Rascasse Audience Intelligence

Radio Flyer Audience in United States

A data profile of the people who buy, follow and care about Radio Flyer in United States — modelled from more than twelve digital signal sources. Radio Flyer has an estimated audience of 398,251 people in United States.

#37among Radio Station in United States#5952in Music & Radio

The average Radio Flyer fan in United States is 42.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Illinois, Texas.

Top brand affinities include Cyndi Lauper, Charli XCX, Irina Shayk, with strongest over-indexing on Cyndi Lauper (40.91× the country average).

Demographically, the Radio Flyer audience skews more female with an average age of 42.3, and over-indexes on personality traits such as Patriotism, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Radio Flyer fan in United States is more female, around 42.3 years old, with strong Patriotism tendencies and a notable affinity for Cyndi Lauper.

Category: Music & Radio · Type: Radio Station

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Radio Flyer profile in United States.

Audience size
398K
in United States
Gender
74.9%♀
25.1% male
Age
42.3
average years
Country rank
#41723
Radio Station in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Radio Flyer fans

74.9% are female, 25.1% are male, average age 42.3.

Fig. 02

Gender split

74.9%
Female
25.1%
Male
Demographic split for Radio Flyer audience in United States
MetricValue
Female74.9%
Male25.1%
Average age42.3
Estimated audience size398,251
Fig. 03

Age distribution

Ø 42.3
average years
Age distribution of the Radio Flyer audience in United States
Age bracketShare%
16-1911%
20-2920%
30-3921%
40-4920%
50+28%
Fig. 04

Worldwide distribution

67.0%

of the worldwide Radio Flyer audience comes from United States.

Worldwide audience distribution share by country for Radio Flyer
CountryShare
United States67.0%
Japan8.0%
Canada6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Radio Flyer audience in United States is strongest.

Fig. 05

Top regions by affinity

Radio Flyer fans by region: top regions in United States
#RegionReachAffinity×
01Illinois~40K2.92×
02Indiana~9K1.20×
03Iowa~4K1.12×
04California~50K1.10×
05Oklahoma~5K1.09×
06Wisconsin~7K1.08×
07Kentucky~5K1.08×
08Oregon~5K1.07×
09Maine~2K1.06×
10Arkansas~3K1.05×
11Michigan~10K1.04×
12West Virginia~2K1.04×
13New Hampshire~2K1.04×
14Connecticut~4K1.03×
15Washington~8K1.02×
16Massachusetts~8K1.02×
17Kansas~3K1.02×
18Nebraska~2K1.02×
19Tennessee~8K1.01×
20Alabama~6K1.01×
21Texas~30K1.00×
22Louisiana~5K1.00×
23Vermont<1K1.00×
24New Jersey~10K0.99×
25New Mexico~2K0.99×
26South Dakota<1K0.99×
27Ohio~10K0.98×
28North Carolina~10K0.98×
29Missouri~6K0.98×
30Colorado~6K0.97×
31North Dakota<1K0.97×
32Arizona~8K0.96×
33Idaho~2K0.96×
34Alaska<1K0.96×
35Minnesota~5K0.95×
36Utah~3K0.94×
37Rhode Island~1K0.94×
38Montana~1K0.93×
39New York~20K0.92×
40Mississippi~3K0.92×
41South Carolina~6K0.91×
42Delaware~1K0.90×
43Pennsylvania~10K0.89×
44Virginia~9K0.89×
45Georgia~10K0.84×
46Nevada~3K0.84×
47Hawaii~1K0.84×
48Maryland~5K0.79×
49Washington, District of Columbia<1K0.77×
50Florida~20K0.76×
Fig. 06

Affinity by region

Affinity by region — Radio Flyer, United States
0.76×1.00×2.92×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Radio Flyer audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Radio Flyer audience
#·InterestCategoryAffinity×
01Irina ShaykFashion & Accessoires58.24×
02Cyndi LauperMusic & Radio40.91×
03Charli XCXMusic & Radio35.11×
04Little TikesKids & Family20.89×
05The LoftMovies & TV19.68×
06J.Crew FactoryShopping19.13×
07Build-A-Bear WorkshopKids & Family16.57×
08ExxonMobilCars & Mobility11.86×
09Channing TatumMovies & TV11.10×
10Dillard'sFashion & Accessoires5.22×
11QVCMovies & TV4.82×
12Sustainable energyHome & Garden4.64×
13FedExBusiness & Career4.53×
14Nordstrom rackFashion & Accessoires4.44×
15Renewable energyBusiness & Career4.20×
16Discount storesShopping4.04×
17Hardware storeHome & Garden3.37×
18MarshallsFashion & Accessoires2.69×
19Pizza HutFood & Beverages2.65×
20PinterestInternet & Social Media2.05×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Radio Flyer audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Radio Flyer audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.51×
Family OrientationCONSERVATISM2.69×
Convenience OrientationPREMIUM2.28×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Radio Flyer audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.70×
Risk AppetiteTHRILL0.86×
Pet OwnershipJOY0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Radio Flyer have in United States?

Radio Flyer has an estimated audience of 398,251 people in United States, concentrated in California and Illinois.

02

What is the gender split and age of Radio Flyer fans?

74.9% of Radio Flyer fans are female, 25.1% are male, with an average age of 42.3 years.

03

Which brands do Radio Flyer fans like most?

Radio Flyer fans show strongest brand affinity for Cyndi Lauper (40.91×), Charli XCX (35.11×), and Irina Shayk (58.24×) over the country average.

04

Where do Radio Flyer fans live in United States?

Radio Flyer fans in United States are most concentrated in California (reach ~50K), Illinois (reach ~40K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Radio Flyer fans also like?

Beyond Radio Flyer itself, the audience over-indexes on Charli XCX (35.11×), Irina Shayk (58.24×), J.Crew Factory (19.13×), and The Loft (19.68×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Music & Radio audiences in United States

See Radio Flyer audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Radio Flyer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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