Rascasse Audience Intelligence

Primrose Schools Audience in United States

A data profile of the people who buy, follow and care about Primrose Schools in United States — modelled from more than twelve digital signal sources. Primrose Schools has an estimated audience of 840,975 people in United States.

#2480among POI in United States#1695in Business & Career

The average Primrose Schools fan in United States is 39.0 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, Georgia, Florida.

Top brand affinities include KinderCare Learning Centers, Goddard School, Kiddie Academy, with strongest over-indexing on KinderCare Learning Centers (46.41× the country average).

Demographically, the Primrose Schools audience skews more female with an average age of 39.0, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Primrose Schools fan in United States is more female, around 39.0 years old, with strong Family Orientation tendencies and a notable affinity for KinderCare Learning Centers.

Category: Business & Career · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Primrose Schools profile in United States.

Audience size
841K
in United States
Gender
72.8%♀
27.2% male
Age
39.0
average years
Country rank
#26568
POI in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Primrose Schools fans

72.8% are female, 27.2% are male, average age 39.0.

Fig. 02

Gender split

72.8%
Female
27.2%
Male
Demographic split for Primrose Schools audience in United States
MetricValue
Female72.8%
Male27.2%
Average age39.0
Estimated audience size840,975
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Primrose Schools audience in United States
Age bracketShare%
16-1911%
20-2925%
30-3929%
40-4924%
50+11%
Fig. 04

Worldwide distribution

86.6%

of the worldwide Primrose Schools audience comes from United States.

Worldwide audience distribution share by country for Primrose Schools
CountryShare
United States86.6%
United Kingdom1.9%
Japan1.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Primrose Schools audience in United States is strongest.

Fig. 05

Top regions by affinity

Primrose Schools fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~100K4.07×
02Texas~300K3.59×
03Oklahoma~30K3.30×
04Colorado~30K2.26×
05Ohio~60K2.22×
06Minnesota~30K2.14×
07Kansas~10K2.06×
08Tennessee~30K1.88×
09North Carolina~40K1.76×
10Virginia~30K1.65×
11Maryland~20K1.47×
12Arizona~20K1.39×
13Missouri~20K1.31×
14Florida~70K1.30×
15Nebraska~5K1.21×
16Massachusetts~20K1.19×
17New Jersey~20K1.16×
18Indiana~20K1.12×
19New Hampshire~3K1.05×
20Nevada~8K1.03×
21South Dakota~2K1.00×
22South Carolina~10K0.96×
23Washington, District of Columbia~2K0.89×
24Idaho~4K0.88×
25Alaska~2K0.84×
26North Dakota~1K0.82×
27Vermont~1K0.82×
28Montana~2K0.79×
29Hawaii~3K0.76×
30Alabama~8K0.72×
31Michigan~20K0.71×
32West Virginia~3K0.71×
33Maine~2K0.71×
34Delaware~2K0.71×
35Illinois~20K0.70×
36Rhode Island~2K0.70×
37Arkansas~5K0.69×
38Iowa~5K0.67×
39New Mexico~3K0.67×
40Pennsylvania~20K0.66×
41Kentucky~7K0.66×
42Mississippi~4K0.61×
43Louisiana~6K0.56×
44Utah~4K0.53×
45Washington~9K0.51×
46Connecticut~4K0.50×
47Wisconsin~6K0.49×
48Oregon~5K0.47×
49New York~20K0.45×
50California~40K0.43×
Fig. 06

Affinity by region

Affinity by region — Primrose Schools, United States
0.43×1.00×4.07×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Primrose Schools audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Primrose Schools audience
#·InterestCategoryAffinity×
01KinderCare Learning CentersHealth46.41×
02Goddard SchoolBusiness & Career46.13×
03Kiddie AcademyKids & Family39.91×
04Chuck E. Cheese'sFood & Beverages3.71×
05Diaper bagKids & Family3.31×
06Child careKids & Family3.15×
07Baby foodKids & Family3.05×
08Five BelowShopping2.49×
09Discount storesShopping2.42×
10FedExBusiness & Career2.27×
11Mortgage loansBusiness & Career2.18×
12Planet FitnessSports2.08×
13IKEAHome & Garden1.97×
14Shopping mallsShopping1.97×
15UniversityBusiness & Career1.81×
16TMZInternet & Social Media1.79×
17PinterestInternet & Social Media1.73×
18Pizza HutFood & Beverages1.70×
19WalgreensShopping1.67×
20AirbnbTravel & Leisure1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Primrose Schools audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Primrose Schools audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM1.87×
Convenience OrientationPREMIUM1.59×
Price SensitivityPREMIUM1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Primrose Schools audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.51×
Pet OwnershipJOY0.80×
Luxury OrientationPREMIUM0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Primrose Schools have in United States?

Primrose Schools has an estimated audience of 840,975 people in United States, concentrated in Texas and Georgia.

02

What is the gender split and age of Primrose Schools fans?

72.8% of Primrose Schools fans are female, 27.2% are male, with an average age of 39.0 years.

03

Which brands do Primrose Schools fans like most?

Primrose Schools fans show strongest brand affinity for KinderCare Learning Centers (46.41×), Goddard School (46.13×), and Kiddie Academy (39.91×) over the country average.

04

Where do Primrose Schools fans live in United States?

Primrose Schools fans in United States are most concentrated in Texas (reach ~300K), Georgia (reach ~100K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Primrose Schools fans also like?

Beyond Primrose Schools itself, the audience over-indexes on Goddard School (46.13×), Kiddie Academy (39.91×), Planet Fitness (2.08×), and Pinterest (1.73×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Primrose Schools audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Primrose Schools. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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