Radio-controlled helicopter Audience in United States

Radio-controlled helicopter has an estimated audience of 1,159,162 people in United States. 28.0% are female, 72.0% are male, average age 38.4. Top brand affinities: Radio-controlled car, Model building, Traxxas, Kia Sportage, Quadcopter.

Top brand affinities include Radio-controlled car, Model building, Traxxas, with strongest over-indexing on Radio-controlled car (59.96× the country average). Demographically, the Radio-controlled helicopter audience skews more male with an average age of 38.4, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Category: Kids & Family · Type: Topic

Demographics of Radio-controlled helicopter fans

Demographic split for Radio-controlled helicopter audience in United States
MetricValue
Female28.0%
Male72.0%
Average age38.4
Estimated audience size1,159,162

Audience persona

The typical Radio-controlled helicopter fan in United States is more male, around 38.4 years old, with strong Patriotism tendencies and a notable affinity for Radio-controlled car.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Radio-controlled helicopter audience
BrandAffinityCategory
Radio-controlled car59.96×Kids & Family
Model building35.28×Kids & Family
Traxxas56.45×Kids & Family
Kia Sportage26.67×Cars & Mobility
Quadcopter23.37×Technology & Electronics
UniFi43.68×Technology & Electronics
Kitchenette33.69×Home & Garden
Drone racing38.1×Sports
Unmanned aerial vehicle8.66×Cars & Mobility
Scale model10.67×Kids & Family
Honda HR-V17.78×Cars & Mobility
Monster truck8.39×Cars & Mobility
Motorcycle accessories5.74×Cars & Mobility
Extreme sport4.21×Sports
Flight simulator12.45×Games
Custom motorcycle5.28×Cars & Mobility
Racing games4.52×Games
3D printing5.27×Technology & Electronics
Jeep Grand Cherokee6.11×Cars & Mobility
Pre-school playgroup18.63×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Radio-controlled helicopter audience
TraitClusterScore
PatriotismCONSERVATISM3.99
Risk AppetiteTHRILL2.9
Luxury OrientationPREMIUM1.81
DIY MentalityTHRILL1.74
Pet OwnershipJOY1.69
Need for SecurityCONSERVATISM1.6

Worldwide distribution

Worldwide audience distribution share by country for Radio-controlled helicopter
CountryShare
United States18.3%
Italy12.8%
Japan8.3%

See Radio-controlled helicopter audiences in other countries

More Kids & Family audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Radio-controlled helicopter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.