Quicksand Audience in United States
Quicksand has an estimated audience of 460,588 people in United States. 26.8% are female, 73.2% are male, average age 38.4. Top brand affinities: Keene, New Hampshire, Urban Outfitters, Israel, Home equity, Elsword.
Top brand affinities include Keene, New Hampshire, Urban Outfitters, Israel, with strongest over-indexing on Keene, New Hampshire (141.25× the country average). Demographically, the Quicksand audience skews more male with an average age of 38.4, and over-indexes on personality traits such as Patriotism, Risk Appetite.
Category: Music & Radio · Type: Person · Subtype: Punk
Demographics of Quicksand fans
| Metric | Value |
|---|---|
| Female | 26.8% |
| Male | 73.2% |
| Average age | 38.4 |
| Estimated audience size | 460,588 |
Audience persona
The typical Quicksand fan in United States is more male, around 38.4 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 141.25× | Travel & Leisure |
| Urban Outfitters | 2.48× | Shopping |
| Israel | 2.39× | Travel & Leisure |
| Home equity | 2.22× | Home & Garden |
| Elsword | 18.26× | Games |
| Product design | 2.06× | Business & Career |
| Alaska | 1.73× | Travel & Leisure |
| Minnesota | 1.71× | Travel & Leisure |
| Wikia | 2.59× | Internet & Social Media |
| 3D printing | 1.76× | Technology & Electronics |
| Vocal harmony | 3× | Music & Radio |
| MK | 2.75× | Music & Radio |
| Home staging | 3.39× | Home & Garden |
| Mathcore | 5× | Music & Radio |
| Nebraska | 1.7× | Travel & Leisure |
| Pro-Ject | 2.54× | Music & Radio |
| Winemaking | 2.7× | Food & Beverages |
| N1 road (South Africa) | 2.43× | Travel & Leisure |
| Grinch | 2.33× | Movies & TV |
| Google Home | 3.66× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.18 |
| Risk Appetite | THRILL | 1.44 |
| Luxury Orientation | PREMIUM | 1.28 |
| Need for Security | CONSERVATISM | 1.26 |
| Early Adopter Mentality | POWER | 1.19 |
| Individualism | JOY | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 38.0% |
| Italy | 6.5% |
| United Kingdom | 5.7% |
See Quicksand audiences in other countries
More Punk audiences in United States
- Casey (36,114,748)
- Slope (9,868,824)
- Shutdown (6,234,026)
- PUP (6,045,829)
- Foundation (4,859,600)
How to read this data
Audience size is the estimated number of people in United States who actively search for Quicksand. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.