98×
Maryland109,6860.91×
Arizona105,5210.73×
Indiana102,1740.8×
Tennessee101,3250.72×
Colorado94,3210.85×
Missouri93,4170.82×
South Carolina80,5150.76×
Oregon80,0900.99×
Minnesota78,7440.78×
Utah72,4011.15×
Wisconsin70,9840.67×
Connecticut67,9510.96×
Louisiana67,2240.74×
Kentucky66,3930.75×
Alabama62,3870.63×
Nevada61,3320.9×
Oklahoma58,9800.76×
Iowa41,9120.72×
Mississippi40,6410.7×
Kansas39,8200.72×
Arkansas39,1310.68×
Idaho27,1750.77×
Nebraska24,6510.7×
New Mexico22,4160.64×
New Hampshire21,4670.77×
Washington, District of Columbia20,8290.99×
Maine19,9720.79×
West Virginia18,9310.58×
Rhode Island16,7030.75×
Alaska15,7121.04×
Delaware15,4920.8×
Montana14,5120.74×
South Dakota10,9440.67×
Vermont10,2680.83×
North Dakota9,2460.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Polynesia audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
MSN5.13×News
Income tax13.19×Business & Career
Island6.71×Travel & Leisure
Staples (Canada)4.36×Business & Career
Charles, Prince of Wales18.87×Politics & Society
Great Clips4.29×Beauty & Wellness
Google Flights3.95×Travel & Leisure
Hawaii4.95×Travel & Leisure
FC Bayern Munich4.52×Sports
Planet Fitness2.49×Sports
Catherine O'Hara4.05×Movies & TV
Diaper bag3.95×Kids & Family
Chuck Norris3.43×Movies & TV
Hollywood Sign6.1×Travel & Leisure
Hobby Lobby1.96×Home & Garden
North Korea5.68×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Polynesia audience
TraitClusterScore
PatriotismCONSERVATISM1.96
TravellingTHRILL1.7
Risk AppetiteTHRILL1.38
SustainabilityBALANCE1.34
Quality AwarenessPREMIUM1.34
MindfulnessBALANCE1.33

Worldwide distribution

Worldwide audience distribution share by country for Polynesia
CountryShare
United States29.8%
Australia14.7%
New Zealand9.5%

See Polynesia audiences in other countries

More Region audiences in United States

Frequently asked questions

How many fans does Polynesia have in United States?

Polynesia has an estimated audience of 7,034,158 people in United States, concentrated in California and Florida.

What is the gender split and age of Polynesia fans?

59.1% of Polynesia fans are female, 40.9% are male, with an average age of 43.0 years.

Which brands do Polynesia fans like most?

Polynesia fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Polynesia fans live in United States?

Polynesia fans in United States are most concentrated in California (reach 835,428), Florida (reach 515,924), and Texas (reach 512,963). These three regions account for the largest share of the active audience.

What other brands do Polynesia fans also like?

Beyond Polynesia itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and MSN (5.13×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Polynesia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.